In the competitive market of business management software, two popular options for fitness studios and gyms are 97 Display and Wellyx. Both platforms offer a wide range of features and capabilities to help streamline operations and enhance customer experience. In this article, we will provide an in-depth comparison of these two systems, exploring their key features, pricing options, user interface, customer support, integration capabilities, and user reviews. By the end, you’ll have a comprehensive understanding of each platform and be able to make an informed decision on which one is the best fit for your business.

1. Introduction to 97 Display and Wellyx

Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.

Brandon Stroupe

Founder and President, APEC Sports Performance

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Before we delve into the specifics of each platform, let’s start with a brief overview of 97 Display and Wellyx.

When it comes to managing a fitness business, having the right tools and software can make all the difference. That’s where 97 Display and Wellyx come in. These two platforms are designed to streamline and optimize the operations of fitness studios and gyms, making it easier for owners to focus on what they do best – helping their members achieve their fitness goals.

Overview of 97 Display

97 Display is a comprehensive business management software that has been specifically developed for fitness businesses. It offers a wide range of features and functionalities that are tailored to meet the unique needs of gym owners and fitness professionals.

One of the key features of 97 Display is its lead generation capabilities. The platform provides tools and strategies to attract and convert potential leads into paying members. From creating landing pages and lead capture forms to implementing email marketing campaigns, 97 Display helps fitness businesses generate a steady stream of leads.

In addition to lead generation, 97 Display also offers website design services. The platform provides customizable templates and user-friendly interfaces that allow gym owners to create professional and visually appealing websites. With a well-designed website, fitness businesses can establish their online presence and attract more visitors.

Marketing automation is another standout feature of 97 Display. The platform allows gym owners to automate various marketing tasks, such as email campaigns and social media posts. By automating these processes, fitness businesses can save time and effort while still effectively reaching out to their target audience.

Furthermore, 97 Display provides sales tracking and member management functionalities. The platform allows gym owners to track their sales performance and analyze key metrics to make data-driven decisions. Additionally, 97 Display offers tools to manage memberships, track attendance, and handle billing and payments.

With its intuitive interface and comprehensive features, 97 Display aims to simplify the day-to-day operations of fitness studios and gyms, allowing owners to focus on delivering exceptional fitness experiences to their members.

Overview of Wellyx

Wellyx is another powerful business management solution that caters specifically to the fitness industry. With its versatile features and user-friendly interface, Wellyx aims to provide gym owners with the tools they need to streamline their operations and enhance the member experience.

One of the standout features of Wellyx is its online booking functionality. The platform allows members to easily book classes, appointments, and services online, eliminating the need for manual scheduling and reducing administrative workload. With Wellyx, gym owners can offer a seamless and convenient booking experience for their members.

Payment processing is another key feature of Wellyx. The platform provides secure and efficient payment solutions, allowing gym owners to accept online payments from their members. Wellyx integrates with popular payment gateways, making it easy for fitness businesses to manage their finances and streamline their revenue collection process.

Customer relationship management (CRM) is another area where Wellyx excels. The platform provides tools to manage customer interactions, track leads, and nurture relationships. With Wellyx’s CRM capabilities, gym owners can effectively engage with their members, understand their needs, and provide personalized experiences.

Marketing is also a focus of Wellyx. The platform offers features such as email marketing, SMS campaigns, and social media integration to help fitness businesses reach their target audience and promote their services. Wellyx provides analytics and reporting tools to track the success of marketing campaigns and make data-driven decisions.

Finally, Wellyx offers inventory management functionalities. The platform allows gym owners to keep track of their inventory, manage stock levels, and automate reordering processes. With Wellyx, fitness businesses can ensure that they have the necessary equipment and supplies to meet the needs of their members.

With its user-friendly interface and powerful tools, Wellyx aims to optimize the operations of fitness studios and gyms, providing a seamless experience for both gym owners and members alike.

2. Key features of 97 Display and Wellyx

Now let’s take a closer look at the key features offered by both 97 Display and Wellyx.

Key features of 97 Display

97 Display boasts a range of features to help fitness businesses succeed. These include:

Lead generation tools to attract new customers
Customizable website design templates for a professional online presence
Marketing automation to automate email campaigns and promotions
Sales tracking and reporting to monitor performance and revenue
Member management for seamless customer interactions

These features make 97 Display a comprehensive solution for fitness entrepreneurs looking to grow their business and engage with their audience effectively.

Let’s dive deeper into each of these key features:

Lead generation tools

97 Display understands the importance of attracting new customers to fitness businesses. With its lead generation tools, businesses can capture potential customers’ information and convert them into loyal clients. These tools include lead capture forms, landing pages, and call-to-action buttons strategically placed on the website.

Customizable website design templates

A professional online presence is crucial for any fitness business. 97 Display offers a wide range of customizable website design templates to choose from. These templates are designed with fitness businesses in mind, incorporating visually appealing layouts and user-friendly navigation. Businesses can easily personalize these templates to match their brand identity and create a unique online experience for their audience.

Marketing automation

97 Display simplifies the marketing process by providing automation tools. Businesses can set up email campaigns and promotions in advance, saving time and effort. The platform allows businesses to segment their audience and send personalized messages based on customer preferences and behaviors. This targeted approach helps businesses maximize their marketing efforts and increase customer engagement.

Sales tracking and reporting

Monitoring performance and revenue is essential for any fitness business. With 97 Display’s sales tracking and reporting features, businesses can easily track their sales, revenue, and customer trends. The platform provides comprehensive reports and analytics, allowing businesses to make data-driven decisions and optimize their strategies for better results.

Member management

Managing customer interactions is made seamless with 97 Display’s member management feature. Businesses can easily track and organize member information, including contact details, membership status, and attendance records. This feature streamlines communication with customers, ensuring a personalized and efficient experience.

Key features of Wellyx

Similarly, Wellyx offers a suite of features tailored for fitness businesses, including:

Online booking system for easy appointment scheduling
Payment processing capabilities to manage transactions efficiently
CRM tools for customer relationship management
Marketing solutions to reach and engage with target audiences
Inventory management to track and organize gym equipment and resources

With these features, Wellyx equips businesses with the tools needed to enhance operational efficiency and provide exceptional customer service.

Let’s explore the benefits of each of these key features:

Online booking system

Wellyx understands the importance of seamless appointment scheduling for fitness businesses. With its online booking system, businesses can provide their customers with a convenient way to book and manage appointments. The system allows customers to view available time slots, select their preferred date and time, and receive automated reminders. This feature eliminates the need for manual appointment scheduling, reducing administrative tasks and improving customer satisfaction.

Payment processing capabilities

Efficient transaction management is crucial for the smooth operation of fitness businesses. Wellyx offers payment processing capabilities that allow businesses to securely process various payment methods, including credit cards, online payments, and recurring billing. The platform integrates with leading payment gateways, ensuring a seamless and secure payment experience for both businesses and customers.

CRM tools

Customer relationship management is key to building strong and lasting relationships with fitness business clients. Wellyx provides CRM tools that enable businesses to centralize customer information, track interactions, and manage communication effectively. Businesses can segment their customer base, create personalized marketing campaigns, and monitor customer engagement. This feature helps businesses nurture customer relationships and improve customer retention.

Marketing solutions

Reaching and engaging with target audiences is essential for the growth of fitness businesses. Wellyx offers marketing solutions that help businesses create and execute effective marketing campaigns. These solutions include email marketing, social media integration, and customer segmentation. By leveraging these tools, businesses can improve their brand visibility, attract new customers, and foster customer loyalty.

Inventory management

Tracking and organizing gym equipment and resources is crucial for fitness businesses. Wellyx’s inventory management feature allows businesses to keep track of their equipment, supplies, and other resources. The platform provides real-time inventory updates, alerts for low stock levels, and the ability to generate reports. This feature helps businesses optimize their inventory management, reduce costs, and ensure a smooth operation.

3. Comparison of features between 97 Display and Wellyx

Now that we have explored the key features of both platforms individually, let’s compare them side by side.

Lead Generation

Both 97 Display and Wellyx offer lead generation tools, allowing businesses to attract potential customers. However, 97 Display provides advanced SEO and content marketing features, giving you an edge in online visibility and lead generation.

With 97 Display’s advanced SEO tools, you can optimize your website’s content and meta tags to rank higher in search engine results. This means that when potential customers search for fitness businesses in your area, your website will be more likely to appear at the top of the search results, increasing your chances of attracting leads.

In addition to SEO, 97 Display also offers content marketing features such as blog integration and social media sharing. By regularly publishing high-quality content on your website, you can establish yourself as an industry expert and attract a larger audience. This can lead to more leads and conversions for your fitness business.

Website Design

When it comes to website design, 97 Display offers customizable templates specifically designed for fitness businesses, ensuring a professional and visually appealing online presence. Wellyx also provides website design capabilities, but the options may be more limited compared to 97 Display.

With 97 Display’s customizable templates, you can easily create a website that reflects your brand’s identity and appeals to your target audience. These templates are designed with fitness businesses in mind, so they include features such as class schedules, trainer profiles, and membership sign-up forms.

Wellyx, on the other hand, may have a more limited range of website design options. While you can still create a visually appealing website, you may have fewer choices when it comes to customizing the layout and design elements. It’s important to consider your specific design needs and preferences when choosing between the two platforms.

Marketing Automation

97 Display offers robust marketing automation features to streamline your promotional efforts and engage with your target audience effectively. Wellyx, while offering marketing solutions, may have a more limited range of automation capabilities.

With 97 Display’s marketing automation features, you can set up automated email campaigns, personalized follow-ups, and targeted promotions. This saves you time and effort by automating repetitive marketing tasks and ensures that your messages reach the right people at the right time.

While Wellyx also provides marketing solutions, their range of automation capabilities may be more limited compared to 97 Display. It’s important to assess your marketing needs and goals to determine which platform offers the features that align with your business strategy.

Sales Tracking and Reporting

Both platforms provide sales tracking and reporting features, allowing you to monitor your business performance and revenue. However, 97 Display’s reporting tools may offer more comprehensive insights and customization options compared to Wellyx.

With 97 Display’s sales tracking and reporting features, you can easily track your revenue, monitor sales trends, and analyze customer behavior. Their reporting tools provide detailed insights into key metrics such as conversion rates, customer lifetime value, and average order value.

Wellyx also offers sales tracking and reporting capabilities, but the level of customization and depth of insights may be more limited compared to 97 Display. It’s important to consider the specific metrics and data points that are important to your business when evaluating the reporting features of both platforms.

Member Management

97 Display and Wellyx both offer member management functionalities to ensure smooth customer interactions. However, the specific features and customization options may vary between the two platforms. It’s essential to evaluate which system aligns with your business’s unique needs.

With 97 Display’s member management features, you can easily manage customer profiles, track attendance, and handle membership renewals. Their system allows you to customize membership options, pricing plans, and access levels to cater to the unique needs of your fitness business.

Wellyx also provides member management functionalities, but the level of customization and specific features may differ from 97 Display. It’s important to assess your business requirements and determine which platform offers the tools and flexibility you need to efficiently manage your members.

If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.

Jimmy Myers

Owner/Trainer, Relentless Sports Performance

97 Display vs Wellyx

Discover the key differences between 97 Display and Wellyx, two popular software solutions for businesses.