In the competitive world of website design and fitness management software, two leaders have emerged: 97 Display and Fitness One. Both platforms offer a range of features and functionality designed to streamline operations, attract new clients, and retain existing members. In this article, we will compare these two industry heavyweights across multiple categories to help you make an informed decision for your fitness business.

Comparing Features and Functionality

Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.

Brandon Stroupe

Founder and President, APEC Sports Performance

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User Interface and Design

When it comes to user interface and design, 97 Display and Fitness One both prioritize a clean and intuitive layout. However, there are some key differences between the two platforms. 97 Display offers a modern and visually appealing design, with a focus on user experience. Their interface is highly customizable, allowing you to showcase your brand identity and create a unique online presence.

With 97 Display, you have the option to choose from a wide range of pre-designed templates, each carefully crafted to cater to different fitness niches. Whether you run a yoga studio, a CrossFit gym, or a personal training business, you can find a template that suits your needs. These templates are not only visually stunning but also optimized for conversions, ensuring that your website effectively attracts and engages potential clients.

Furthermore, 97 Display provides you with the flexibility to customize every aspect of your website’s design. You can easily change colors, fonts, and layout to match your brand’s visual identity. Additionally, you can upload your own images and videos to create a truly personalized online presence.

Fitness One, on the other hand, boasts a more minimalistic design that emphasizes simplicity and ease of navigation. Their interface is straightforward and user-friendly, making it easy for both staff and clients to navigate the platform. The clean design of Fitness One ensures that users can quickly find the information they need and take action without any confusion.

Moreover, Fitness One offers a variety of professionally designed themes that you can choose from to give your website a polished and professional look. These themes are carefully crafted to provide a seamless user experience, with attention to detail in every element.

In terms of design, both platforms offer responsive templates that adapt seamlessly to different devices and screen sizes. This ensures that your website and member portal are accessible to anyone, regardless of whether they are browsing from a desktop, tablet, or smartphone.

With 97 Display and Fitness One, you can rest assured that your fitness business will have a visually appealing and user-friendly online presence that leaves a lasting impression on your audience.

Customization Options

97 Display takes customization to the next level, allowing you to personalize almost every aspect of your website and member portal. From colors and fonts to layout and imagery, you have complete control over the look and feel of your online presence. With their intuitive drag-and-drop editor, you can easily rearrange elements on your website and create a unique design that reflects your brand’s personality.

Additionally, 97 Display offers advanced customization options such as CSS editing, which allows you to fine-tune the design even further. This level of customization empowers you to create a website and member portal that perfectly aligns with your fitness business’s branding and messaging.

Fitness One, while not as extensive as 97 Display, still provides a range of customization options to align the platform with your brand’s visual identity. You can choose from different color schemes, fonts, and layouts to create a website that represents your fitness business’s unique style.

Both platforms also offer the ability to add custom features and integrations, such as class schedules, online booking, and social media feeds. This gives you the flexibility to tailor your website and member portal to meet the unique needs of your fitness business. Whether you want to showcase your class schedule, allow clients to book sessions online, or integrate your social media profiles, both 97 Display and Fitness One provide the necessary tools to make it happen.

With the customization options offered by 97 Display and Fitness One, you can create a visually stunning and fully functional online presence that sets your fitness business apart from the competition.

Mobile Responsiveness

In today’s mobile-driven world, having a website and member portal that are optimized for mobile devices is crucial. 97 Display and Fitness One recognize this, and both platforms offer responsive designs that ensure your online presence looks and functions flawlessly on any screen size.

With 97 Display, you can be confident that your website and member portal will provide a seamless user experience on mobile devices. Their responsive templates automatically adjust to fit different screen sizes, ensuring that your content is easily readable and accessible. This mobile responsiveness is essential for capturing the attention of potential clients who are browsing the internet on their smartphones or tablets.

Fitness One also prioritizes mobile responsiveness, ensuring that your website and member portal are fully accessible and functional on any device. Their responsive design guarantees that your content will be displayed optimally, regardless of the screen size. This means that your clients can easily navigate through your website, book classes, and interact with your fitness community, all from the convenience of their mobile devices.

Additionally, both 97 Display and Fitness One offer mobile apps for clients, which allow them to easily access their account, book classes, and engage with your fitness community on the go. These apps enhance the overall user experience and provide convenience for your clients. With the mobile apps provided by both platforms, your clients can stay connected with your fitness business wherever they are, further strengthening their engagement and loyalty.

Integration with Third-Party Apps and Tools

When it comes to integration with third-party apps and tools, both 97 Display and Fitness One offer a range of options to enhance your fitness business’s operations. Whether you need to integrate with a payment gateway, email marketing software, or CRM system, both platforms have you covered.

97 Display has a robust ecosystem of integrations, allowing you to connect with popular tools such as Mindbody, Stripe, and Mailchimp. This ensures that your website and member portal seamlessly interact with your existing software stack. By integrating with these tools, you can streamline your business processes, automate tasks, and provide a seamless experience for your clients.

Fitness One also offers integrations with key apps and tools, although their offering may be more limited compared to 97 Display. However, they still provide the essential integrations that fitness businesses commonly require, such as payment gateways and email marketing software. These integrations enable you to leverage the power of external tools and enhance the functionality of your website and member portal.

With the integration capabilities of both 97 Display and Fitness One, you can optimize your fitness business’s operations and provide a seamless experience for your clients by connecting with the tools and apps that you already use.

Pricing and Packages

Cost Comparison

When it comes to pricing, 97 Display and Fitness One have different approaches. 97 Display offers tiered pricing plans based on the size and needs of your fitness business. Their plans range from basic packages for smaller gyms or studios to enterprise-level solutions for larger fitness chains. The cost of 97 Display depends on factors such as the number of locations, website complexity, and additional features.

Fitness One, on the other hand, takes a more tailored pricing approach. They provide custom quotes based on your specific requirements, ensuring that you only pay for the features and functionality you need. This personalized pricing model can be beneficial for businesses with unique needs or those looking for a more cost-effective solution.

Available Plans and Features

97 Display offers a range of plans that cater to the diverse needs of fitness businesses. Their plans typically include features such as website design and development, content creation, search engine optimization (SEO), social media integration, and lead generation tools. Higher-tier plans may also include additional functionality such as e-commerce capabilities and advanced analytics.

Fitness One provides a similar range of features across their plans, including website design, member management tools, class scheduling, attendance tracking, and online payments. They also offer features specifically tailored for different fitness industries, such as personal training or group fitness classes.

Additional Fees and Charges

It’s important to consider any additional fees and charges associated with using either 97 Display or Fitness One. While both platforms offer comprehensive packages, there may be additional costs for certain customizations, integrations, or ongoing support.

97 Display is transparent about any additional fees and charges, ensuring that you have a clear understanding of the total cost of their services. Fitness One follows a similar approach, providing custom quotes that outline all relevant fees. However, it’s always advisable to thoroughly review the pricing details and reach out to the respective sales teams for any clarification.

Customer Support and Training

Availability and Responsiveness

When it comes to customer support and training, both 97 Display and Fitness One prioritize providing responsive and reliable assistance to their clients. 97 Display offers support via email, phone, and live chat, with a dedicated team of experts ready to assist you with any queries or technical issues. They also provide comprehensive documentation and training resources to help you make the most of their platform.

Fitness One also offers multiple channels for support, including email and phone. Their customer support team is known for their quick response times and personalized assistance. They strive to ensure that you have a smooth experience with their platform and are available to help troubleshoot any challenges you may encounter.

Training Resources and Materials

Both 97 Display and Fitness One provide training resources and materials to help you get up and running swiftly. These resources may include video tutorials, knowledge bases, FAQs, and webinars. They serve as a valuable reference when it comes to understanding the ins and outs of the platforms and maximizing their potential for your fitness business.

Onboarding Process

Both platforms have well-defined onboarding processes to guide you through the setup and implementation of their software. 97 Display typically assigns a dedicated account manager who will walk you through the initial setup and customization. Fitness One takes a similar approach, providing personalized onboarding sessions to ensure that you have a smooth transition to their platform.

Performance and Reliability

Loading Speed and Performance Metrics

In the digital age, speed is of the essence. Both 97 Display and Fitness One recognize the importance of fast-loading websites and member portals. They utilize industry best practices to optimize loading times and deliver an exceptional user experience.

97 Display leverages advanced caching techniques and content delivery networks (CDNs) to ensure that your website loads quickly, regardless of the number of visitors or the complexity of the page. Fitness One also prioritizes performance, utilizing efficient coding practices and server optimization to minimize loading times.

Uptime and Downtime

Ensuring maximum uptime for your website and member portal is crucial. Downtime can result in lost revenue and a negative user experience. Both 97 Display and Fitness One have robust infrastructures in place to minimize downtime and ensure that your online presence is available to your clients at all times.

97 Display guarantees an uptime of 99.9%, backed by a reliable hosting infrastructure and continuous monitoring of server performance. Fitness One also maintains a high level of uptime by using redundant servers and implementing proactive monitoring to address any potential issues promptly.

Scalability and Growth Potential

As your fitness business grows, you need a platform that can scale alongside it. 97 Display and Fitness One both offer scalable solutions that can accommodate the needs of small studios as well as large fitness chains.

97 Display’s tiered plans allow you to upgrade to higher-level packages, providing additional features and increased capacity as your business expands. Fitness One also offers scalability, ensuring that their platform can handle the demands of a growing fitness enterprise.

Conclusion

In conclusion, both 97 Display and Fitness One offer powerful solutions for website design and fitness management. It’s important to carefully evaluate your specific needs and business objectives when choosing between the two platforms.

If you value extensive customization options, modern design, and a wide range of integrations, 97 Display may be the ideal choice for your fitness business. Their feature-rich plans and scalable solutions make them suitable for a variety of fitness businesses, from small boutique studios to large chains.

On the other hand, if you prefer a more streamlined and user-friendly interface with personalized pricing, Fitness One may be the better fit. Their focus on simplicity and responsiveness, combined with tailored features for specific fitness industries, cater to businesses looking for a straightforward and cost-effective solution.

Ultimately, the decision between 97 Display and Fitness One will depend on your unique requirements, budget, and long-term goals. By carefully considering the features, pricing, customer support, and performance of each platform, you’ll be well-equipped to make an informed choice for your fitness business’s online presence and management software.

If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.

Jimmy Myers

Owner/Trainer, Relentless Sports Performance

97 Display vs Fitness One

Discover the key differences between 97 Display and Fitness One, two popular fitness platforms.