Wix Fitness Pricing (2025): How much does Wix Fitness cost?

Explore Wix Fitness pricing and key features. While Wix offers website, booking, and e‑commerce tools for fitness businesses, it lacks transparent fitness‑specific pricing—making Exercise.com the better all‑in‑one Wix Fitness alternative.

Wix does not provide a dedicated fitness plan or transparent fitness‑specific pricing. Instead, fitness businesses typically subscribe to standard Wix Premium website plans—which range from around $17 to $159 per month depending on features like ecommerce, storage, and traffic. These base plans cover site hosting and general tools, but many fitness-specific features (e.g., bookings, memberships, online programs) require additional apps or upgrades.

Wix Fitness is a decent option for fitness professionals just starting out who need a quick website—but as your business grows, its limitations become painfully clear. It’s a web builder first, not a true fitness business platform. If you’re serious about scaling your gym, studio, or online coaching brand, Exercise.com is the best Wix Fitness alternative.

With Wix Fitness, you’re stuck piecing together widgets and third-party apps to handle workouts, billing, scheduling, and client engagement. That means more time troubleshooting, more costs stacking up, and more risk of things falling through the cracks. Exercise.com replaces that entire patchwork with one fully integrated platform—purpose-built for fitness businesses.

Need to deliver custom workout programs? Automate onboarding and retention flows? Sell hybrid memberships, manage your staff, and offer in-person and online training under one roof? Wix can’t do that—but Exercise.com can. Plus, our custom-branded mobile apps give your clients a premium, seamless experience every step of the way.

Most importantly, Exercise.com was built to grow with your business—not hold it back. You’re not locked into a rigid template or stuck inside a generic CMS. You’re running your entire operation from one powerful, customizable platform that’s made for fitness professionals—not website hobbyists.

Book your free demo now and see why fitness businesses outgrow Wix—and thrive with Exercise.com, the best fitness app builder software and all around best gym software platform.

Our overall experience with Exercise.com is a breeze. We love how easy it is to integrate this app with our current workflow while providing great fitness programs for our customers and save us time in the process.

Julie Ledbetter

Owner, Ledbetter Fitness

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Wix Fitness Features Overview

Wix offers a broad suite of tools fitness professionals can use, though they’re not packaged in a dedicated fitness tier:

• Fitness‑focused website templates
• Branded mobile app for clients via the “Fit by Wix” app
• Online bookings, payments, scheduling, and class management
• Member areas with recurring memberships and package options
• Streaming — live and on-demand workouts, online programs, and challenges
• Integrated CRM, email/SMS automation, SEO tools, blog, and marketing suite
• Point-of-sale, merchandise sales, and community features
• Flexible pricing models—fixed, varied, deposits, and bundled memberships

All these features are available via Wix’s website builder, Booking app, Pricing Plans app, and other tools.

Why Exercise.com Offers a Better Fitness Experience

Wix provides a powerful and flexible website infrastructure with fitness-ready tools—but only when you combine multiple apps and pay for higher-tier site plans. Fitness businesses often face scattered pricing, multiple subscriptions, and confusing dependencies just to deliver workouts, manage clients, collect payments, and automate communication.

Exercise.com, on the other hand, offers a single, fully integrated platform built specifically for fitness businesses. You get everything included—no patchwork of apps or variable pricing:

• Branded mobile apps, workouts, and assessments
• Class scheduling, training programs, and online bookings
• Built-in payments, pricing plans, and marketing automation
• Staff management, client messaging, and performance tracking
• Robust reporting and automated workflows
• Transparent pricing that scales with your growth—with no hidden plugin or plan costs

If you’re tired of cobbling together Wix tools and still feeling limited, Exercise.com provides one unified experience designed for gyms, studios, and coaching businesses to operate smoothly and scale rapidly.

Exercise.com makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!

Tony Gentilcore

Founder, Core Online

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Does Wix offer fitness‑specific pricing?

No. Wix does not have a designated “Fitness” pricing tier. Fitness functionalities require a combination of standard website plans plus apps like Bookings and Pricing Plans.

What monthly cost can a fitness business expect?

Fitness businesses typically start with Wix’s Core or Business site plans—pricing ranges roughly from $17 to $159 per month, depending on performance needs and app usage.

Are bookings and memberships included?

You must use Wix Bookings and Wix Pricing Plans apps to facilitate bookings, recurring memberships, and packages. These are included, but require upgrading to a Premium site plan.

Can fitness businesses stream content or run online programs?

Yes—Wix supports live streaming, video-on-demand, challenges, and online programs through its video tools and pages, but require setup and upgrade.

Why choose Exercise.com over Wix?

Exercise.com offers an all-in-one solution tailored exclusively for fitness, with every feature included out-of-the-box. No app hopping, no tier juggling—just one scalable platform that includes your fitness tools from day one.

If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.

Jimmy Myers

Owner/Trainer, Relentless Sports Performance

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