In the ever-expanding world of fitness management software, two platforms have emerged as leaders – 97 Display and Fitmanager. Both offer a range of features and functionality designed to streamline operations and enhance the user experience. In this article, we will provide an in-depth comparison of these two platforms, exploring their unique offerings, pricing, user experience, and customer support. By the end, you’ll have a clear understanding of which platform is the best fit for your fitness business.

Introduction to 97 Display and Fitmanager

Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.

Brandon Stroupe

Founder and President, APEC Sports Performance

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Before we delve into the specifics, let’s take a moment to familiarize ourselves with 97 Display and Fitmanager. Both platforms aim to simplify the processes involved in managing a fitness business, from lead generation to membership management. However, they cater to different needs and have distinct strengths and weaknesses.

Overview of 97 Display

97 Display is a comprehensive fitness marketing platform that focuses on website design and lead generation. Their customizable websites are designed with conversion in mind, featuring compelling content and intuitive navigation. With tools like landing pages, call-to-action buttons, and lead capture forms, 97 Display helps fitness businesses turn website visitors into paying customers.

One of the key features of 97 Display is their expertise in search engine optimization (SEO). They understand the importance of ranking high in search engine results to drive organic traffic to your website. Through keyword research, on-page optimization, and link building strategies, 97 Display ensures that your fitness business gets the visibility it deserves.

In addition to website design and SEO, 97 Display also offers social media marketing services. They understand the power of social media in reaching and engaging with potential customers. By creating and managing social media campaigns, they help fitness businesses build a strong online presence and connect with their target audience.

Overview of Fitmanager

Fitmanager, on the other hand, is an all-in-one software solution that encompasses membership management, scheduling, and communication. It offers a seamless experience for both fitness professionals and their clients by providing an intuitive interface and robust features.

One of the standout features of Fitmanager is its membership management capabilities. From tracking member attendance to handling payments and renewals, Fitmanager simplifies the administrative tasks associated with running a fitness business. It also offers customizable membership plans, allowing you to cater to the unique needs of your clients.

Fitmanager’s scheduling features are designed to optimize your fitness business’s efficiency. You can easily create and manage class schedules, assign instructors, and track attendance. With automated reminders and notifications, Fitmanager helps keep your clients informed and engaged.

Communication is key in any business, and Fitmanager understands that. Their platform offers various communication tools, such as email and SMS integration, to keep you connected with your clients. Whether it’s sending updates about class schedules or personalized messages to motivate your clients, Fitmanager has you covered.

Fitmanager’s strength lies in its ability to streamline operations and increase efficiency, making it an ideal choice for larger fitness businesses with complex management needs. With its comprehensive features and user-friendly interface, Fitmanager empowers fitness professionals to focus on what they do best – helping their clients achieve their fitness goals.

Features and Functionality Comparison

Now, let’s dive into the specific features and functionalities offered by 97 Display and Fitmanager to determine which platform better suits your business requirements.

Website Design and Customization

When it comes to website design, 97 Display shines. Their templates are visually appealing and can be customized to reflect your brand’s unique identity. With easy-to-use editing tools, you can effortlessly modify the layout, colors, fonts, and images to create a website that resonates with your target audience.

Furthermore, 97 Display’s templates are not only aesthetically pleasing but also optimized for search engines. This means that your website will not only look great but also have a higher chance of ranking well in search engine results, increasing your online visibility and attracting more potential customers.

On the other hand, Fitmanager also offers website customization options, but their focus is more on functionality than design. Their templates are clean and professional, with emphasis on user-friendly navigation and accessibility across different devices. While not as visually striking as 97 Display’s templates, Fitmanager’s designs prioritize usability and ease of navigation, ensuring that your website visitors can easily find the information they need.

Lead Generation and Conversion Tools

One of 97 Display’s standout features is its lead generation and conversion tools. Their websites are optimized for capturing leads through strategically placed call-to-action buttons, lead capture forms, and landing pages. Additionally, 97 Display provides analytics and reporting tools to help you track the effectiveness of your lead generation efforts.

Moreover, 97 Display offers integration with popular email marketing platforms, allowing you to automate your lead nurturing process and create targeted email campaigns. By utilizing these tools, you can effectively convert leads into paying customers and grow your fitness business.

While Fitmanager also offers lead generation tools, they are not as extensive as those provided by 97 Display. Fitmanager focuses more on customer management and scheduling features, prioritizing the day-to-day operations of running a fitness business. Their lead generation tools are more basic, allowing you to capture leads through contact forms and email notifications.

Membership Management and Scheduling

Fitmanager excels in membership management and scheduling functionality. With features like online booking, class scheduling, and member profiles, Fitmanager streamlines the entire process of managing memberships and appointments. Fitness businesses with a large client base will benefit immensely from Fitmanager’s comprehensive tools.

In addition to membership management, Fitmanager also offers advanced features such as automated reminders and notifications, allowing you to easily communicate with your members and keep them engaged. This level of automation saves you time and ensures that your members stay informed about upcoming classes and events.

97 Display, although it includes basic membership management features, falls slightly short in comparison to Fitmanager in this department. However, for smaller fitness businesses or those primarily focused on lead generation and marketing, 97 Display’s functionalities may be sufficient.

Reporting and Analytics

Both 97 Display and Fitmanager provide reporting and analytics tools to help you gain insights into your business’s performance. 97 Display offers in-depth analytics on website traffic, lead conversion rates, and marketing campaigns, giving you the data you need to make informed decisions and optimize your digital marketing efforts.

Furthermore, 97 Display’s analytics tools provide valuable information on user behavior, allowing you to understand how visitors interact with your website. This data can help you identify areas for improvement and make data-driven decisions to enhance the user experience and increase conversion rates.

On the other hand, Fitmanager’s reporting and analytics tools focus more on memberships, class attendance, and revenue. With Fitmanager, you can easily generate reports on member retention, payment history, and class popularity, enabling you to make data-driven decisions to improve your business’s efficiency.

Additionally, Fitmanager’s analytics tools offer insights into member engagement and satisfaction, allowing you to identify trends and patterns that can help you enhance your services and retain more members.

Pricing and Plans

Now that we’ve explored the features and functionality, let’s take a closer look at the pricing and plans offered by 97 Display and Fitmanager.

When it comes to choosing a fitness management platform, pricing is an important factor to consider. Both 97 Display and Fitmanager offer competitive pricing options that cater to the diverse needs of fitness businesses.

97 Display Pricing and Plans

97 Display understands that fitness businesses come in all shapes and sizes. That’s why they offer tiered pricing plans that are designed to accommodate different business sizes and needs. Whether you’re a small boutique gym or a large fitness enterprise, 97 Display has a plan that suits your requirements.

While specific pricing details are available upon inquiry, 97 Display’s plans are known for their affordability and flexibility. They strive to provide fitness businesses with cost-effective solutions that don’t compromise on quality or functionality. With 97 Display, you can expect transparent pricing and the ability to customize your plan to fit your unique business needs.

Fitmanager Pricing and Plans

Fitmanager takes a slightly different approach to pricing. They offer options for both monthly and annual subscriptions, allowing you to choose the payment frequency that works best for your business. Their pricing is based on the number of active members, ensuring that you only pay for what you need.

Fitmanager’s pricing ranges from affordable plans suited for small businesses to premium packages tailored to larger fitness establishments. Regardless of the plan you choose, Fitmanager’s pricing options are competitive and provide excellent value for money. They understand that running a fitness business can be challenging, so they strive to offer pricing plans that help you maximize your return on investment.

One of the standout features of Fitmanager’s pricing structure is the flexibility it offers. As your fitness business grows and evolves, you have the freedom to upgrade or downgrade your plan to align with your changing needs. This scalability ensures that you’re always getting the most out of your investment in Fitmanager.

Ultimately, both 97 Display and Fitmanager offer pricing and plans that are designed to support the success of fitness businesses. Whether you prioritize affordability, flexibility, or a combination of both, you can find a plan that suits your needs. It’s important to thoroughly evaluate your business requirements and consider the features and benefits offered by each platform before making a decision. Remember, choosing the right fitness management platform can significantly impact the growth and efficiency of your business.

User Experience and Interface

When it comes to evaluating website platforms, one crucial aspect to consider is the user experience and interface. In this section, we will delve into the user experience and interface of two popular platforms: 97 Display and Fitmanager.

97 Display User Experience

97 Display understands the importance of creating an intuitive user experience for both fitness professionals managing their websites and potential clients visiting them. With a focus on simplicity and functionality, they have designed a user interface that is clean and visually appealing.

One of the standout features of 97 Display’s user interface is its logical layout. The different features and tools are easily accessible, making it effortless for fitness professionals to navigate through the platform. This seamless experience not only saves time but also enhances productivity.

For potential clients, navigating through 97 Display’s websites is a breeze. The intuitive design ensures that visitors can find the information they need quickly and effortlessly. Whether it’s exploring different fitness programs, checking schedules, or contacting the business, the user experience is smooth and engaging.

Furthermore, 97 Display’s user interface is optimized for lead tracking. Fitness businesses can easily monitor and analyze leads, allowing them to make data-driven decisions to improve their marketing strategies. This attention to detail in the user experience helps businesses convert website visitors into loyal customers.

Fitmanager User Experience

Fitmanager, on the other hand, focuses on providing a feature-rich platform that caters to the diverse needs of fitness businesses. While the user interface may initially appear overwhelming due to the abundance of options, it quickly becomes apparent that Fitmanager’s design prioritizes functionality and efficiency.

The interface of Fitmanager has been thoughtfully designed to ensure easy accessibility to different tools and features. Fitness businesses can effortlessly manage memberships, schedules, and client information, thanks to the platform’s user-friendly layout.

Fitmanager also offers extensive customization options, allowing fitness professionals to tailor the platform to their specific requirements. This flexibility ensures that businesses can optimize their workflow and achieve their goals more effectively.

Once users become familiar with Fitmanager’s interface, they can fully appreciate the smooth and efficient experience it provides. The platform’s emphasis on functionality and accessibility ensures that fitness businesses can focus on what matters most: delivering exceptional service to their clients.

In conclusion, both 97 Display and Fitmanager prioritize user experience and interface design. While 97 Display excels in creating an intuitive and engaging experience, Fitmanager offers a feature-rich platform that empowers fitness businesses to manage their operations efficiently. Ultimately, the choice between these platforms depends on the specific needs and preferences of each fitness professional.

Customer Support and Training

Lastly, let’s evaluate the customer support and training provided by 97 Display and Fitmanager.

97 Display Customer Support

97 Display prides itself on offering exceptional customer support. They provide dedicated account managers who take the time to understand your business’s unique needs and offer tailored solutions. Additionally, they offer training resources and ongoing support to ensure that fitness professionals make the most of their platform and achieve their business goals.

Fitmanager Customer Support

Fitmanager also offers reliable customer support through various channels, including phone and email. They provide comprehensive documentation and training materials to guide fitness professionals through the platform’s features. While Fitmanager’s support may not be as personalized as 97 Display’s, it is still efficient and responsive.

Conclusion

In conclusion, both 97 Display and Fitmanager offer valuable tools and functionalities for fitness businesses. Your choice between the two will depend on your specific requirements and priorities. If you prioritize lead generation and appealing website design, 97 Display may be the ideal fit. Alternatively, if membership management, scheduling, and operational efficiency are your primary concerns, Fitmanager is worth considering.

Ultimately, the needs of your fitness business should dictate your decision, taking into account factors such as your budget, scale, and long-term goals. By carefully evaluating the features, pricing, user experience, and customer support provided by 97 Display and Fitmanager, you can make an informed choice that sets your fitness business up for success.

If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.

Jimmy Myers

Owner/Trainer, Relentless Sports Performance

97 Display vs Fitmanager

Discover the key differences between 97 Display and Fitmanager, two popular software solutions for fitness businesses.