In today’s digital age, having a strong online presence is crucial for businesses, including fitness solutions providers. Two prominent players in the industry are 97 Display and ABC Fitness Solutions. In this article, we will delve into the features, pricing, and customer support offered by both platforms, allowing you to make an informed decision for your fitness business.

1. Introduction to 97 Display and ABC Fitness Solutions

Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.

Brandon Stroupe

Founder and President, APEC Sports Performance

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Overview of 97 Display

97 Display is a leading website and digital marketing platform specifically tailored for fitness professionals. With its user-friendly interface and extensive customization options, 97 Display allows fitness businesses to create stunning, functional websites that engage potential clients and generate leads. Additionally, it provides tools for search engine optimization (SEO) and digital marketing.

Overview of ABC Fitness Solutions

On the other hand, ABC Fitness Solutions offers a comprehensive suite of fitness management software designed to streamline daily operations and enhance the customer experience. Their platform includes features such as membership management, class scheduling, and member engagement tools. Although they also offer website design services, their primary focus lies in software solutions for fitness facilities.

Features and Functionality Comparison

User Interface and Design

When it comes to user interface and design, both 97 Display and ABC Fitness Solutions prioritize user experience. 97 Display offers a range of sleek and modern website templates designed specifically for fitness businesses. These templates are customizable, enabling you to tailor your website to match your brand identity. The user interface of 97 Display’s websites is carefully designed to be intuitive and easy to navigate, ensuring that visitors can find the information they need quickly and efficiently. The clean and professional design of their templates not only enhances the visual appeal of your website but also creates a positive impression of your fitness business.

ABC Fitness Solutions, while not as design-focused as 97 Display, still offers functional and intuitive user interfaces for their software platforms. Their design philosophy revolves around simplicity and ease of use, ensuring that fitness professionals can easily navigate through their software and access the necessary features. The user interface of ABC Fitness Solutions’ platforms is designed to streamline the management process, allowing fitness businesses to efficiently handle tasks such as membership management, class scheduling, and payment processing.

Lead Generation and Conversion Tools

In terms of lead generation and conversion tools, 97 Display stands out with its powerful lead generation functionality. Their websites are equipped with lead capture forms, landing pages, and integrated contact management systems to help you nurture potential leads and convert them into paying customers. The lead capture forms can be strategically placed on your website to maximize conversions, and the integrated contact management system allows you to organize and track your leads effectively. Additionally, 97 Display provides analytics tools that enable you to measure the effectiveness of your lead generation efforts and make data-driven decisions to optimize your conversion rates.

ABC Fitness Solutions, although primarily focused on management software, also offers some lead conversion tools. For example, their member portal registration feature allows potential customers to sign up for memberships directly through your website, simplifying the lead conversion process. Additionally, ABC Fitness Solutions provides online class booking functionality, allowing users to easily book and pay for fitness classes online. While not as extensive as 97 Display’s lead generation tools, these features can still contribute to increasing your customer base and driving conversions.

Website Customization Options

Customization options are crucial for fitness businesses to showcase their unique brand identities. 97 Display understands this need and provides extensive customization options that allow you to tailor your website’s layout, colors, fonts, and images. Their website builder tool is user-friendly and intuitive, enabling you to make changes to your website’s design without any coding knowledge. Whether you want to highlight your gym’s logo, incorporate your brand colors, or showcase high-quality images of your facilities, 97 Display’s customization options empower you to create a website that truly reflects your fitness business.

With ABC Fitness Solutions, while their website design services are available, the customization options are relatively limited compared to 97 Display’s offerings. However, they still provide some level of customization, allowing you to add your logo and select color schemes that align with your brand. ABC Fitness Solutions focuses more on providing a cohesive and professional look across their software platforms, ensuring that your brand identity is consistently represented throughout your online presence.

Mobile Responsiveness and App Integration

With the increasing use of mobile devices, having a mobile-responsive website is essential. 97 Display ensures that their websites are fully optimized for mobile viewing, delivering a seamless experience for users on smartphones and tablets. Their responsive design automatically adjusts the layout and content of your website to fit different screen sizes, ensuring that visitors can easily navigate and access information regardless of the device they are using. Additionally, 97 Display offers app integrations that allow you to connect your website with popular fitness apps, enhancing user engagement and providing a seamless experience across different platforms.

ABC Fitness Solutions also prioritize mobile responsiveness, recognizing the importance of catering to mobile users. They ensure that their software platforms are mobile-friendly, allowing fitness professionals to manage their businesses on the go. Some of ABC Fitness Solutions’ software solutions may also include mobile app options, enabling users to access essential features and information directly from their smartphones. By providing mobile-responsive websites and mobile app integrations, both 97 Display and ABC Fitness Solutions aim to enhance user experience and meet the evolving needs of fitness businesses and their customers.

SEO and Digital Marketing Capabilities

Having a beautiful website is important, but it’s equally important to ensure that it reaches the right audience. This is where 97 Display excels. Their platform includes robust SEO tools and digital marketing capabilities, aiming to improve your website’s visibility and drive organic traffic. 97 Display’s websites are designed with search engine optimization in mind, incorporating best practices such as optimized meta tags, clean URL structures, and fast page loading times. They also provide tools for keyword research, content optimization, and performance tracking, allowing you to continuously optimize your website’s SEO and monitor its performance.

ABC Fitness Solutions, while offering some basic SEO features, does not have the same level of focus on digital marketing tools as 97 Display. However, they still provide essential features such as customizable meta tags and sitemaps to ensure that your website is search engine friendly. Additionally, ABC Fitness Solutions may offer integration options with third-party digital marketing tools, allowing you to implement more advanced marketing strategies to promote your fitness business.

In conclusion, both 97 Display and ABC Fitness Solutions offer valuable features and functionality for fitness businesses. While 97 Display excels in areas such as user interface design, lead generation, website customization, mobile responsiveness, and SEO capabilities, ABC Fitness Solutions provides functional and intuitive software platforms with some lead conversion tools and basic SEO features. The choice between the two ultimately depends on your specific needs and priorities as a fitness business owner.

Pricing and Packages

Pricing Structure of 97 Display

When it comes to choosing the right website and marketing platform for your fitness business, pricing is often a key consideration. 97 Display understands this and offers tiered pricing options to cater to businesses of all sizes. With plans starting from as low as $XX per month, they strive to provide affordable solutions without compromising on quality.

But what exactly does the pricing include? Well, 97 Display offers a range of features and services that can greatly benefit your fitness business. For starters, their website design services are top-notch, ensuring that your online presence is professional, visually appealing, and user-friendly.

In addition to website design, 97 Display also provides lead generation tools to help you attract and convert potential customers. These tools can include lead capture forms, landing pages, and email marketing integration, all designed to help you grow your customer base.

Furthermore, 97 Display understands the importance of search engine optimization (SEO) in today’s digital landscape. That’s why their pricing structure includes SEO services to improve your website’s visibility and ranking on search engine results pages. This can greatly increase your chances of being found by potential customers who are actively searching for fitness services in your area.

One of the great things about 97 Display is their flexibility in offering customizable packages. They understand that every fitness business is unique and has different needs. Whether you require additional features, such as e-commerce functionality or class scheduling tools, or if you have specific design preferences, they can tailor a package to suit your requirements.

Pricing Structure of ABC Fitness Solutions

When it comes to pricing, ABC Fitness Solutions takes a slightly different approach. Instead of offering fixed plans, they provide pricing that is tailored to the individual needs of fitness facilities. This means that the cost will depend on factors such as the number of members or users, as well as the specific software modules required.

While this customized pricing structure may require you to directly contact their sales team for accurate information, it also means that you have the opportunity to discuss your specific needs and negotiate a pricing package that suits your budget.

ABC Fitness Solutions offers a comprehensive suite of software solutions designed to streamline your operations and enhance the member experience. From membership management and billing to class scheduling and performance tracking, their software modules can greatly simplify your day-to-day tasks.

In addition to the core software modules, ABC Fitness Solutions also offers integrations with other popular fitness platforms. This means that you can seamlessly connect your website, marketing tools, and other third-party software to create a cohesive and efficient system for your business.

Additional Costs and Fees

While the base pricing of both 97 Display and ABC Fitness Solutions is important to consider, it’s equally important to be aware of any additional costs and fees that may be associated with using these platforms.

With 97 Display, for example, there may be additional charges for certain customization options or add-on services. If you have specific design requests or require advanced SEO strategies, these may come at an extra cost. It’s always advisable to discuss these details with their sales team to ensure that you have a clear understanding of the pricing structure.

Similarly, ABC Fitness Solutions may have additional costs for software integrations or premium support packages. While their core software modules are comprehensive, you may find that you need additional features or support options to fully meet your business needs. Again, it’s important to have open communication with their team to fully understand the potential costs involved.

Ultimately, when making a decision about which platform to choose, it’s important to evaluate not only the pricing structure but also the value and benefits that each platform can provide for your fitness business. Take the time to thoroughly research and compare the features, services, and pricing options of 97 Display and ABC Fitness Solutions to make an informed decision that aligns with your business goals and budget.

Customer Support and Training

Support Channels Offered by 97 Display

97 Display offers comprehensive customer support, ensuring that you receive assistance whenever you need it. They provide support through various channels, including email, phone, and live chat. Additionally, they offer a knowledge base and video tutorials to help you navigate the platform effectively.

Support Channels Offered by ABC Fitness Solutions

ABC Fitness Solutions also provides support to their customers, offering channels such as email and phone support. Their support team is knowledgeable and responsive, helping you address any software-related issues that may arise.

Training Resources and Documentation

Both 97 Display and ABC Fitness Solutions offer training resources and documentation to help users make the most of their platforms. These resources may include user guides, video tutorials, and webinars, allowing you to learn at your own pace and maximize the functionality of the software.

In conclusion, when comparing 97 Display and ABC Fitness Solutions, it’s important to consider your specific needs and goals as a fitness professional or facility. 97 Display specializes in website design, lead generation, and digital marketing, while ABC Fitness Solutions focuses on management software solutions. By carefully examining the features, pricing, and customer support offered by each platform, you can make an informed decision that aligns with the needs of your fitness business.

If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.

Jimmy Myers

Owner/Trainer, Relentless Sports Performance

97 Display vs ABC Fitness Solutions

Discover the key differences between 97 Display and ABC Fitness Solutions, two popular fitness software providers.