Posted by on August 18, 2025 — Updated on August 18, 2025
Compare Kajabi Fitness pricing and plans to see why most gyms and fitness businesses outgrow Kajabi fast. Discover why Exercise.com is the best Kajabi alternative for fitness professionals.

Kajabi might work for creators selling digital content, but if you’re a fitness professional trying to build a real business—not just a course funnel—then Kajabi falls short fast. It’s a content platform, not a fitness business platform. If you want full control over your client experience, programming, branding, and business growth, Exercise.com is the best Kajabi Fitness alternative.
Kajabi’s pricing starts at $119/month and jumps quickly to $199–$399/month if you want to remove their branding or handle more than a handful of clients, products, or automations. But even at those tiers, you’re still missing essential tools like custom workout delivery, performance tracking, in-person training workflows, fitness assessments, and branded mobile apps. Exercise.com gives you all of that—and it’s all built specifically for fitness.
With Kajabi, you’re forced to run your business around their structure—limited funnels, capped products, and a content-first experience. With Exercise.com, you set the structure. Run online coaching, in-person training, sell digital products, launch challenges, or manage hybrid memberships—all from one fully integrated, fully branded platform.
Most importantly, Exercise.com puts your fitness business at the center—not your content. You get the infrastructure to deliver real results, keep clients engaged, and scale without constantly upgrading to the next pricing tier just to unlock basic tools.
Book your free demo today and see why fitness professionals who outgrow Kajabi choose Exercise.com to run every part of their business—from workouts to revenue to retention.
Kajabi is a popular all-in-one platform for content creators, coaches, and online businesses, including fitness professionals. Its pricing is structured into three public plans, with an additional higher-tier available via sales contact:
This entry-level plan is restrictive for most fitness businesses beyond solo trainers, especially with its limits on products, funnels, and members. You’re essentially paying for a branded website and online course hosting with modest capacity.
This plan is better suited for growing fitness professionals and mid-size fitness brands, but it still carries significant limits. If you run a multi-location gym, offer group classes, or want robust staff/coach access, you may quickly hit ceilings on product or admin limits.
This is the highest self-serve tier and offers broader flexibility. It is viable for more established online fitness businesses but still lacks many features that true gym management software offers (like scheduling, check-ins, in-person payments, or waivers).
All plans also upsell Kajabi Access, which includes early access to features, a dedicated customer success manager, and twice the limits. However, this brings the real monthly cost to $248–$498+, even before additional software tools.
Kajabi markets itself to creators, not fitness business owners — and that gap becomes increasingly clear as your business scales:
Kajabi is good for selling fitness programs as digital products, but if you run a real-world fitness business — or a hybrid one — you’ll need to stack 3–5 more tools on top of Kajabi to match what platforms like Exercise.com offer natively.
Exercise.com includes all-in-one gym and fitness business software designed specifically for gyms, studios, and fitness professionals — with built-in features Kajabi simply doesn’t offer:
While Kajabi charges you for each admin and restricts your funnels, Exercise.com gives you robust tools built specifically for fitness.
Kajabi can work for fitness coaches who only sell digital products or online programs. However, it lacks critical tools like workout delivery, scheduling, check-ins, and assessments.
Kajabi pricing ranges from $149/month to $399/month, billed annually. Add-ons like Kajabi Access increase costs even further.
No, Kajabi does not include any native appointment scheduling, class booking, or member check-in tools. You’ll need third-party integrations.
Not easily. Kajabi is best for course creators, not gym owners. It lacks gym-specific features like POS, facility scheduling, waivers, and branded mobile apps.
Tyler Spraul