Best Pitchero Alternative: vs. Pitchero | Learn: Your Fitness Business Resource

Best Pitchero Alternative: vs. Pitchero

If you’re looking for a Pitchero alternative, see why fitness businesses and professionals upgrade to the fully-customized fitness business management software platform to attract more clients, increase revenue, and grow their fitness businesses.

UPDATED: Mar 19, 2021

Advertiser Disclosure

It’s all about your brand. Let us do the heavy lifting.

Advertiser Disclosure: We strive to help you make confident fitness software decisions. Comparison shopping should be easy. Our partners do not influence our content. Our opinions are our own.

Editorial Guidelines: The Editorial Team at is dedicated to providing fair, unbiased information about the fitness industry. We update our site regularly and all content is reviewed by credentialed fitness experts. Your Pitchero Alternative

Dedicated Account Manager
Dedicated Zapier Support
Client Automation
Performance & Measurement Reports
TV Workouts
Offer Online Workout Memberships
Run Workout Challenges
Sell Workout Plans
Group Training
1-1 Training
Custom Exercises
Marketing Integrations
Custom Branded
iOS & Android Apps
Online Training
Sell Products
Payment Processing
Gym / Facility Management
Exercise Library
Client / Class Scheduling
Workout Creator / Logger
Business Dashboard Reports

Why Choose

Here are five reasons why fitness professionals use vs. Pitchero.


Fitness Business Management Software to Run Your Business

Unlike Pitchero, software is designed to have all components needed to run a fitness business in one place – making it easy and efficient to organize and grow your fitness business with client and class scheduling, check-ins, and billing — all from your custom-branded apps.

Fitness Business Management Software to Run Your Business

Unlike Pitchero, software is designed to have all components needed to run a fitness business in one place – making it easy and efficient to organize and grow your fitness business with client and class scheduling, check-ins, and billing — all from your custom-branded apps.

Workout Software to Power Your Training

Pitchero does not offer workout software – an essential component for running a fitness business. The workout plan creator and exercise manager provide flexible solutions to save you time creating workouts with built-in integrations, tools, and more.

Ecommerce Software to Increase Revenue

Pitchero only offers payment processing and basic product sales., however, has full ecommerce capabilities allowing trainers to sell single workout plans, offer automated workout memberships, run workout challenges, and deliver individual training.

Ecommerce Software to Increase Revenue

Pitchero only offers payment processing and basic product sales., however, has full ecommerce capabilities allowing trainers to sell single workout plans, offer automated workout memberships, run workout challenges, and deliver individual training.

Assessment Software to Improve Client Engagement and Retention

Pitchero provides a nutrition tracker but lacks other important assessment software elements. Take clients through personalized assessments to deliver custom workouts for their individual needs – providing massive growth potential and saved time.

Stand Out With Your Own Custom-branded Apps

Pitchero's apps provide no options for custom branding or to design custom exercises., however, offers fully customized apps built to make your life easier by providing your clients with a unified scheduling and workout experience with your brand displayed front-and-center.

Stand Out With Your Own Custom-branded Apps

Pitchero's apps provide no options for custom branding or to design custom exercises., however, offers fully customized apps built to make your life easier by providing your clients with a unified scheduling and workout experience with your brand displayed front-and-center.

If you’re ready to get started with an easy-to-navigate, all-in-one fitness software, designed to fuel your business, request a demo with today.

And, if you want to see how Pitchero’s additional features stack up to software features, check out our in-depth guide below.

What is Pitchero?

Pitchero is a global sports management software company that was founded in 2007. Its head office is in Leads, United Kingdom, and they also have additional offices in London and Sydney.

The company aims to provide each club, league, or organization with the tools they need to create a website, manage their membership, and collect payments online. Further, Pitchero’s website lists four main goals:

  • To unite the world of semi-professional and amateur sports online.
  • To provide exceptional web and mobile products to all participants.
  • To support the work of national governing bodies to grow the game worldwide.
  • To find the stars of the future; the next Pitchero.

Pitchero offers a free version of the software to its customers, but that version contains very few features and is supported through outside advertising. We will get into more details on pricing later in this comparison but, in order to make use of any features of value for larger organizations, it should be noted that one of the two higher pricing structures would need to be purchased.

Unless otherwise stated, all images and reviews below are of/about the software platform.

Fitness Business Management Software

As we have already mentioned, one of the greatest benefits of gym management software is that you can manage all aspects of your fitness business from one place. There is no need for a third-party platform in order to properly run your business. Our software has everything you need to be successful, and our relationship with Zapier ensures that you can integrate platforms you are already using.

Pitchero certainly provides management elements in its software, but the elements are not built for fitness businesses. We will discuss the features that are included but, as a gym owner, be aware that they are not specific to your industry.

Developing an easy intake system with my apps and ways to scale the delivery of workouts has been huge. Working with 20-30 individuals who each have specific goals and restrictions can be challenging, but your platform makes it easy to organize everyone’s programs and put a plan together that will get them the best results possible.
Dean Somerset 
We went live with our Fitness Business Management software at 4 locations. Everything is working great. The import and export are easy and the guys are really liking the look and convenience of the platform. From both my side and the user side the platform has exceeded our expectations.
The simple, effective tools help expand and simplify my coaching process.
Dean Somerset 
Before I came across, the process I used to try and communicate a program with an athlete long distance was extremely cumbersome. Those days are long gone, and I look forward to providing professional, clean, organized, and effective programs to clients for years to come.
Chip Gosewich PMR Performance
The team is amazing, and their all-in-one software is more than we ever expected! All of this is made possible by a high-quality team. makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!
Tony Gentilcore Founder, Core Online

Client/Class Scheduling

Scheduling is a large part of business management for most gyms. Personal training and group fitness are two areas that likely provide a large portion of your income, so making sure these schedules run smoothly is important. With software, you can create and sort schedules by the trainer, instructor, day, time, modality, or any other category you’d like. Your members can view these schedules the same way either online or in your app.

Pitchero’s software can contain game or match schedules but does not appear to provide an area to schedule personal coaching sessions or group workouts.

Gym/Facility Management

Part of successful gym management is analyzing the performance of your facility, across various spectrums, to ensure that your products, services, and systems are benefitting your business. With the software platform, you can run a wide variety of custom reports that give you all the information you need to know in order to make decisions about your business.

Whether you want to analyze monthly personal training sales, daily group fitness numbers, or yearly membership growth, you have access to a report that will give you the information you need. Some software companies have generic reporting features, but we allow you to customize your reports because no one knows what your business needs better than you.

With our software, you can also manage staff roles, track hours, and run payroll reports.

Business Dashboard Reports

Pitchero doesn’t have a dashboard for viewing or organizing business reports. This means you must manually add business data into another software, which reduces your productivity and efficiency.’s business dashboard features standard and customizable reports which enable you to keep your finger on the pulse of your business. Our dashboard is easily customizable, giving you free-range to how you want to analyze your business or filter information.

Client Automation

There are many areas of your business that require your attention, so if you can save time in some areas, you have more time to dedicate to others. The software platform can help save you an abundance of time with our automated features. You no longer have to worry about individually contacting members or clients about various items; our software can automatically do it for you. Some of our features include:

  • Automatic Emails and Texts
  • Automate Workout Delivery
  • Automate Resource Delivery
  • Automate Assessment Delivery
  • Automate Reminders/Alerts via app, text, and email

Dedicated Zapier Support

One of our top priorities at is to make sure you can always manage every aspect of your business from one place. We do this by providing you with a plethora of integrations that are ready to use within our software. We realize, however, that you might have other tools that you find successful for business management, and, for these situations, we have partnered with Zapier.

Zapier has over 2,000 apps to choose from, so you can be sure that all your tools will still be at your disposal and from one place. Our partnership with Zapiers allows you to integrate your web apps with just a few clicks, automate the passing of information, and innovate faster processes.

Dedicated Account Manager is big on customer service, which is why we provide you with a dedicated account manager that is with you throughout every step of the process, forever.

If you want to make a change on your website, your account manager will make it happen. If you want to set up an ecommerce store, your account manager will get it done. Our world-class development team will come through, for you, with whatever you need. We will find a solution for any problem, from the mundane to the complex.

Customized Software

Customized software is certainly one of the highlights for We aim to provide our customers with a high-quality product that is crafted specifically for your business so that you can be successful. In branding, apps, websites, and marketing, shines in making sure your business stands out.

Pitchero does not specifically customize its software; however, there are certain elements that can be branded, such as the app and website customers receive.

All my clients are required to use my online training. When training with me personally face-to-face, they have my app. They train with me—let’s say two days—and then they have the app for one. So they’re constantly working out on their own or required to utilize the app logging so that I can now check on them
Ashton Roberts AR Performance Training
For a while now, we have been looking for a great way to provide an all-encompassing experience for basketball players. The customization features of the web platform and custom-branded apps have allowed us to do that, creating the perfect marriage between our expert content and all of the really cool features that help separate us from the rest of the competition.
Kyle Ohman Basketball HQ has brought a whole new element to my programming. I am super jealous of my brand and make quite a few demands, um, suggestions for the app. They are always eager to work with me and go above and beyond to deliver. Truly a gold medal team!
Kellie Davis Fit Thrive
Developing an easy intake system with my apps and ways to scale the delivery of workouts has been huge. Working with 20-30 individuals who each have specific goals and restrictions can be challenging, but your platform makes it easy to organize everyone’s programs and put a plan together that will get them the best results possible.
Dean Somerset has allowed a lot of flexibility with integration, so I can better connect with my customers. They developed a way to integrate with my CMR so I can send email sequences after purchasing, and they also created an upsell option on the sales page that offers exclusive products to customers.
Kellie Davis 
The team is amazing, and their all-in-one software is more than we ever expected! All of this is made possible by a high-quality team.


Your brand is what gives potential customers a first impression of your business from a visual standpoint. The right logo, color scheme, and pictures can all help in sending a message about your business to your target market. allows you to show off your brand in every aspect of your software, from staff views to your app and website.

Pitchero does not make a note about the custom-branding of the staff view of their software, but they do allow customers to upload a logo and colors to their app and website.

iOS & Android Apps

Both Pitchero and have an app for iOS and Android, but only’s branded app for personal trainers is fully customizable in regard to function rather than just logo and colors. Users can track their workout, book a spot in a group fitness class, or communicate with their trainer all from the palm of their hand.


As with their apps, Pitcher and both offer websites for their customers. Like their apps, only is fully customizable. offers much more than just a plug-and-play website. Our world-class development team will design a custom-branded SEO-optimized fitness business website for your business that will function exactly how you need it to. Many of the features are the same as our apps, such as class booking and schedule viewing, but our websites can also handle ecommerce. Our websites are also:

  • Responsive
  • SEO optimized
  • Unlimited theme changes
  • Built to convert visitors to leads
  • Custom graphic work
  • Google Certified Partner

Security Features

Security is extremely important to us at All of your information and your customer’s information should be kept safe at all times and we strive to make that a priority. Some of our security features include:

  • SSL Secure
  • Privacy Shield Framework
  • Google Cloud

Marketing Integrations

Marketing is an important part of growth for most businesses, and gyms are no exception. There are so many options, in the fitness industry, that you need to find a way to reach potential customers in a better way than your competition.

While we already provide many integrations to help you market successfully, you can always rely on our partnership with Zapier to bridge the gap in any areas we do not currently integrate.

Some of our more popular integrations include:

  • MailChimp
  • ConstantContact
  • ConvertKit
  • Zapier
  • Google Analytics
  • Facebook Pixel
Learn more by clicking the button below. is the best Pitchero alternative.

Workout Software

Pitchero does not include a workout platform in its software. Instead, it focuses on the management and administrative features that sports organizations need in order to run. While sports and fitness have some differences, there are certainly some similarities, and athletes absolutely benefit from working out. It seems an odd piece to leave out.

On the other side of the coin, workout software is a key contributor to what is offered by The platform allows your trainers to add value for their clients, their clients to benefit from progress tracking, and your business to offer additional services that can help increase revenue.

As Pitchero does not include workout software, the following sections will focus only on until we reach the ecommerce portion of our comparison.

Workout Creator/Logger

Using our workout creator and logger, you can help strengthen the partnership between your trainers and their clients. Trainers have a place to develop and store their workouts so that everything is all in one convenient place, and their clients have a place where they can refer back to the workouts they’ve done and track their progress.

Clients are far more likely to continue using your services if they can see the progress they are making, so the logger portion of our workout software is especially valuable. Our workout creator/logger provides users with endless possibilities for delivering workouts, tips, and encouragement to clients in any scenario, including:

1-1 Training

Personal trainers can add an extra touch to their sessions by making workouts available to the client before the session starts. This can be motivational for the client and potentially help them get more out of the workout. The client can also go in and log his or her results, which makes them feel more connected to the program. The more connected they are and the more work they put in, the more successful they will be.

Group Training

Group training can provide an extra level of comfort and motivation for people who do not want to work one-on-one with a trainer. can easily accommodate group training without changing any of the features that make a regular training session so appealing. Everyone in the group can still preview their workout, track their results, and communicate with their trainer.

Online Training

Online training is here to stay, and your gym should be ready to have this service available if you have interest from members. The software’s workout creator and logger are an essential part of offering online training, but the platform includes other useful tools. Clients can easily communicate with their trainers, look at progress reports, and see video demonstrations of the movements from our exercise library.

Exercise Library

In order to create the best experience for your clients, includes a library of pre-built exercises that trainers can use for building workouts. It is easy, on the trainer, to search for an exercise by name or muscle group and then add it into a workout template. When viewing the workout, clients are able to click on an exercise to see a video demonstration so they can be sure they are doing the exercise with proper form.

While a pre-built library is simple to use and makes life easy for the trainer, goes above and beyond by offering the ability to upload your own custom exercises as a supplement to the existing archive.

Custom Exercises

If you are a facility that focuses on a more specific type of fitness, like yoga or martial arts, it might be more difficult to find exercises in a pre-built library. This is why allows you to upload customized exercises and add them to your library. You can make sure the clients are getting exactly what you want them to. It also adds a nice personal touch for your clients to see a familiar face, whether you focus on general fitness or a more specific type.

TV Workouts

Video demonstrations are a great way for clients, who are working out on their own, to ensure proper technique, but your facility also can use our software to showcase these demonstrations in a different way. Your gym can use the software platform to cast the exercise demo onto a TV screen during a group class or training session. This is a great way to keep participants focuses on proper form and gives your trainers and instructors a point of reference when they are cueing.

Gym Ecommerce Software

Selling products and services to your members, that they can purchase on their own, is a great way to increase your revenue while not adding much work for your staff. With gym ecommerce software, your members and customers can easily make purchases through your website or mobile app.

Pitchero does not exactly contain an ecommerce platform where products and services can be sold, but they are able to collect payments for various activities, so we will touch on that portion of their software.

My custom-branded apps have made my life easier and helped streamline my online training, which in turn has transformed into a pretty awesome additional revenue stream for me and my family.
Tony Gentilcore Founder, Core Online has enabled our company to expand in ways we couldn’t imagine possible. As a Strength Coach that also manages the business this platform has made it much easier to get our programming out to not only our local clientele but also new clientele throughout the world as well as our professional athletes in different cities.
Eric Mahanke Carr Elite
I sold a workout program and matched my yearly salary of in-person training within two weeks of selling to my community.

Payment Processing

Most sports teams and organizations have some sort of registration fee, and this can be collected through Pitchero’s software. They can also accept fees for tournaments, uniforms, or anything else that can be invoiced to team members. The software is just not able to set these up in an ecommerce store format, meaning that sending an invoice and collecting payment requires more work for administrators. uses Stripe to collect payments, in a secure manner, for a variety of different items. Our ecommerce platform is capable of selling products, but you also have the option to utilize our workout platform, in collaboration, so you can sell workout based services.

Our software can collect payments for personal training, group fitness classes, membership fees, or compile everything into one bill that you collect at a regular interval.

Sell Products

Selling products is a great way to promote your brand, increase revenue, and provide valuable items for your members. Maybe a member wants a water bottle to keep in their locker or a shirt with your gym’s logo on it to wear during a workout. You can make these items, and many more, available for purchase in your online store using our ecommerce platform.

Sell Workout Plans

Some of your members will choose not to utilize personal training or group fitness, but that does not necessarily mean they aren’t interested in guidance from a professional. You can market to this crowd by selling pre-built workout plans. The customer would receive a workout plan, designed by one of your staff members, in exchange for a one time fee. You can make these workouts generic or specific to a given area like running or strength training.

This can be very beneficial for your facility because all it costs you is the time it takes to create the workout once. After that, it can be purchased many times over without your staff having to put in any additional work. It may even motivate the customer to use other services.

Offer Online Workout Memberships

Once people find success with your pre-built workouts, they may want to continue purchasing them on a more regular basis. You can capitalize on this by offering an online workout membership using the software platform. People in the membership would still receive pre-built workouts, so your staff would not invest much additional time, but the workouts would be automatically delivered to the customer at regular intervals.

Sell Workout Challenges

You can bring your members together, as a community, by offering them a workout challenge. The community feel is good for the overall success of your membership base and you can also add to your revenue by charging for the challenges. You can even showcase your services to participants by offering them as prizes for the winners.

Fitness Assessment Software

Successful clients often play a big part in your success as a gym owner. After all, we’ve established that clients are more likely to continue paying for services if they see progress. The ability to track this progress comes from establishing a performance baseline at the beginning of a training program and then testing against that baseline as the program continues

The fitness assessment software has everything you need to help your clients measure their performance and track their progress. Using our software, you can:

  • Turn leads into clients
  • Engage clients through assessments
  • Track measurement data, injuries, etc.
  • Optimize the delivery of personalized workouts and nutrition

Pitchero does not exactly offer assessment software, however, they do offer a place to track players’ statistics, so we will briefly touch on that since it is the closest thing in comparison to

Working with and their team has been an amazing experience and a dream come true in terms of accomplishing a vision! Their workout technology has helped us effectively engage our community, and I highly recommend to grow your business!
APMD Performance 


Establishing a performance baseline is done through an assessment at the beginning of a training program. You can offer this to all new members or to anyone who wants to begin a new program. With, these assessments can be customized to each specific member so that the metrics are more applicable. For example, there would be very little need to test a competitive cyclist on how many push-ups they can perform.

Making the assessment unique to every person allows you to showcase services that would be most beneficial to them and will help them more accurately measure their progress over time.

Performance & Measurement Reports

Once a baseline is established and you begin to re-test your clients, you want to have a way to showcase their results. The performance and measurement reports provided by the software platform can be automatically delivered in an easy-to-read format, so your clients can clearly see how they have been progressing. These reports can include measurements, statistics, progress photos, or anything else you feel is important.

Pitchero offers an area for organizations to post player statistics and an area for fans to view those statistics in real-time. This is not exactly a performance and measurement report in regard to fitness software, but it is a way to express statistical information so we’ve included it for the purposes of comparison.


Nutrition plays an important role in any fitness goal which is why the software platform includes a nutrition tracker. Clients can easily log their food and water intake so they can see how their diet affects their fitness goals.

Pitchero Pricing

The basic version of the Pitchero software is free to use but, as we mentioned at the very beginning of this comparison, there is very little included in that version. Listed below is a table including pricing and features information for each of the three pricing levels offered by Pitchero. Please note that prices have been converted from pounds to U.S. dollars.

Free $0.00/monElite $24.74/monUltimate $98.96/mon
Number of teams3UnlimitedUnlimited
Club logoYesYesYes
Club colorsNoYesYes
Registration formsYesYesYes
Member databaseYesYesYes
Data import and exportYesYesYes
Premium templateNoYesYes
Free SSL certificateNoYesYes
Club email forwarding010100
Club email accounts0540
Free domain nameNoYesYes
Account managerNoYesYes
Transaction fee2.9%1.9%0.9%
Tracking and reportingYesYesYes
Direct debit and credit cardsYesYesYes
Sell productsYesYesYes
Membership supportNoYesYes

Pitchero Alternatives

Listed below are some of Pitchero’s main competitors and the pricing structures for each. The pricing for each company is accurate at the time of writing this article.

CompetitorMinimum Starting PriceMaximum Price
Jersey Watch$29.00/mon$59.00/mon

The Bottom Line: Pros and Cons

By this point in our comparison, you’ve probably realized that a big difference between Pitchero and is the target market of the two companies. As a fitness business owner, utilizing software that is focused on sports management would leave you without some major functions you need to run your business. Let’s recap.

Pitchero Cons

Since Pitchero is a sports management software, it is missing several elements that a fitness business would need to be successful. The lack of a workout creator and logger holds owners back from offering services like online training and from workout based products in an ecommerce store.

Pitchero also does not offer the type of performance measurements and reports that gyms will want to use to be successful. There is no area to record an initial assessment and then future progress checks. It also has no way to send reports to clients so they can see how they have been progressing. This is one area that could greatly impact revenue because clients are less likely to continue paying for a service if they can’t see how it is helping them.

For fitness businesses, another big drawback of using Pitchero is the lack of customizable features. In an industry where options are abundant, you need to find a way to make your business stand out and that is difficult to do if the software you utilize does not give you the opportunity.

In the end, sports management software cannot work for a fitness business because it simply does not contain all the elements a gym needs to be successful. Pros

The software platform is built with the fitness industry in mind and then shaped to your specific business and how it fits in the industry. Our fully customizable software allows you to brand your software, website, and app with your logo, colors, and pictures so that people start to form the right idea about your business from the start.

Our customized reporting features allow you to gather all of the information you need to know about your business in order to make decisions moving forward. These reports can help you decide on what products and services are most important to offer, and then you can use other areas of our software to create those services.

For example, by combining the workout and ecommerce platforms, you can sell pre-built workouts, online workout memberships, and even online workout challenges. All of these can be purchased by your customers through your website or app.

Our performance measurement software showcases progress to your clients so that they are motivated to continue using your services. As you have more and more people utilizing your services, your business can start to grow, which is another area in which we provide help. gives all of our customers a dedicated account manager to help them through every step of growth from beginning to end. This allows you to focus on your members and employees without the headache of dealing with a software update.

All-in-all, is the right choice for your fitness business because we can make it into whatever you need it to be. We are interested in partnering with you for mutual success, and we believe we have all the elements in our software that are needed to do that.

What do you look for in management software to make your fitness business successful?

If you’re ready to work with a fitness business management company that cares about the success of your business, request a demo today.

Learn more about Fitness Business Management Software.

Schedule your demo today.