In the world of fitness and personal training, having a strong online presence is essential. Two platforms that offer website and management solutions specifically tailored for fitness professionals are 97 Display and PT Distinction. In this article, we will compare these two platforms in terms of their features, functionality, pricing, integrations, and customer support. By the end, you will have a clearer understanding of which platform might be the best fit for your fitness business.

Introduction to 97 Display and PT Distinction

Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.

Brandon Stroupe

Founder and President, APEC Sports Performance

Get a demo now!

Before diving into the details, let’s start by giving a brief overview of 97 Display and PT Distinction.

97 Display is a comprehensive website and lead generation platform specifically designed for fitness businesses. It aims to provide fitness professionals with a complete online presence solution to attract new clients and manage their business efficiently.

With 97 Display, fitness professionals can take advantage of a range of features to enhance their online presence. The platform offers mobile-responsive website templates that are visually appealing and optimized for search engines. This ensures that their websites are easily accessible and discoverable by potential clients. Additionally, 97 Display provides content management tools, allowing fitness professionals to easily update and customize their websites with relevant and engaging content.

Lead capture tools are another key feature of 97 Display. The platform enables fitness professionals to capture leads directly from their websites, allowing them to build a database of potential clients. This helps in generating new business opportunities and expanding their client base.

Online scheduling and payment processing are also integrated into the 97 Display platform. Fitness professionals can easily manage their schedules and offer convenient appointment booking options to their clients. The payment processing feature allows for seamless and secure online transactions, making it easier for clients to pay for services or products.

Now, let’s shift our focus to PT Distinction.

PT Distinction focuses on providing advanced coaching and online training solutions for fitness professionals. It aims to help personal trainers deliver high-quality coaching and training programs to their clients, whether in-person or remotely.

One of the key features of PT Distinction is the workout builder. This tool allows fitness professionals to create personalized workout plans for their clients. They can customize exercises, sets, reps, and rest periods to meet the specific needs and goals of each individual. The workout builder also includes instructional videos and progress tracking, ensuring that clients have access to clear instructions and can monitor their progress over time.

Client progress tracking is another important feature of PT Distinction. Fitness professionals can easily monitor and analyze their clients’ progress through detailed metrics and visual representations. This helps in assessing the effectiveness of training programs and making necessary adjustments to achieve optimal results.

Automated messaging is another powerful tool offered by PT Distinction. Fitness professionals can set up automated messages to engage with their clients, provide reminders, and offer support and motivation. This feature helps in maintaining regular communication and building a strong client-trainer relationship.

In addition to coaching and training, PT Distinction also offers nutrition planning tools. Fitness professionals can create customized nutrition plans for their clients, taking into account their dietary preferences, restrictions, and goals. This holistic approach to health and fitness allows trainers to provide comprehensive guidance to their clients.

Assessments are another feature that sets PT Distinction apart. Fitness professionals can conduct assessments to evaluate their clients’ current fitness level and identify areas for improvement. These assessments can include body measurements, strength tests, flexibility tests, and more. The data collected from assessments is used to tailor training programs and track progress over time.

In conclusion, 97 Display and PT Distinction are both powerful platforms that cater to the specific needs of fitness professionals. While 97 Display focuses on enhancing online presence and lead generation, PT Distinction offers advanced coaching and training solutions. By utilizing these platforms, fitness professionals can effectively grow their business and provide exceptional services to their clients.

Features and Functionality Comparison

Now that we understand the general purpose of each platform let’s compare their features and overall functionality.

User Interface and Design

When it comes to user interface and design, both 97 Display and PT Distinction offer modern and visually appealing templates. However, 97 Display provides more customization options to tailor the website’s look and feel according to the fitness professional’s brand.

With 97 Display, fitness professionals can choose from a wide range of template options and easily customize colors, fonts, and layouts to create a unique and personalized website. This level of customization allows trainers to showcase their brand identity and create a memorable online presence.

On the other hand, PT Distinction focuses more on providing a seamless user experience for both trainers and clients through its intuitive interface. The platform prioritizes clean and user-friendly designs that make it easy for trainers to navigate and manage their clients’ information.

PT Distinction’s templates are designed with simplicity and functionality in mind, ensuring that trainers can easily access the tools and features they need to deliver a high-quality coaching experience to their clients.

Lead Generation and Conversion Tools

Both platforms offer lead generation tools, such as lead capture forms and landing page templates. However, 97 Display goes a step further by providing built-in SEO optimization and blogging features, which can help fitness businesses rank higher in search engine results and attract more organic traffic.

With 97 Display, fitness professionals can optimize their website content for search engines, increasing their visibility and attracting potential leads. The platform also offers integrated blogging features, allowing trainers to create and share valuable content that can further drive traffic to their website and establish their expertise in the industry.

PT Distinction, on the other hand, prioritizes conversion tools like automated follow-up emails and client conversion tracking to enhance client acquisition and retention. The platform provides trainers with the tools they need to nurture leads and convert them into paying clients.

Through automated email sequences and tracking capabilities, trainers can engage with potential clients, provide valuable information, and ultimately increase their conversion rates.

Client Management and Communication

97 Display offers robust client management features, including client profiles, progress tracking, and interactive client portals. It also allows for seamless communication through integrated messaging tools.

Trainers using 97 Display can easily create and manage client profiles, keeping track of their progress, goals, and communication history. The platform also offers interactive client portals, where clients can access their workout plans, nutrition guidelines, and other relevant information.

Additionally, trainers can communicate with their clients directly through the platform’s integrated messaging tools, ensuring that they can provide timely support and guidance when needed.

PT Distinction, on the other hand, offers a comprehensive suite of coaching tools like workout builders, nutrition planning, assessments, and progress tracking. This focus on coaching tools makes PT Distinction ideal for online personal trainers who need to deliver customized training programs to their clients.

With PT Distinction, trainers can easily create personalized workout plans, track their clients’ progress, and provide ongoing support and feedback. The platform’s nutrition planning features also allow trainers to create customized meal plans tailored to their clients’ goals and preferences.

Customization and Branding Options

When it comes to customization and branding, 97 Display provides more flexibility for fitness professionals to personalize their websites. From custom domain names to full-color and font customization, trainers can create a website that truly reflects their brand.

With 97 Display, trainers can choose their own domain name, giving them full control over their online presence. The platform also offers extensive customization options, allowing trainers to choose their own colors, fonts, and layouts to create a visually appealing and cohesive brand experience.

PT Distinction, while not as flexible in terms of design customization, allows trainers to upload their own logo and brand their client-facing materials. This feature ensures that trainers can maintain brand consistency throughout their client interactions.

By uploading their own logo and branding materials, trainers can create a professional and cohesive brand image, even within the limitations of the platform’s design options.

Pricing and Plans

When it comes to choosing the right platform for your business, understanding the pricing and plans is crucial. Let’s take a closer look at the pricing and plans of both 97 Display and PT Distinction.

97 Display Pricing and Plans

97 Display offers three main plans: Basic, Advanced, and Pro. The Basic plan starts at $49/month and includes essential features such as a mobile-responsive website and lead generation tools. This plan is perfect for those who are just starting out and need a solid foundation for their online presence.

For those looking for more advanced features, the Advanced plan, priced at $99/month, is a great option. In addition to the features included in the Basic plan, the Advanced plan adds additional tools like blogging and SEO optimization. These features can help boost your website’s visibility and attract more potential clients.

If you’re looking for the ultimate package with all the bells and whistles, the Pro plan is the way to go. Priced at $199/month, this plan includes every feature 97 Display has to offer, along with dedicated account management. With the Pro plan, you’ll have a team of experts by your side, ready to assist you with any questions or concerns you may have.

PT Distinction Pricing and Plans

PT Distinction also offers two main plans: Standard and Pro. The Standard plan starts at $19/month, making it an affordable option for those on a budget. Despite its lower price point, the Standard plan still includes basic coaching features like workout builders and client progress tracking. This plan is ideal for individual trainers or small businesses who are just starting out.

For those who need more advanced features to take their coaching business to the next level, the Pro plan is the way to go. Priced at $59/month, this plan includes everything in the Standard plan and adds additional tools like nutrition planning, assessments, and SMS notifications. With these features, you’ll be able to provide a comprehensive and personalized coaching experience to your clients.

It’s important to carefully consider your business needs and goals when choosing between the different plans offered by 97 Display and PT Distinction. Take the time to evaluate the features included in each plan and determine which platform aligns best with your specific requirements.

Integrations and Third-Party Apps

When it comes to choosing a website provider for your fitness business, there are many factors to consider. One crucial aspect is the availability of integrations and third-party apps. These integrations can greatly enhance your website’s functionality and streamline your business operations.

Available Integrations for 97 Display

97 Display understands the importance of seamless integration with popular fitness industry tools. That’s why they offer integrations with top platforms such as MindBody, ZenPlanner, and Infusionsoft. These integrations allow fitness professionals to effortlessly connect their existing systems with their 97 Display website.

With the MindBody integration, you can easily sync your class schedules, manage bookings, and track client attendance directly from your 97 Display website. This integration eliminates the need for manual data entry and ensures that your website is always up-to-date with the latest class information.

If you’re using ZenPlanner as your preferred management software, the integration with 97 Display allows you to seamlessly integrate your membership data, automate billing, and provide a seamless user experience for your clients. This integration saves you time and effort by eliminating the need for duplicate data entry and ensuring that your website accurately reflects your membership information.

For those who rely on Infusionsoft for their marketing and customer relationship management needs, the integration with 97 Display is a game-changer. You can easily capture leads from your website, automate email campaigns, and track customer interactions all within the Infusionsoft platform. This integration streamlines your marketing efforts and helps you nurture leads into loyal customers.

Available Integrations for PT Distinction

PT Distinction recognizes the importance of integrating with a wide range of fitness and business tools. They offer integrations with popular platforms such as PayPal, Stripe, Zapier, and MyFitnessPal, among others. These integrations empower trainers to streamline their operations, automate their workflows, and provide a seamless experience for their clients.

With the PayPal integration, you can easily accept online payments for your services directly through your PT Distinction website. This integration provides a secure and convenient payment solution for both you and your clients, eliminating the hassle of manual invoicing and payment processing.

If you prefer using Stripe as your payment gateway, PT Distinction has you covered. The integration with Stripe allows you to seamlessly process credit card payments, set up recurring billing for your clients, and easily manage your financial transactions. This integration simplifies your payment process and ensures a smooth and secure experience for your clients.

Zapier integration opens up a world of possibilities for automating your workflows. With PT Distinction’s Zapier integration, you can connect your website with hundreds of other apps and automate tasks such as client onboarding, data syncing, and email notifications. This integration saves you time and effort by eliminating manual data entry and streamlining your business processes.

For trainers who want to provide their clients with a comprehensive fitness tracking experience, the integration with MyFitnessPal is a game-changer. This integration allows you to seamlessly sync nutrition and exercise data between PT Distinction and MyFitnessPal, providing your clients with a holistic view of their progress and helping them stay accountable to their goals.

As you can see, both 97 Display and PT Distinction offer a wide range of integrations and third-party apps to enhance the functionality of your fitness website. Whether you’re looking to streamline your operations, automate your workflows, or provide a seamless user experience for your clients, these integrations can make a significant difference in your business success.

Customer Support and Training

Lastly, let’s delve into the customer support and training options provided by both platforms.

Support Options for 97 Display

97 Display offers comprehensive support through phone, email, and live chat. They also provide an extensive knowledge base and video tutorials to help users navigate the platform effectively.

Support Options for PT Distinction

PT Distinction provides support through email and live chat during business hours. Additionally, they offer a library of video tutorials and webinars to assist trainers in using their platform to its full potential.

In conclusion, both 97 Display and PT Distinction offer valuable solutions for fitness professionals. 97 Display excels in providing a complete website and lead generation solution, while PT Distinction focuses on advanced coaching and online training tools. The choice between the two ultimately depends on the specific needs and goals of your fitness business. Consider factors like design customization, coaching features, pricing, and integrations to make an informed decision. Whichever platform you choose, both 97 Display and PT Distinction can help take your fitness business to the next level.

If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.

Jimmy Myers

Owner/Trainer, Relentless Sports Performance

97 Display vs PT Distinction

Discover the key differences between 97 Display and PT Distinction, two popular fitness software platforms.