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Fitune Pricing (2025): How much does Fitune cost?

Fitune Pricing (2025): How much does Fitune cost?

Posted by Tyler Spraul, Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®) on September 13, 2023 — Updated on August 2, 2025

Fitune pricing starts at $20/month, but lacks the powerful, all-in-one tools gym owners need to grow and scale. See why Exercise.com is the better choice for serious fitness businesses.

Fitune

Wondering how much Fitune costs? Fitune pricing includes plans to cater to different business needs. Fitune markets itself as a budget-friendly software option for fitness professionals, with plans starting at just $20/month. On the surface, that sounds appealing—especially for new instructors or micro studios. But gym owners who need full business functionality quickly discover that Fitune’s minimalist pricing comes with major trade-offs.

If you’re running a gym, managing multiple staff members, handling recurring memberships, customizing client journeys, and selling digital products at scale, then Fitune simply isn’t built for that level of business complexity.

Exercise.com, by contrast, is purpose-built for fitness business owners. It offers everything you need under one roof—client management, scheduling, workout delivery, payment processing, branded apps, automations, assessments, and much more.

Fitune’s stripped-down pricing model may save a few bucks up front, but it often costs far more in time, tech stack frustration, and growth limitations.

Fitune Pricing Plans (Monthly Billing)

Plan NamePrice/MonthKey Features
Lite$20Unlimited clients, 1 staff account, basic bookings/payments
Grow$35Up to 3 staff, custom branding, Zoom integration, memberships
Pro$70Up to 6 staff, advanced automations, email marketing, client metrics
Studio$140Unlimited staff, full feature set, custom domain, Stripe fee reduction

Additional Stripe transaction fees apply on all plans. Note: All pricing information is subject to change. Please visit the Fitune website for the most current information.

Where Fitune Falls Short for Gym Owners

At first glance, Fitune’s pricing is attractive—but its lack of advanced functionality becomes a headache once your business grows.

  • No Custom-Branded App: Your gym uses Fitune’s generic booking interface. You can’t fully brand the client experience.
  • Limited Staff Support: Even on the $70 Pro plan, you only get 6 staff accounts. That’s a bottleneck for medium and large gyms.
  • Basic Automation Only: There are no deep integrations or smart automations tied to client behavior, purchases, or attendance.
  • Missing Features for Gym Management: You won’t find advanced scheduling for rooms/equipment, POS systems, trainer payroll, or form/waiver handling.
  • Not Truly All-in-One: You’ll still need third-party tools for assessments, workouts, lead tracking, or performance analysis.

That’s where Exercise.com stands out—by giving you one platform to run your gym and grow it without cobbling together multiple tools.

#1 Ranked Fitness Business Software: Exercise.com

While Fitune offers a range of pricing options, if you’re looking for the best gym management software or the best personal training software at an affordable cost, then check out Exercise.com. Exercise.com provides a comprehensive solution for fitness professionals to manage their business, accept payments, do online booking, host exercise videos, sell workout plans online, and much more, all through a custom-branded fitness app. To find out how to use Fitune and why the best Fitune alternative is Exercise.com, book a demo!

APEC
Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.
Brandon Stroupe
Founder and President, APEC Sports Performance

Get a demo now!

Why Exercise.com Is the Best Fit for Growing Gyms

Serious gym owners choose Exercise.com because it’s designed for them—by fitness business experts. You get:

  • Fully custom-branded mobile apps
  • All-in-one platform: workouts, scheduling, billing, marketing, and more
  • Staff, trainer, and facility management
  • Deep automations for engagement and retention
  • Seamless digital product sales and content delivery
  • Waivers, assessments, forms—all baked in
  • White-glove support with fitness industry expertise

Fitune may be good for getting started. But when it’s time to scale? That’s when you need the power and professionalism of Exercise.com.

Tony Gentilcore
Exercise.com makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!
Tony Gentilcore
Founder, Core Online

Get a demo now!

How much is Fitune?

Fitune pricing starts at $20/month for the Lite plan, which includes unlimited clients but only one staff account. The most expensive plan, Studio, costs $140/month and includes unlimited staff and advanced features.

How much does Fitune cost per month?

Fitune monthly pricing ranges from $20 to $140, depending on the number of staff accounts and available features. Transaction fees through Stripe also apply to all plans.

Is Fitune free?

No, Fitune does not offer a free plan. The lowest tier, Lite, starts at $20/month.

What’s included in the Lite plan?

The Lite plan includes:

  • Unlimited clients
  • 1 staff member
  • Website and booking page
  • Payments and memberships
  • Access to Zoom integration

It’s best suited for solo trainers or very small studios.

What are the limitations of Fitune?

  • No custom-branded app
  • Staff limits on lower plans
  • No advanced reporting or trainer payroll
  • No booking for rooms or equipment
  • Requires external tools for workouts and assessments

Does Fitune charge payment processing fees?

Yes. Stripe transaction fees apply to all plans. The Studio plan offers a slight reduction in those fees but does not eliminate them.

Is Fitune good for gyms?

Fitune is a decent entry-level tool for solo fitness professionals or small studios. But it lacks the scale, customization, and operational control that most gym owners require to run a full fitness business.

Why is Exercise.com better than Fitune?

Exercise.com gives you more of everything—custom-branded apps, all-in-one operations, deeper automation, and enterprise-level tools—without the limitations of a generic platform. It’s the software that grows with your gym, not against it.

How does Fitune compare to Exercise.com?

While Fitune offers a variety of features, Exercise.com provides a more comprehensive solution for fitness professionals. With Exercise.com, you can manage your entire business, accept payments, do online booking, host exercise videos, sell workout plans online, and much more—all through a custom-branded fitness app. Book a demo to find out more.

How long are Fitune’s contracts?

Fitune plans are month-to-month unless you sign up for a yearly plan. You can cancel at any time.

Are there any Fitune transaction fees?

Fitune processes payments through Stripe, with transaction fees ranging from 1.4% up to 3.6% depending on your location.

Why choose Exercise.com over Fitune?

Exercise.com is the professional solution for fitness businesses. It offers a wide array of features that are not only user-friendly but also customizable to your brand. Book a demo to find out more.

Fitness Income Ideas

What makes Exercise.com a better Fitune alternative?

With Exercise.com, you get a custom-branded fitness app that allows you to run your entire business from one platform. This makes it a superior choice for gym owners, personal trainers, and online fitness coaches. Book a demo to explore all the features.

Read More: Best Fitune Alternative

How easy is it to switch to Exercise.com?

Switching to Exercise.com is a straightforward process. Our team will assist you in transferring all your data and setting up your custom-branded app. Book a demo to get started.

Jimmy Myers Relentless Sports Performance
If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.
Jimmy Myers
Owner/Trainer, Relentless Sports Performance

Get a demo now!

Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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