Meet Colton Tessener, Co-Founder of Arise Athletics [Interview]

Get the Basics... The coaching nature of sports training The General Physical Preparation (or GPP) approach to training Education in the classroom vs. Education in the weight room The difference between training and exercise The impact on clients and in the community...

How to Build a Low-Cost Website for Your Fitness Business (Guide)

Get the Basics... Making sure clients can find your website is critical to your success Brainstorm a catchy, attention-grabbing business name and buy the domain Building a website has never been easier with website tools like Wix, Squarespace, and Divi Ensure your...

How to Grow Your Fitness Business Online (An Interview)

Get the Basics... We’ve interviewed Dean Somerset, Tony Gentilcore, and Kellie Davis to find out how to grow your fitness business online Read the interview or scroll through each section and watch the corresponding video We’ve broken the interview videos...
Are you polite or persistent? (Pro Tip: Be Both)

Are you polite or persistent? (Pro Tip: Be Both)

Get the Basics... Which do you lean towards — polite or persistent? One key to balancing the two in client interactions is to treat everyone like a person Know your customers and always consider their interests first What makes a good salesperson? Our CEO took some...