Virtuagym Pricing (2025): How much does Virtuagym cost?
Virtuagym pricing starts at $29/month, but key limitations in customization and feature access hold back fitness businesses. Exercise.com delivers more flexibility, branding, and revenue growth tools.

If youāre looking at Virtuagym to manage your fitness business, the starting price of $29/month might catch your attention. But that entry-level plan doesnāt give you access to the most important tools you need to run and grow your gym. When you dig deeper into the limitations of each tier, it’s clear that Virtuagym is structured more for individual personal trainers or small-scale operationsānot high-performing fitness businesses.
For gym owners, studios, or hybrid coaching businesses that want true flexibility and control, Virtuagym often creates pain points. Many users report clunky onboarding, limited customization, and key features (like branded apps or payment integrations) locked behind expensive upgrades.
Exercise.com is built differently. We provide an all-in-one, fully customizable platform with everything you need to power your businessāfrom branded apps and workout delivery to payments, automations, and in-depth performance tracking.
Virtuagym offers three published plan tiers:
Plan Tier | Price | Key Features & Limitations |
---|---|---|
Start Plan | $29/month | Basic coaching tools; no client app branding; limited automation |
Grow Plan | Custom pricing | Adds CRM tools, group training support, upsell features |
Pro Plan | Custom pricing | Includes full automation, advanced coaching, custom branding |
Note: Pricing beyond the Start Plan is not published and is typically based on your business size and features required. Youāll need to book a demo to get a quote.
Many gyms report that by the time you add payment processing, app customization, and integrations, the total monthly cost rises substantially. Worse, the piecemeal approach can make things harder to scale cleanly.
The Basic plan includes a variety of features such as attendance tracking, billing & invoicing, check-in manager, contract management, marketing management, membership management, point of sale, and reservations management. When considering Virtuagym pricing options, it’s essential to note that there are no explicitly stated payment processing fees or contracts, so you will need to analyze the Virtuagym custom pricing quote.
Virtuagym is a cloud-based fitness management software designed to assist health clubs, personal trainers, and wellness centers in streamlining their operations. It offers a range of features, including attendance tracking, billing and invoicing, membership management, and reservations management. Understanding the pricing structure of Virtuagym is essential for fitness professionals considering this platform. However, many find that Exercise.com provides a more comprehensive and customizable solution.
If you’re looking for the best gym management software or the best personal training software, Exercise.com provides a comprehensive solution that allows you to manage your business, accept payments, do online booking, host exercise videos, sell workout plans online, and much more, all through a custom-branded fitness app. To find out how to use Virtuagym and to learn more about how Exercise.com is the best alternative to Virtuagym, book a demo today.

Virtuagym Pricing Structure
Virtuagym offers a Basic plan starting at $29 per month, which includes essential features such as:
- Attendance tracking
- Billing and invoicing
- Check-in management
- Contract management
- Marketing management
- Membership management
- Point of sale
- Reservations management
For more advanced features, Virtuagym provides higher-tier plans. However, specific pricing details for these plans are not publicly disclosed and require direct consultation with Virtuagym for a custom quote. It’s important to note that while the Basic plan offers a range of functionalities, businesses may need to upgrade to access more comprehensive tools, potentially leading to higher costs.
Virtuagym Reviews and Considerations
User reviews of Virtuagym are mixed. Some users appreciate the platform’s comprehensive features and user-friendly interface. For instance, a reviewer on Capterra mentioned, “The Virtuagym software is awesome. It has allowed me to start up and run my company without having to worry about billing, scheduling, video workouts, etc.” (Capterra)
However, other users have reported challenges, particularly with customer support and the initial learning curve. Another Capterra reviewer noted, “Although it is a very complete and satisfactory tool in general, I must mention that the aspect that I like the least is the initial learning curve.” (Capterra)
These mixed reviews highlight the importance of thoroughly evaluating whether Virtuagym aligns with your business needs and capabilities.
Virtuagym App Features: What You Get (and What You Donāt)
The Virtuagym app features include client tracking, fitness assessments, workout plan delivery, and scheduling. On paper, this looks promisingābut many tools require configuration and feel dated in execution.
Key areas where users report issues:
- Limited customization of member apps
- Hard-to-navigate admin tools
- Hidden upsells for branded features
- Restricted API access
- Limited support for hybrid coaching models
If you need an app that matches your brand and offers robust coaching, messaging, billing, and schedulingāall under your own business nameāVirtuagymās shared platform just doesnāt cut it.
With Exercise.com, your app reflects your brand 100% and is built to handle in-person, online, and hybrid coaching from day one.

Why Exercise.com Is the Superior Choice
While Virtuagym offers a variety of features, Exercise.com stands out as a more robust and flexible platform for fitness professionals. Here’s why:
Comprehensive All-in-One Solution
Exercise.com provides an all-in-one platform that includes:
- Membership management
- Scheduling
- Workout creation and delivery
- Performance tracking
- E-commerce capabilities
This eliminates the need for multiple software solutions, streamlining operations and reducing costs.
Customization and Branding
Unlike Virtuagym, Exercise.com allows businesses to fully customize and brand their apps and client interfaces, providing a personalized experience that aligns with your brand identity.
Transparent Pricing
Exercise.com offers clear and straightforward pricing without hidden fees, ensuring that you understand the investment required and can budget accordingly.
Superior Support and Training
Exercise.com is renowned for its exceptional customer support, offering comprehensive onboarding and ongoing assistance to ensure that you and your staff can effectively utilize the platform.
Comparing Virtuagym
While Virtuagym provides a range of features suitable for fitness businesses, its pricing structure and potential learning curve may present challenges. In contrast, Exercise.com offers a comprehensive, customizable, and user-friendly platform with transparent pricing and superior support, making it the ideal choice for fitness professionals seeking to enhance their operations and client engagement.

How much does Virtuagym cost?
Virtuagym pricing starts at $29/month for their entry-level āStartā plan. Higher-tier plans are custom priced depending on features and business size.
What is included in the $29/month Virtuagym plan?
The Start Plan includes basic workout and coaching features, but lacks automation, branding, CRM tools, and full scheduling capabilities. Most gyms will need to upgrade beyond this tier.
What are the Virtuagym app features?
Virtuagymās app offers workout planning, habit coaching, client management, and limited scheduling. However, the app lacks full customization and white-labeling unless you pay for a higher tier.
Is Virtuagym good for personal trainers?
For solo coaches just starting out, Virtuagym may offer enough tools to get going. But for trainers scaling into teams or hybrid offerings, it becomes limiting fast.
Can Virtuagym be branded with my gymās name?
Only the highest-tier custom plans offer branded apps and full customization. Lower plans keep your business inside the Virtuagym ecosystem.
How does Virtuagym compare to Exercise.com?
Exercise.com is more scalable, fully customizable, and better suited for fitness businesses wanting to grow. You get full control over your apps, branding, payments, and contentāwithout needing to stitch together tools.
Does Virtuagym support payment processing?
Yes, but this is not included in the base plan and may require third-party integrations or additional fees. Exercise.com includes integrated payments from the start.
Is Virtuagym a good fit for gyms?
Virtuagym may work for small or boutique fitness businesses, but serious gyms often outgrow its limited flexibility, branding, and automation. Exercise.com is a stronger long-term solution.
Is Virtuagym free?
No, Virtuagym is not free. They offer a paid Basic plan that costs $29 per month. Other Virtuagym plans cost more.
Does Virtuagym have a contract?
The information about contracts is not explicitly stated on their website.
How do I change my Virtuagym contract pricing?
To change your Virtuagym contract pricing, you would likely need to contact their customer support.
Are there any extra Virtuagym fees for credit card processing, SMS, etc.?
The information about extra fees is not explicitly stated on their website.
Why is Exercise.com a better value compared to the cost of Virtuagym?
Exercise.com offers a more comprehensive set of features tailored to fitness professionals, including custom-branded apps, robust analytics, and a wide range of integrations. With Exercise.com, you get more than just software; you get a business partner that helps you grow. To find out more, book a demo today.
