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FitPlan Pricing (2025): How much does FitPlan cost?

FitPlan Pricing (2025): How much does FitPlan cost?

Posted by Tyler Spraul, Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®) on August 6, 2025 — Updated on August 6, 2025

Learn about FitPlan trainer costs, revenue sharing, and fees. Discover why Exercise.com is the best platform for fitness professionals monetizing exercise plans.

FitPlan

FitPlan is a platform where elite trainers and coaches host workout programs for consumers via the app. Unlike typical SaaS models, FitPlan does not charge subscription fees to trainers—instead trainers earn revenue through a revenue-sharing model. Trainers on FitPlan retain a percentage of subscription income but often receive a smaller cut per sale due to platform fees and limited pricing control.

Membership options for consumers are:

  • Monthly plan: $15.99/month
  • Annual plan: $69.99/year (~$5.83/month) after a 7-day free trial

Trainers typically earn based on the subscription revenue, minus FitPlan’s share. Exact percentage splits are not publicly disclosed and often vary by agreement.

FitPlan Features For Trainers

FitPlan offers these benefits to fitness professionals:

  • Distribution via FitPlan’s consumer-facing app
  • Access to a large library of fitness plans with elite branding
  • Progress tracking tools for clients (weights, reps, etc.)
  • Limited ability to price plans or control sales funnels
  • No white-labeled branded apps or branded domains

However, the platform lacks full business management features such as scheduling, in-person coaching tools, branded client portals, and automations for retention. Unlike platforms like Exercise.com, FitPlan does not provide comprehensive online fitness coaching, gym, or studio workflow tools.

#1 Ranked Fitness Business Software: Exercise.com

FitPlan may work for fitness influencers looking for exposure, but it falls short for professionals who want ownership over their brand, their client relationships, and their revenue. With Exercise.com, you’re not just ā€œfeaturedā€ on someone else’s platform—you own your platform. That means your pricing, your branded mobile apps, your customer journey, and your data are all under your control. No gatekeepers. No revenue-sharing middlemen.

While FitPlan locks you into their app ecosystem and gives you limited say in how your programs are sold or priced, Exercise.com gives you complete control over monetization. Sell one-time programs, recurring memberships, high-ticket coaching packages, or hybrid in-person/online training—all on your terms. Want to launch a private coaching funnel? A group challenge with upsells? A custom onboarding sequence for new clients? You can do it all inside Exercise.com. So whether you want to start an online personal training business, or become a fitness influencer, or grow an online fitness coaching business, or just make more money as a fitness influencer, Exercise.com has the platform you need no matter what direction you choose to expand.

FitPlan is built for followers; Exercise.com is built for founders. If you’re growing a real business—not just trying to land a feature in someone else’s app—then you need tools that support everything from lead generation to long-term client retention. With Exercise.com, you get client scheduling, payment processing, workout tracking, messaging, reporting, automation, and branded apps all in one place—no need for a dozen disconnected tools.

And perhaps most importantly: you keep your revenue. There’s no opaque revenue split, no waiting on FitPlan’s payout schedule, and no sacrificing your margins to be part of a crowded marketplace. With Exercise.com, your clients subscribe directly to you, not to a platform that buries your name under dozens of others.

Book a free demo today and see why fitness influencers and professionals are switching from FitPlan to Exercise.com to build real businesses with full control, powerful tools, and long-term scalability.

Des B Fit
I am grateful to have been able to create an app for my online family to grow with, and be able to support a business that I believe in.
Desiree Pfeifer
CEO, DBFT LLC

Get a demo now!

Why Exercise.com Is The Best FitPlan Alternative

FitPlan’s revenue share model may seem low-risk—no fees upfront—but gym owners and trainers often find themselves with limited pricing control and less total profit per client. You’re dependent on FitPlan’s app discovery and platform rules, and you can’t build brand equity under your own name.

In contrast, Exercise.com serves trainers and gym owners with a transparent one-time or subscription cost (custom pricing, no rev share), and offers full control over client experiences, branded apps, scheduling, billing, workouts, automations, and more—all without sharing your revenue.

If you are serious about building your fitness business and scaling beyond just selling FitPlan programs, Exercise.com is the best FitPlan alternative. You own your brand, pricing, and client relationships—not a platform.

Explore why Exercise.com is consistently ranked among the best software for fitness influencers, the best personal training software, the best gym management software, and the best FitPlan alternative for fitness professionals who want to own and grow their own brand, not some other company’s.

Tony Gentilcore
Exercise.com makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!
Tony Gentilcore
Founder, Core Online

Get a demo now!

What does FitPlan cost fitness professionals?

FitPlan doesn’t charge trainers a monthly fee. Trainers earn revenue through a percentage of plan sales. The exact revenue split is proprietary and may vary depending on agreements with FitPlan.

How much can trainers earn on FitPlan?

Trainers typically earn less per sale than they would by selling directly—due to platform revenue sharing and pricing restrictions. Exact earnings depend on user subscriptions and FitPlan’s revenue model.

Are there subscription options for users?

Yes. Consumer pricing is $15.99/month or $69.99/year after a 7-day free trial. Trainers are paid based on these subscription revenues, minus FitPlan’s fee.

Can trainers set their own prices on FitPlan?

No. Trainers on FitPlan cannot independently set plan prices—they must conform to FitPlan’s pricing structure for monthly or annual subscriptions.

What makes Exercise.com better for trainers?

Exercise.com gives fitness professionals full control over pricing, client relationships, branded apps, automation, and business systems—without sharing revenue per sale. It’s built for trainers and gym owners scaling their own business, not just hosting plans on someone else’s platform.

Our overall experience with Exercise.com is a breeze. We love how easy it is to integrate this app with our current workflow while providing great fitness programs for our customers and save us time in the process.
Julie Ledbetter
Owner, Ledbetter Fitness

Get a demo now!

Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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