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How to Make Money from Fitness in 2024 (30+ Ways)

How to Make Money from Fitness in 2024 (30+ Ways)

Posted by Tyler Spraul, Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®) on June 19, 2023 ā€” Updated on April 18, 2024

If you’re a gym owner, fitness professional, or fitness business owner, learning how to make money from fitness is essential for the success of your business.

How to Make Money from Fitness

In this step-by-step guide, we will explore various strategies and opportunities that can help you generate revenue in the fitness industry.

Fitness Income Ideas

With Exercise.com’s comprehensive gym management software, top personal training software, and industry-leading best fitness influencer tools, you can streamline your business operations, sell workout plans and nutrition services, sell personal training online, schedule personal training sessions, run online workout groups, sell digital fitness products, run online fitness challenges, and create custom branded fitness apps to maximize your earning potential.

Then be sure to find the tools you need to grow a fitness influencer business. From the best software for gym management to the best software for personal training to the best fitness software for fitness influencers, the Exercise.com platform has the tools you need to grow and manage your fitness business.

Sell workout plans online.

Sell Workout Plans

Run online fitness challenges.

Challenges

Create and sell fitness memberships, products, and digital offers.

Gym Payments

Manage, message, and market to your leads and customers.

Gym Marketing Automations

All from your very own custom branded fitness apps.

Custom Branded Apps
PJF Performance
I sold a workout program and matched my yearly salary of in-person training within two weeks of selling to my community!
Paul Fabritz
Founder and BS, CSCS, NSCA-CPT, ACE, FMS, PJF Performance

Get a demo now!

30 Ways to Make Money from Fitness

Here’s a list of 30 ideas to make money from fitness, along with how Exercise.com can help:

  1. Personal Training Services: Offer one-on-one or group personal training sessions customized to clients’ goals and needs. Exercise.com’s personal training software helps you schedule sessions, track progress, and provide remote coaching.
  2. Online Fitness Coaching: Provide personalized fitness coaching services through virtual platforms. Exercise.com’s custom branded fitness apps allow you to sell personal training online and make money selling workout plans online. You can deliver workouts, track client progress, and communicate effectively.
  3. Group Fitness Classes: Conduct specialized fitness classes, such as HIIT, yoga, or dance, either in-person or online. Exercise.com’s scheduling features help you manage class registrations and optimize attendance.
  4. Boot Camps: Organize boot camps targeting specific fitness goals, such as weight loss or strength building. Exercise.com’s gym management software assists in organizing and tracking boot camp sessions.
  5. Fitness Challenges: Host fitness challenges to engage clients and motivate them to reach their goals. Exercise.com’s platform enables you to track challenge progress, communicate updates, and provide leaderboard rankings.
  6. Workout Programs: Develop and sell workout programs tailored to specific fitness goals, such as muscle building or fat loss. Exercise.com’s platform allows you to create and deliver digital workout programs to clients.
  7. Nutrition Services: Offer nutrition counseling, meal planning, or dietary guidance to complement clients’ fitness journeys. Exercise.com’s platform supports the sale and delivery of nutrition services.
  8. Online Membership Programs: Create exclusive online membership programs where clients can access specialized content, workouts, and nutrition advice. Exercise.com’s custom branded fitness apps facilitate membership management and content delivery.
  9. Sports-Specific Training: Provide specialized training programs for athletes or individuals interested in sports-specific fitness. Exercise.com’s platform helps you design and track progress in these tailored programs.
  10. Online Workshops and Courses: Develop and sell online workshops or courses on fitness-related topics like exercise fundamentals or nutrition education. Exercise.com’s platform supports the creation and delivery of educational content.
  11. Corporate Wellness Programs: Collaborate with local businesses to offer wellness programs and fitness services to their employees. Exercise.com’s platform assists in managing corporate memberships, scheduling classes, and tracking participation.
  12. Outdoor Fitness Classes: Conduct fitness classes in local parks or outdoor spaces to cater to clients who prefer outdoor workouts. Exercise.com’s scheduling features help you manage outdoor class sessions and communicate updates to participants.
  13. Fitness Retreats: Organize wellness retreats or fitness-focused vacations where participants can immerse themselves in a holistic fitness experience. Exercise.com’s platform supports event management and participant communication.
  14. Athletic Performance Training: Provide training programs for athletes seeking to enhance their performance in specific sports. Exercise.com’s platform helps you design and track progress in these specialized training programs.
  15. Online Coaching Programs: Offer online coaching programs that combine fitness training, nutrition guidance, and mindset coaching. Exercise.com’s platform enables you to deliver a comprehensive coaching experience.
  16. Boutique Fitness Classes: Focus on specialized fitness classes, such as cycling, barre, or boxing, to attract a niche market. Exercise.com’s scheduling features help you manage class registrations and optimize studio capacity.
  17. Youth Fitness Programs: Develop age-appropriate fitness programs for children and teenagers, targeting schools or local community centers. Exercise.com’s platform supports youth program management and progress tracking.
  18. Fitness Apparel and Merchandise: Create and sell branded fitness apparel, accessories, or merchandise to clients and fitness enthusiasts. Exercise.com’s e-commerce features facilitate the sale and management of merchandise.
  19. Virtual Fitness Challenges: Host virtual fitness challenges where participants can compete remotely. Exercise.com’s platform enables you to track progress, communicate updates, and engage participants online.
  20. Online Workout Subscription: Offer a subscription-based service where clients gain access to a library of pre-recorded workouts. Exercise.com’s platform allows you to sell subscriptions and deliver content to subscribers.
  21. Sports Coaching: Provide coaching services for specific sports, focusing on skill development and performance enhancement. Exercise.com’s platform helps you manage and track progress in sports coaching programs.
  22. Wellness Workshops for Businesses: Deliver wellness workshops and seminars to companies, focusing on stress management, nutrition, or exercise tips. Exercise.com’s platform supports corporate wellness program management and communication.
  23. Fitness Influencer Partnerships: Collaborate with fitness influencers to promote your services, programs, or products to their audience. Exercise.com’s fitness influencer tools assist in managing partnerships and tracking collaboration success.
  24. Online Personal Training Marketplace: Join an online personal training marketplace and offer your services to clients globally. Exercise.com’s platform integrates with marketplaces to help you reach a broader audience.
  25. Fitness Podcast or YouTube Channel: Create a podcast or YouTube channel focused on fitness, providing educational content and insights. Exercise.com’s platform can help you deliver additional resources and engage with your audience.
  26. Specialty Workshops and Certifications: Conduct specialty workshops or certifications for fitness professionals, focusing on niche areas like corrective exercise or functional training. Exercise.com’s platform supports workshop registration and content delivery.
  27. Mobile Fitness Services: Provide mobile fitness services, bringing workouts, equipment, and trainers to clients’ homes or workplaces. Exercise.com’s custom branded fitness apps facilitate mobile service scheduling and communication.
  28. Fitness E-books and Guides: Write and sell e-books or digital guides on fitness topics, such as workout routines, healthy recipes, or nutrition tips. Exercise.com’s e-commerce features enable you to sell and distribute digital products.
  29. Senior Fitness Programs: Develop fitness programs specifically tailored to the needs of older adults, focusing on mobility, balance, and functional fitness. Exercise.com’s platform assists in managing and tracking progress in senior fitness programs.
  30. Fitness Seminars and Speaking Engagements: Offer speaking engagements or seminars on fitness-related topics for conferences, events, or community gatherings. Exercise.com’s platform supports event management and participant communication.

Want more fitness income ideas?

Fitness Income Ideas

Remember, Exercise.com’s gym management software, personal training software, and custom branded fitness apps can help you streamline your operations, sell services and products, engage with clients, and track progress. Utilize these ideas to diversify your revenue streams, cater to various client preferences, and maximize your earning potential in the fitness industry.

Ready to get started?

Get a demo now!

How to make money selling fitness? (25 MORE Ways)

Learning how to make money selling fitness is a pivotal skill for fitness professionals looking to broaden their income streams. One of the most effective strategies in this domain is selling custom workout plans online that you can use in conjunction with online workout groups, personal training, fitness challenges, and more.

AMPD Golf Performance
“Working with Exercise.com and their team has been an amazing experience and a dream come true in terms of accomplishing a vision! Their workout technology has helped us effectively engage our community, and I highly recommend Exercise.com to grow your business!”
Andrew Banner
Co-Founder, AMPD Golf Performance

Exercise.com is a comprehensive platform with the best fitness software for influencers, the best personal training software, and the best gym management software so no matter what type of fitness business you have, it simplifies the process and amplifies your earning potential while also helping you run fitness challenges, create online workout groups, do fitness livestreaming, do in-person and online training, and more, all through your own custom-branded fitness apps. Read on to learn different ways to make money selling fitness and then read our free fitness income guide on how to make money from fitness. With its ability to create, market, and sell personalized workout plans to a vast audience, Exercise.com can help transform your fitness passion into a lucrative online business.

Want to learn more? Get a demo now!

List of Ways to Make Money Selling Fitness Online

You can sell fitness products online to make money, create and sell digital fitness programs, sell online fitness courses for money, and so much more. Here are some ideas for making money with fitness sales.

  1. Sell Custom Workout Plans: Using Exercise.com, you can design workout plans tailored to various fitness levels and goals, and sell them directly to your clients.
  2. Offer Online Personal Training: Offer one-on-one coaching sessions via video calls. This service can also include personalized workout and meal plans.
  3. Create a Subscription Service: Charge clients a monthly fee for access to exclusive workout content and fitness advice.
  4. Host Virtual Fitness Challenges: Use Exercise.com to run online fitness challenges that require a participation fee.
  5. Sell Fitness Ebooks: Create detailed fitness guides and sell them as ebooks. Exercise.com’s platform allows easy delivery of digital products.
  6. Sell Meal Plans: Complement your workout plans with nutrition advice, offering custom meal plans for different dietary needs and goals.
  7. Offer Group Training Sessions Online: Host live group workout sessions, which clients can join for a fee.
  8. Provide Fitness Consultations: Offer your expert advice on a one-on-one basis, helping clients navigate their fitness journey.
  9. Sell Branded Merchandise: Create and sell fitness-related merchandise through your Exercise.com ecommerce store.
  10. Affiliate Marketing: Partner with fitness brands to promote their products and earn a commission on sales made through your unique link.
  11. Paid Partnerships with Fitness Brands: Collaborate with brands to feature their products in your workout plans or videos.
  12. Sell Access to a Fitness App: With Exercise.com, you can create a fitness app (that is totally custom-branded to your business), providing premium features to paid subscribers.
  13. Create and Sell Fitness Webinars: Host educational fitness webinars and charge for participation.
  14. Offer In-App Purchases: Within your custom-branded app, offer exclusive content, advanced features, or extra services for additional fees.
  15. Provide Personalized Training Programs: Design and sell individualized programs tailored to each client’s goals, abilities, and preferences.
  16. Rent Fitness Equipment: If you have extra fitness equipment, consider renting it to local clients.
  17. Offer a Paid Membership Community: Create a supportive online community where members can share their progress, ask questions, and get exclusive content for a monthly fee.
  18. Host Paid Workshops: Teach specific fitness techniques or concepts in a detailed workshop, charging a fee for participation.
  19. Sell Video Courses: Create in-depth fitness courses and sell them as downloadable video series.
  20. Offer Fitness Retreats: Organize and sell tickets for fitness retreats, blending travel with immersive workout experiences.
  21. Offer Corporate Wellness Programs: Provide fitness and wellness services to corporate clients, helping their employees stay fit and healthy.
  22. Sell Ad Space in Your Fitness App: If your app has a large user base, you can sell ad space to relevant companies.
  23. Provide Recovery and Rehabilitation Programs: Design specialized programs for clients recovering from injuries or surgeries.
  24. Sell Fitness Assessments: Offer detailed fitness assessments to provide clients with a baseline of their fitness levels and to recommend appropriate workout plans.
  25. Offer Premium Content: In addition to free content, offer more detailed, specialized, or personalized content for a fee within your Exercise.com platform.
Our overall experience with Exercise.com is a breeze. We love how easy it is to integrate this app with our current workflow while providing great fitness programs for our customers and save us time in the process.
Julie Ledbetter
Owner, Ledbetter Fitness

Ready to get started? Get a demo now!

How to Sell Fitness Online

One option for learning how to sell fitness online (among many others that Exercise.com offers) is to create and sell workout plans online.

Use the Exercise.com workout plan creator to create your workout plans.

Workout Plan Creator

Then mark them for sale online so you can sell workout plans easily and quickly.

Sell Workout Plans

Publish your custom branded fitness apps to iOS and Android so you can offer a premium workout logging experience to your community.

Custom Branded Apps

Run fitness challenges, create online workout groups, do distance training, and of course, sell workout plans online, all right within the Exercise.com platform.

Online Groups

Want to learn more? Get a demo now!

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Step 1: Define Your Niche and Offer Specialized Services

Finding your niche within the fitness industry is crucial for attracting a specific target audience. By specializing in a particular area and offering tailored services, you can position yourself as an expert and stand out from the competition. Utilize Exercise.com’s gym management software to create custom workout plans, nutrition services, and class schedules that cater to your niche, ensuring that your offerings align with the unique needs and preferences of your target market. Maybe you have yoga expertise and so you want to learn ways to make money with yoga, or if you have expertise in a specific sport, then you want to use that expertise to make money, or so on and so forth.

  • Identify a specific niche within the fitness industry that aligns with your expertise and interests.
  • Develop specialized services or programs that cater to the needs and preferences of your target audience.
  • Utilize Exercise.com’s gym management software to create and manage custom workout plans, nutrition services, and class schedules tailored to your niche.

Read More:

Step 2: Build a Strong Online Presence

Establishing a strong online presence is essential in today’s digital landscape. Create a professional website or landing page that showcases your services, expertise, and unique selling points. Optimize your website with relevant keywords, high-quality content, and clear calls-to-action to attract potential clients. Exercise.com’s custom branded fitness apps enable you to offer online workout programs, sell fitness memberships, and engage with your clients on a digital platform, enhancing your online presence and expanding your reach.

  • Create a professional website or landing page that showcases your services, expertise, and unique selling points.
  • Optimize your website with relevant keywords, compelling content, and clear calls-to-action to attract potential clients.
  • Leverage Exercise.com’s custom branded fitness apps to offer online workout programs, sell fitness memberships, and engage with your clients on a digital platform.
Core Online Mobile Fitness App
“My custom-branded apps have made my life easier and helped streamline my online training, which in turn has transformed into a pretty awesome additional revenue stream for me and my family.”
Tony Gentilcore
Founder, Core Online

Step 3: Offer Personal Training Services

Personal training services are in high demand as clients seek personalized attention and guidance. Develop customized training programs that address the specific goals and needs of your clients. Utilize Exercise.com’s personal training software to schedule sessions, track progress, and provide remote coaching and support. Promote your personal training services through targeted marketing campaigns, emphasizing the value of one-on-one training tailored to individual goals.

  • Develop personalized training programs for clients seeking individual attention and guidance.
  • Use Exercise.com’s personal training software to schedule sessions, track progress, and provide remote coaching and support.
  • Promote your personal training services through targeted online and offline marketing campaigns.

Read More:

Step 4: Create and Sell Workout Plans and Nutrition Services

Digital workout plans and nutrition services offer scalable and accessible options for clients. Develop comprehensive programs that cater to specific fitness goals and dietary preferences. Leverage Exercise.com’s platform to sell and deliver these digital offerings to clients worldwide. Promote and sell your workout plans and nutrition services through content marketing, social media, and email campaigns to reach a wider audience and generate additional revenue.

  • Develop comprehensive workout plans and nutrition programs that cater to specific fitness goals and dietary preferences.
  • Utilize Exercise.com’s platform to sell and deliver digital workout plans and nutrition services to clients.
  • Leverage social media and content marketing to promote and sell your offerings.

Read More:

Step 5: Host Fitness Challenges and Events

Fitness challenges and events are great opportunities to attract new clients and engage your existing audience. Organize challenges, boot camps, or workshops that align with your target market’s interests. Use Exercise.com’s gym management software to track progress, manage registrations, and provide real-time updates to participants. Leverage social media and email marketing to promote your events and create excitement around your offerings.

  • Organize fitness challenges, boot camps, or workshops to attract new clients and engage your existing audience.
  • Use Exercise.com’s gym management software to track progress, manage registrations, and provide real-time updates to participants.
  • Leverage social media and email marketing to promote your events and create a buzz.

Read More:

Step 6: Offer Online Workout Groups and Memberships

Online workout groups and memberships provide a sense of community and convenience for clients. Create online groups or communities where members can access exclusive workout programs, nutrition advice, and support. Exercise.com’s custom branded fitness apps enable you to offer these online groups and monetize them through subscription-based memberships or one-time fees. Cultivate engagement and interaction within these communities to foster long-term loyalty and generate recurring revenue.

  • Create online workout groups or communities to connect with fitness enthusiasts worldwide.
  • Utilize Exercise.com’s custom branded fitness apps to offer exclusive access to workout programs, nutrition advice, and community support.
  • Monetize these online groups through subscription-based memberships or one-time fees.

Read More:

Step 7: Collaborate with Fitness Influencers and Brands

Learn how to make money as a fitness influencer and how to partner with fitness influencers and brands to make money with your fitness brand. Partnering with fitness influencers and brands can expand your reach and visibility. Identify influencers or brands that align with your values and target audience, and collaborate on co-branded content, social media campaigns, or sponsored events. Exercise.com’s fitness influencer tools can help you manage these partnerships, track collaborations, and measure the success of joint initiatives. Collaborations with influencers and brands can attract new clients, enhance your credibility, and generate additional revenue streams.

  • Partner with fitness influencers or brands that align with your values and target audience.
  • Collaborate on co-branded content, social media campaigns, or sponsored events to reach new audiences and increase your visibility.
  • Leverage Exercise.com’s fitness influencer tools to manage partnerships, track collaborations, and measure the success of joint initiatives.

Get Started Making Money with Fitness

Making money from fitness requires a strategic approach and a diversified range of revenue streams. By defining your niche, offering specialized services, building an online presence, and utilizing Exercise.com’s gym management software, personal training software, and fitness influencer tools, you can optimize your earning potential in the fitness industry. Whether you’re selling workout plans, offering personal training services, hosting fitness challenges, or running online workout groups, Exercise.com provides the all-in-one platform you need to manage and grow your fitness business successfully.

Tony Gentilcore
Exercise.com makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!
Tony Gentilcore
Founder, Core Online

Ready to get started?

Get a demo now!

Understanding the fitness market

The fitness industry has been thriving in recent years, with more people becoming health-conscious and eager to achieve their fitness goals. This growing interest in fitness presents a lucrative opportunity for entrepreneurs who want to make money by starting their own fitness business. However, entering this highly competitive market can be challenging without proper planning, research, and execution. In this article, we will explore the steps that entrepreneurs can take to make money selling fitness.

The fitness industry has grown significantly over the years, with more people becoming health-conscious and embracing fitness as a way of life. With this growth comes increased competition and the need to stand out in a crowded market. Before developing your fitness product or service, it is crucial to have a clear understanding of the fitness market’s size, trends, and potential.

A comprehensive market analysis will give you valuable insights into the competition, customer behavior, and market gaps you can fill. It is essential to understand the different segments of the fitness market and how they interact with each other. For instance, gym-goers may have different fitness goals and preferences from those who prefer working out at home.

By conducting market research, you can identify the most profitable segments to target and tailor your fitness product or service to meet their specific needs and preferences. This can include factors such as age, gender, location, fitness goals, and budget.

Identifying your target audience

The fitness market is diverse, with different age groups, genders, and fitness levels. Identifying your target audience is crucial to the success of your fitness product or service. Understanding your target audience will help you tailor your marketing efforts and product offerings to their specific needs and preferences.

For instance, if your target audience is millennials, you may want to focus on eco-friendly workouts and minimalist training, which are popular among this demographic. On the other hand, if your target audience is seniors, you may want to focus on low-impact exercises that are gentle on their joints.

Analyzing current fitness trends

The fitness industry is constantly evolving, with new trends and innovations emerging every year. Analyzing current fitness trends can help you identify potential niches or gaps in the market that you can exploit.

For instance, wearable fitness technology is becoming increasingly popular, with more people using fitness trackers and smartwatches to monitor their workouts and track their progress. By incorporating wearable technology into your fitness product or service, you can attract tech-savvy customers who value convenience and data-driven insights.

Recognizing potential niches

Identifying potential niches in the fitness industry can help you differentiate yourself from the competition. Some examples of niches include fitness for seniors, fitness for pregnant women, and fitness for people with disabilities.

By developing a niche fitness product or service, you can cater to an underserved market and establish a loyal customer base. For instance, if you specialize in fitness for pregnant women, you can offer pre and postnatal workout plans that cater to their unique needs and preferences.

In conclusion, understanding the fitness market is essential to the success of your fitness product or service. By conducting market research, identifying your target audience, analyzing current fitness trends, and recognizing potential niches, you can develop a product or service that meets the needs of your customers and stands out in a crowded market.

Read More: Fitness Niche Ideas

Developing your fitness product or service

After identifying your target audience and potential niches, the next step is to develop a fitness product or service that meets their needs and preferences. The product or service should be unique, innovative, and valuable to your target audience.

Before you start developing your fitness product or service, it is important to conduct thorough market research to understand your target audience’s needs and preferences. You can use online surveys, focus groups, and interviews to gather data and insights. This information will help you develop a product or service that is tailored to your target audience’s needs.

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Creating a unique selling proposition

A unique selling proposition (USP) is the distinctive benefit that your fitness product or service provides to your target audience. It differentiates you from the competition and helps you communicate your value proposition effectively. The USP can be based on features such as convenience, affordability, technology, or experience.

For example, if your target audience is busy professionals who don’t have time to go to the gym, your USP could be convenience. You could offer a mobile app that allows them to work out from anywhere, at any time. If your target audience is price-sensitive, your USP could be affordability. You could offer a low-cost subscription service that provides access to a range of fitness programs.

Designing effective fitness programs

The backbone of any fitness product or service is the fitness programs it offers. The programs should be designed to cater to your target audience’s fitness goals and fitness levels. You should also consider the workout environment, equipment, and instructorsā€™ experience and skills.

When designing your fitness programs, it is important to keep in mind that not everyone has the same fitness goals or fitness levels. Some people may be looking to lose weight, while others may be looking to build muscle or improve their cardiovascular health. You should offer a range of programs that cater to different fitness goals and levels.

In addition to the programs themselves, you should also consider the workout environment. Some people prefer to work out in a group setting, while others prefer to work out alone. You should offer programs that cater to both preferences.

Incorporating technology and innovation

Technology has significantly disrupted the fitness industry, with new innovations emerging every year. Incorporating technology and innovation into your fitness product or service can help you differentiate yourself from the competition and offer unique benefits to your target audience. Some examples include fitness apps, virtual training, and smart gyms.

For example, if your target audience is tech-savvy, you could offer a fitness app that tracks their progress and provides personalized workout recommendations. If your target audience is looking for a more immersive workout experience, you could offer virtual training sessions that simulate outdoor environments or exotic locations.

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Overall, developing a fitness product or service requires careful planning and consideration. By understanding your target audience’s needs and preferences, creating a unique selling proposition, designing effective fitness programs, and incorporating technology and innovation, you can create a product or service that stands out in the crowded fitness industry.

Core Online Mobile Fitness App
“My custom-branded apps have made my life easier and helped streamline my online training, which in turn has transformed into a pretty awesome additional revenue stream for me and my family.”
Tony Gentilcore
Founder, Core Online

Get a demo now!

Read More:

Building your fitness brand

Building a strong fitness brand can help you establish a loyal customer base, increase brand awareness, and differentiate yourself from the competition. A strong brand should communicate your fitness product or service’s unique value proposition and resonate with your target audience’s values and desires.

Crafting a compelling brand story

A compelling brand story is an engaging narrative that tells your brand’s history, mission, and vision. It should resonate with your customers’ emotions, aspirations, and beliefs and differentiate your brand from the competition. The brand story should be communicated across all marketing channels, including social media, website, and advertising materials.

Designing a memorable fitness logo and visual identity

A memorable logo and visual identity are essential components of a strong fitness brand. The logo should be unique, easily recognizable, and communicate your brand’s values and personality. The visual identity should be consistent across all marketing materials, including website, packaging, and promotional materials.

Establishing a strong online presence

In today’s digital age, establishing a strong online presence is critical for any fitness business’s success. This includes having a website, social media accounts, and online advertising. The online presence should be consistent with your brand’s values and messaging and offer valuable content to your target audience.

Marketing your fitness business

Marketing your fitness business is crucial for attracting and retaining customers. It involves promoting your fitness product or service through various advertising channels to reach your target audience effectively.

Utilizing social media platforms

Social media platforms, such as Facebook, Instagram, and Twitter, offer excellent opportunities for promoting your fitness business to a large audience at a relatively low cost. You should develop a comprehensive social media marketing strategy that includes engaging content, ads, and influencer collaborations.

Collaborating with influencers and fitness professionals

Collaborating with influencers and fitness professionals can help you reach your target audience effectively and establish credibility for your fitness product or service. Influencers and fitness professionals can endorse your product or service, offer testimonials, or provide insights on the industry’s latest trends.

Hosting fitness events and fitness workshops

Hosting events and workshops can help you increase brand awareness, generate leads, and foster customer loyalty. You can host events such as fitness challenges, workshops on nutrition and fitness, and charity fundraisers. These events should be tailored to your target audience’s interests and preferences.

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Implementing fitness content marketing strategies

Content marketing is an effective way of promoting your fitness business by offering valuable content to your target audience. You can create blog posts, videos, podcasts, and social media posts that provide insights, tips, and advice on fitness-related topics. The content should be engaging, informative, and shareable.

By following these steps, entrepreneurs can make money selling fitness and capitalize on the growth opportunities in the fitness industry. By staying agile, innovative, and customer-focused, entrepreneurs can differentiate themselves from the competition and establish a successful fitness business.

AMPD Golf Performance
“Working with Exercise.com and their team has been an amazing experience and a dream come true in terms of accomplishing a vision! Their workout technology has helped us effectively engage our community, and I highly recommend Exercise.com to grow your business!”
Andrew Banner
Co-Founder, AMPD Golf Performance

Get a demo now!

What are some personal trainer income ideas?

Personal trainers have multiple ways to make money in fitness. Beyond traditional one-on-one training, trainers can create and sell workout plans online, launch fitness e-books or video courses, and host virtual group training sessions. Leveraging social media to run fitness challenges can also be a lucrative way to earn money for exercise. Furthermore, incorporating wellness coaching or specialized fitness services like rehabilitation training or athletic coaching can diversify income streams and appeal to a broader client base.

Read More: Personal Trainer Income Ideas

How can I make money selling workout plans online?

To make money with fitness by selling workout plans online, start by designing diverse fitness programs for different skill levels and goals, such as weight loss, strength training, or flexibility improvement. Utilize a robust platform like Exercise.com, which can facilitate the sale and distribution of your plans. Promoting your workout plans through social media, fitness blogs, and email marketing are effective strategies to reach a wider audience. Additionally, offering personalized plan modifications can enhance client satisfaction and justify higher pricing.

Read More: How to Make Money Selling Workout Plans Online

How can I sell personal training online?

Selling personal training online is an excellent way to make money exercising. Begin by setting up a professional website with details about your services, qualifications, and client testimonials. Use live video tools to conduct training sessions, and offer flexible subscription packages to accommodate different client needs. Marketing your services on social media platforms and fitness forums can help attract global clientele. Also, consider using paid advertising and SEO strategies to increase your online visibility and attract more potential clients.

Read More: How to Sell Personal Training Online

What are some ways to make money in fitness that don’t cost a lot to get started?

One of the most cost-effective ways to make money in fitness is to offer online fitness classes or personal training sessions. Utilizing platforms like social media and YouTube can also be a powerful tool for making money in fitness with minimal upfront costs. Creating fitness content such as blogs, vlogs, or instructional videos allows you to engage with a wider audience while building a brand. Additionally, becoming a fitness affiliate marketer can be a lucrative way to earn money exercising by promoting other companiesā€™ products and earning commissions with no need for your own inventory.

How can I make money from my physique?

If you have a well-developed physique, you might consider ways to make money with your physique. Fitness modeling for sports brands, participating in physique competitions, or offering bodybuilding coaching online are direct methods to capitalize on your physical attributes. Additionally, starting a fitness Instagram focused on bodybuilding or fitness modeling can attract sponsorships and partnerships, providing another avenue to make money exercising. Remember, maintaining a professional online presence and continuously engaging with your audience are key to success in this niche.

Read More: How to Make Money from Your Physique

How can I learn how to make money in the fitness industry without any connections?

Starting in the fitness industry without existing connections can be challenging, but there are several ways to make money with fitness independently. Making money in fitness can begin with building a strong online presence through a well-designed website and active social media accounts focused on fitness. Offering unique content or services, such as specialized training programs or wellness webinars, can also help establish your expertise. Networking online through fitness forums, LinkedIn, and other social platforms can help you build connections and find opportunities within the industry. Participating in virtual fitness conferences and seminars can also be a great way to learn from successful professionals and meet potential collaborators.

What are the best fitness business ideas?

Exploring creative ways to make money in fitness includes starting a specialized boutique gym, such as one focused on a specific type of training like crossfit or yoga, which can cater to niche markets. Mobile fitness businesses, where you offer services such as personal training or group classes at clientsā€™ homes or in public parks, also provide flexibility and low startup costs. Additionally, developing a niche fitness app that provides unique functionalitiesā€”like personalized training, nutrition tracking, or virtual reality workoutsā€”can capture tech-savvy fitness enthusiasts.

Read More: Fitness Business Ideas

How do I make a fitness app?

To make a fitness app, start by defining your appā€™s target audience and the specific problem you are solving. Determine the key features that will appeal to your users, such as activity tracking, virtual coaching, or community challenges. Hire a skilled app developer or use an app builder if you have coding knowledge. Ensure the app is user-friendly, visually appealing, and includes motivational elements to keep users engaged. Testing the app thoroughly before launch and collecting user feedback for ongoing improvements is crucial for long-term success.

Read More: How to Make a Fitness App

What are some ways to make money from yoga?

To make money with fitness through yoga, consider offering virtual yoga classes or creating an online yoga training program. This can allow you to reach a broader audience beyond your local area. Selling yoga-related products like mats, clothing, and wellness items can also be profitable. Additionally, hosting yoga retreats or workshops can provide intensive experiences for deeper learning and higher revenue potential. Utilizing a well-structured website and active social media presence will help in promoting these services and products effectively.

Read More: Ways to Make Money with Yoga

What are the best fitness products to sell online?

The best fitness products to sell online include high-demand items like resistance bands, yoga mats, home exercise equipment, and fitness trackers. Supplements and health foods also see strong sales. Selling these products can be enhanced by leveraging dropshipping models to reduce overhead. High-quality, demonstrative content that showcases the benefits and usage of these products can help boost sales.

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Is a fitness gym profitable?

Yes, a fitness gym can be profitable, especially if it offers unique services that differentiate it from competitors, such as classes, personal training, and specialized fitness programs. Profitability depends on several factors including location, membership fees, operational efficiency, and the quality of services offered. Effective marketing and excellent customer service are critical for retaining members and maintaining a steady income stream.

How do people make money working out on social media?

People make money working out on social media by building a large following and engaging actively with their audience. Fitness influencers can earn income through sponsorships, affiliate marketing, selling their own fitness programs or merchandise, and collaborating with fitness brands. The key to success is consistently providing valuable and relatable content that encourages followers to engage, share, and purchase.

Do fitness influencers get paid?

Yes, fitness influencers do get paid, often quite well. They generate income through various channels like sponsored content, partnerships with fitness brands, affiliate commissions, and by selling their own products or services. The amount they earn can vary widely depending on their reach, the engagement of their audience, and their ability to negotiate contracts with brands.

How do fitness influencers make money online?

Fitness influencers make money online by leveraging their audience to promote fitness-related products and services. They may use platforms like Instagram, YouTube, or blogs to provide workout tips, nutritional advice, and product reviews. Monetizing these platforms through ads, sponsored posts, and selling personal training or nutrition plans are common methods. Building a strong, trustworthy brand is essential for long-term success.

Read More: How to Make Money as a Fitness Influencer

What are the highest paying fitness careers?

The highest paying fitness careers typically include roles like fitness director, personal training manager, or specialized consultant. These positions often require significant experience and certifications but offer higher salaries due to their managerial or specialized nature. Developing a niche expertise can also lead to higher earnings, especially if combined with business ownership or online entrepreneurship.

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Is it possible to earn money by exercising? (i.e., can I get paid to exercise)?

It is possible to earn money exercising. Some ways include participating in fitness challenges or competitions that offer cash prizes, becoming a fitness model, or engaging in apps and programs that reward physical activity with monetary incentives or discounts on health products. These opportunities provide a way to monetize your commitment to staying fit.

Do online personal trainers make money?

Yes, online personal trainers can make a significant amount of money. This field allows for flexible work hours and the ability to reach clients globally. Online trainers save on facility costs and can offer a variety of services, including one-on-one coaching, group classes, and digital products like workout plans, all of which can contribute to a lucrative career.

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How to start a mobile fitness business?

To start a mobile fitness business, you need a clear plan that includes identifying your target market, services offered, pricing strategy, and marketing tactics. Mobile businesses have low overhead costs and can operate in various locations, offering services like personal training, yoga classes, or boot camps. Networking, local advertising, and a strong online presence can help attract clients.

Read More: Mobile Fitness Business Guide

What is the best career in fitness?

The best career in fitness is one that aligns with your passions and skills. Personal training, group fitness instruction, health coaching, and rehabilitation specialties are all rewarding paths. For those interested in business, opening a gym or starting a fitness-related online business can be highly profitable. Continued education and specialization can help enhance career prospects and earnings.

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Can a small gym make money?

Yes, a small gym can make money, particularly if it targets a specific niche or offers unique services that are not available at larger gyms. Effective marketing, community engagement, and excellent customer service are crucial for attracting and retaining members. Small gyms can also increase profitability by offering personalized training programs and health and wellness workshops.

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How much do gym owners actually make?

The income of gym owners varies widely depending on the size, location, and type of gym they operate. A successful small to medium-sized gym can generate significant profits, but this can fluctuate based on membership levels, operational costs, and competitive factors in the area. Maximizing income often involves offering additional services such as personal training, classes, and merchandise sales.

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How many members does a gym need to be profitable?

The number of members a gym needs to be profitable depends on various factors, including the gymā€™s size, monthly expenses, and membership fees. Generally, a smaller boutique gym might be profitable with fewer members due to higher-priced memberships, while larger gyms require more members due to higher operational costs.

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What are the best fitness jobs for those without a college degree?

Fitness career opportunities for those without a college degree include becoming a certified personal trainer, group fitness instructor, or fitness sales representative. Certifications are key in these roles and can be obtained through accredited organizations. These jobs offer the opportunity to build a career in fitness based on skills and experience rather than formal education.

How do I start an online personal training business?

To start an online personal training business, obtain any necessary certifications and set up a comprehensive website where clients can learn about your services and book sessions. Utilize digital marketing strategies to attract clients globally. Offering tailored workout and nutrition plans can help differentiate your services.

Read More: How to Start an Online Personal Training Business

How do I become a fitness model?

Becoming a fitness model involves maintaining a strong physique, networking with industry professionals, and building a professional portfolio. Social media can be a powerful tool for showcasing your fitness level and gaining visibility. Attending casting calls and working with reputable modeling agencies can also help launch your career.

Read More: How to Become a Fitness Model

Is it hard to become a fitness influencer?

Becoming a fitness influencer can be challenging due to the competitive nature of social media. Success requires consistent content creation, a unique style, and the ability to genuinely engage with followers. Building a large and loyal following takes time, dedication, and a strategic approach to content and collaboration.

Read More: How to Become a Fitness Influencer

Is it worth starting a fitness Instagram?

Starting a fitness Instagram can be worth it if you have a passion for fitness and social media. It offers a platform to share your journey, inspire others, and potentially monetize your content through brand collaborations and advertising. Success requires creativity, consistency, and engagement with your audience.

Read More: How to Start a Fitness Instagram Account

How do I turn my fitness passion into a business?

To turn your fitness passion into a business, identify a niche market, develop a business plan, and obtain any necessary certifications. Use digital platforms to reach a wide audience and consider offering a mix of online and in-person services. Building a brand that resonates with your values and attracts customers is key.

What are some things I need to do to learn how to make more money in the fitness industry?

To learn how to how to make more money in the fitness industry, stay current with fitness trends, continue your education, and diversify your income streams. Consider developing specialized skills or offering niche services that are in high demand. Networking and building strong industry relationships are also vital.

What are careers in fitness that pay well when just starting out?

Careers in fitness that pay well even at the entry level include personal training, where trainers can charge per session, and group fitness instruction, which can rapidly expand your client base. Sales positions in fitness equipment companies or health supplements can also offer lucrative commission-based earnings.

Read More: Highest Paying Fitness Careers

What is the most profitable fitness niche?

The most profitable fitness niche is often one that caters to a specific demographic or interest, such as luxury fitness retreats, high-end personal training for celebrities and professionals, or specialized fitness programs like CrossFit or boutique spin classes. Focusing on high-quality, unique experiences can attract premium pricing.

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How much do fitness influencers make?

The earnings of fitness influencers vary widely, with top influencers making anywhere from a few thousand to several hundred thousand dollars per post. Income depends on factors like follower count, engagement rates, the quality of content, and the influencerā€™s ability to secure partnerships with reputable brands.

Read More: Fitness Influencer Earnings

How can I start selling fitness online?

Starting to sell fitness online involves deciding what type of fitness products or services you want to offer, creating high-quality content, setting up an online platform, and marketing your offerings. Platforms like Exercise.com make this process easier, offering tools for creating, distributing, and selling workout plans, hosting fitness challenges, and much more.

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What types of fitness products can I sell online?

There are various fitness products you can sell online, including workout plans, fitness guides or e-books, online personal training sessions, video workout series, meal plans, and subscriptions to a fitness app or online community. Exercise.com can support the offering of all these products and more.

Read More: Best Fitness Products to Sell Online

How do I price my online fitness products?

Pricing your online fitness products depends on factors such as the complexity of the product, the time and resources invested in creating it, your audience’s willingness to pay, and pricing standards in the industry. Exercise.com can facilitate different pricing models, allowing you to experiment and find the most profitable approach.

How can I market my online fitness products?

Marketing your online fitness products can involve social media promotion, content marketing (like blog posts or podcasts), email marketing, partnerships with other fitness professionals, and paid advertising. Exercise.com integrates with popular marketing tools, making it easier to reach and engage with your audience.

How can I use Exercise.com to sell fitness online?

Exercise.com is a comprehensive platform that allows you to create, manage, and sell fitness products and services online. You can create custom workout plans, host virtual fitness challenges, offer online personal training, sell subscriptions to your custom-branded fitness app, and moreā€”all through one streamlined platform. By leveraging these features, Exercise.com not only helps you streamline your business operations but also provides multiple avenues to make money with fitness. Whether youā€™re a personal trainer, a gym owner, or a fitness entrepreneur, Exercise.com offers the tools you need to succeed and grow in the competitive fitness industry.

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See why Exercise.com is the best choice for selling fitness online.

Jimmy Myers Relentless Sports Performance
If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.
Jimmy Myers
Owner/Trainer, Relentless Sports Performance

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Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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