Best Timely Alternative: vs. Timely | Learn: Your Fitness Business Resource

Best Timely Alternative: vs. Timely

If you’re looking for a Timely alternative, see why fitness businesses and professionals upgrade to the fully-customized fitness business management software platform to attract more clients, increase revenue, and grow their fitness businesses.

UPDATED: Mar 9, 2021

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Dedicated Account Manager
Dedicated Zapier Support
Client Automation
Performance & Measurement Reports
TV Workouts
Offer Online Workout Memberships
Run Workout Challenges
Sell Workout Plans
Group Training
1-1 Training
Custom Exercises
Marketing Integrations
Custom Branded
iOS & Android Apps
Online Training
Sell Products
Payment Processing
Gym / Facility Management
Exercise Library
Client / Class Scheduling
Workout Creator / Logger
Business Dashboard Reports

Why Choose

Here are five reasons why fitness professionals use vs. Timely.


Fitness Business Management Software to Run Your Business

Unlike Timely, software is designed to have all components needed to run a fitness business in one place – making it easy and efficient to organize and grow your fitness business with client and class scheduling, check-ins, and billing — all from your custom-branded apps.

Fitness Business Management Software to Run Your Business

Unlike Timely, software is designed to have all components needed to run a fitness business in one place – making it easy and efficient to organize and grow your fitness business with client and class scheduling, check-ins, and billing — all from your custom-branded apps.

Workout Software to Power Your Training

Timely does not offer workout software;, however, does. The workout plan creator and exercise manager provide flexible solutions to save you time creating workouts with built-in integrations, tools, and more.

Ecommerce Software to Increase Revenue

Timely has limited ecommerce features only allowing for in-person POS and selling gift vouchers online., however, has full ecommerce capabilities allowing trainers to sell merchandise and single workout plans, offer automated workout memberships, run workout challenges, and deliver individual training.

Ecommerce Software to Increase Revenue

Timely has limited ecommerce features only allowing for in-person POS and selling gift vouchers online., however, has full ecommerce capabilities allowing trainers to sell merchandise and single workout plans, offer automated workout memberships, run workout challenges, and deliver individual training.

Assessment Software to Improve Client Engagement and Retention

Timely does not offer assessment software. With, however, your clients will receive personalized assessments that deliver custom workouts for their individual needs – providing massive growth potential and saved time. All for one price. All on one platform.

Stand Out With Your Own Custom-branded Apps

Timely does not offer custom apps or websites., however, offers apps that are fully customized to make your life easier by providing your clients with a unified scheduling and workout experience with your brand displayed front-and-center.

Stand Out With Your Own Custom-branded Apps

Timely does not offer custom apps or websites., however, offers apps that are fully customized to make your life easier by providing your clients with a unified scheduling and workout experience with your brand displayed front-and-center.


If you’re ready to get started with an easy-to-navigate, all-in-one fitness software, designed to fuel your business, request a demo with today.

And, if you want to see how Timely’s additional features stack up to software features, check out our in-depth guide below.

What is Timely?

Founded in 2012 and based in the United Kingdom, Timely is a booking software for studios and salons. Managers can easily track clients, appointments, sales, staff, reporting, and more. Timely provides features such as online bookings, online deposits and payments, gift vouchers, and SMS and email messages.

Many customers are pleased with Timely, but Timely isn’t geared towards fitness centers and therefore doesn’t have the features a fitness center needs. Timely’s targeted customers include:

  • Hair salons
  • Barbershops
  • Beauty salons
  • Medi-aesthetics
  • Spas
  • Wellness salons
  • Massage parlors
  • Tattoo studios

These industries are mostly appointment-based businesses, but fitness centers provide a variety of scheduling services, such as group classes, 1-1 training, online training, and memberships. Additionally, fitness centers need workout and assessment software. Since Timely is primarily a booking software, there are many necessary functions your business needs that are lacking by using the Timely software.

Let’s jump into the comparison to see how is your best gym management software.

Unless otherwise stated, all images and reviews below are of/about the All-In-One Fitness Business Management software platform.

Fitness Business Management Software

In the fast-paced world of the fitness industry, you need reliable, efficient, robust software that has all the tools you need to run your business. At, we created our Fitness Business Management Software (FBM) to merge with workout and assessment software. Our software includes features such as schedule management for classes, members, and employees, as well as billing, notifications, reporting, and more.

Developing an easy intake system with my apps and ways to scale the delivery of workouts has been huge. Working with 20-30 individuals who each have specific goals and restrictions can be challenging, but your platform makes it easy to organize everyone’s programs and put a plan together that will get them the best results possible.
Dean Somerset 
We went live with our Fitness Business Management software at 4 locations. Everything is working great. The import and export are easy and the guys are really liking the look and convenience of the platform. From both my side and the user side the platform has exceeded our expectations.
The simple, effective tools help expand and simplify my coaching process.
Dean Somerset 
Before I came across, the process I used to try and communicate a program with an athlete long distance was extremely cumbersome. Those days are long gone, and I look forward to providing professional, clean, organized, and effective programs to clients for years to come.
Chip Gosewich PMR Performance
The team is amazing, and their all-in-one software is more than we ever expected! All of this is made possible by a high-quality team. makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!
Tony Gentilcore Founder, Core Online

Client/Class Scheduling

Timely has many useful booking features, such as online booking, appointment reminders, automatic confirmations, follow-up emails, and rebooking reminders. The calendar is color-coded for easy viewing, and staff members get automatic updates on their appointments and can manage a waitlist.

However, as of September 1, 2020, Timely no longer allows you to schedule classes; it is strictly limited to appointments only. This places many barriers to your business growth as you cannot schedule group classes, online training, events, or workshops.

On the other hand, has the same booking and calendar features as Timely but allows you to schedule more than appointments. Schedule and track attendance for group classes, events, online Zoom classes, and workshops (plus utilize the RSVP feature!). Our scheduler is completely customized to your needs. Appointments sync with Google Calendar and Apple Calendar.

Gym/Facility Management

Timely and have compatible facility management features that enable you to do tasks such as track business expenses, communicate with clients, track members and staff members, and more.

Business Dashboard Reports

Both Timely and have a variety of standard and customizable business reports that can be displayed in a dashboard. However, only allows you to customize your dashboard layout and which reports are displayed. This improves your productivity and efficiency!

Client Automation

Timely has a number of automated features, such as automatic SMS messages and emails, reminders, and more. Each targeted SMS message costs 5 cents per message. includes automatic communication and payment features (with no fees!), but we also have fitness-specific automation. For example, personal trainers can send workouts and performance assessment data to clients automatically. The software platform’s capabilities in automation include:

  • Workout Delivery
  • Resource Delivery
  • Assessment Delivery
  • Reminders/Alerts via app, text, and email

These save you and your trainers valuable time!

Dedicated Zapier Support

Both and Timely integrate with Zapier, but Timely charges an unknown add-on fee. With, you get Zapier included with your software–no added fees! The partnership between and Zapier ensures that your business runs at peak productivity and efficiency, and is user-friendly for staff and clients.

Dedicated Account Manager

Timely has standard customer service: email, live chat, in-app support, and phone calls. However, Timely is based in the United Kingdom, which adds an extra hurdle to using this form of customer service if you’re located in the United States.

At, we take customer service very seriously, so we give you a dedicated account manager to handle your account. From software set-up and training, website and app creation, adding ecommerce features, or any changes you need in the future, your account manager takes care of it all.

Customized Software

Most customers expect a high level of personalization when it comes to the services a business provides. Fitness businesses are no exception, and with the right software, your business can deliver the personalized experience customers desire.

All my clients are required to use my online training. When training with me personally face-to-face, they have my app. They train with me—let’s say two days—and then they have the app for one. So they’re constantly working out on their own or required to utilize the app logging so that I can now check on them
Ashton Roberts AR Performance Training
For a while now, we have been looking for a great way to provide an all-encompassing experience for basketball players. The customization features of the web platform and custom-branded apps have allowed us to do that, creating the perfect marriage between our expert content and all of the really cool features that help separate us from the rest of the competition.
Kyle Ohman Basketball HQ has brought a whole new element to my programming. I am super jealous of my brand and make quite a few demands, um, suggestions for the app. They are always eager to work with me and go above and beyond to deliver. Truly a gold medal team!
Kellie Davis Fit Thrive
Developing an easy intake system with my apps and ways to scale the delivery of workouts has been huge. Working with 20-30 individuals who each have specific goals and restrictions can be challenging, but your platform makes it easy to organize everyone’s programs and put a plan together that will get them the best results possible.
Dean Somerset has allowed a lot of flexibility with integration, so I can better connect with my customers. They developed a way to integrate with my CMR so I can send email sequences after purchasing, and they also created an upsell option on the sales page that offers exclusive products to customers.
Kellie Davis 
The team is amazing, and their all-in-one software is more than we ever expected! All of this is made possible by a high-quality team.


Timely allows you to upload custom colors to the calendar but otherwise doesn’t promote your brand in the same ways as We’re proud to feature and celebrate your brand in as many ways as possible. That’s why with our software, your brand logo, colors, font, and more, are displayed on your custom website, app, scheduler, and software. This keeps customers engaged with your brand instead of seeing another brand for their scheduling and fitness needs.

iOS & Android Apps

Timely has an app for Android and iOS, but Timely makes it clear that iOS is the preferred software. However, it can’t be helped that many customers use Android or other devices. Timely Google Play reviews reveal that Timely’s Android app is indeed poor. Users report a variety of glitches with booking (either double booking or not showing appointments that had been booked), instances of double-charging customers, and a slow interface.

Additionally, there is no customization or custom branding of the Timely app. Customers will search for, download, and log in to the Timely app for all their bookings. This is a missed opportunity for your business!

With, you get a completely customized and branded app for personal trainers! You can perform any desktop task on your app, such as managing your calendar, viewing and tracking reports, creating workouts, managing ecommerce, communicating with customers, and so much more.

Trainers can easily create workouts, assessments, and nutrition plans. Clients can view these, perform their workouts at their desired location, and log their nutrition intake.


Timely offers two options for websites. First, you can embed Timely into your existing website, which leaves you with the task of creating and managing your business website.

Or, you can use Timely’s mini-website, which is exactly what it sounds like. Timely describes their mini-website as the minimalist approach to websites: you can enter your custom information (business name, address, contact, staff, images, etc.) and the services you provide. While this may be better than nothing, all of Timely’s mini-websites look the same; without custom dev work, there’s nothing that makes your business stand out.

But provides your business with an SEO-optimized and fully customized fitness business website! Choose from unlimited themes and colors, custom dev, and more. Our top-rated custom dev team creates your website for you, and your dedicated account manager runs your website and can make any change to your website in the future. Our websites are SEO-optimized and are built to convert leads to customers. This takes a huge task off your plate so you can stay engaged with your customers.

Security Features

Both Timely and take the security and protection of membership data very seriously. At, our websites and apps are SSL Secure, client information is protected with the internationally-secure Privacy Shield Framework, and we utilize Google Cloud for storing and transferring data. Payments are made and processed through Stripe.

Marketing Integrations

Timely integrates with MailChimp and Zapier, but these both come at an unknown add-on fee.

This is not the case with We include countless integrations so your business runs efficiently and stands out amongst the competition. Some popular integrations include:

  • MailChimp
  • ConstantContact
  • ConvertKit
  • Google Analytics
  • Facebook Pixel
  • Zapier
  • And more!
Learn more by clicking the button below. is the best Timely alternative.


Workout Software

The most important difference between Timely and is that Timely isn’t intended for fitness businesses.

As such, Timely doesn’t include workout software with its platform. However, workout software is vital to fitness businesses–if it doesn’t come with a comprehensive platform, you must spend more time and money investing in workout software. This can be an inefficient use of resources and can impact your staff’s productivity.

Additionally, it’s important to note that depending on which package you purchase, Timely only allows 200-300 texts per staff member per month. While this might seem like an adequate number, it is an insufficient amount for trainers.

Timely’s app doesn’t have in-app messaging, which means all communication (appointment reminders, follow-up texts, etc.) are sent via SMS messaging. For trainers who need to stay in contact with their clients throughout the week, every text message is counted from the 300 max limit. Every excess text message is 5 cents per text. If trainers go over their limit, this can be very costly to your business in more ways than one.

If trainers go over their limit, it could impact your budget. But avoiding this costly excess can have a domino effect on your trainers: they may not take on as many clients so they can stay within their text limit, or be forced to not fully engage with their clients so they can maintain a higher client load.

Because Timely doesn’t have workout software, let’s examine how’s comprehensive workout software boosts your business!

Workout Creator/Logger

The workout creator and logger is a powerful and effective way to keep clients engaged and motivated in meeting their fitness goals. It also keeps trainers productive and efficient by allowing trainers to quickly assign pre-designed workouts or create personalized workout plans for the specific needs of their clients.

Inside your custom-branded app, clients can view and log their workout anytime, anywhere, as well as communicate with their trainer. This gives clients the personalized fitness experience they desire.

At, we know that every trainer-client relationship is different, so our workout creator/logger has endless possibilities for delivering workouts, tips, and encouragement to clients in any scenario, including:

1-1 Training

This traditional means of training is still popular in many gyms. Our software encourages your clients to stay focused on their fitness success with customizable workout and nutrition plans, goals and progress reports, performance and fitness assessments, and resources automatically delivered to your app. Clients can communicate with their trainers at any time, and trainers can track progress along the way.

Group Training

Trainers can easily use the same resources and support as 1-1 training and apply them to group training. Manage all the moving parts of group training with ease using the software. Create and schedule as many classes as you’d like, track payments and attendants, and view all the stats in our reporting feature.

Online Training

Online training is becoming an increasingly popular training method in today’s busy society. The software from allows you to capitalize on this trend by providing online training services to any customer! Trainers simply create custom workouts with our extensive video and exercise library, track progress, and stay in communication with clients via the app.

Exercise Library workout software comes with a video exercise library. Our workout videos are professionally made with demonstrations on proper form and technique. Trainers can easily add these videos to custom workout routines so clients always have quick access to a reminder of the exercise. Our library also saves your trainers the time of finding and linking videos from YouTube–just use the library search bar!

Custom Exercises

In addition to’s extensive exercise video library, we also enable you to merge with your YouTube and/or Vimeo accounts. This is beneficial in promoting your unique brand as clients watch your trainers perform exercises. It also allows you to further personalize your clients’ fitness experience by using custom exercises.

TV Workouts

Finally,’s videos can be cast onto a TV screen during 1-1 or group training sessions. This adds an extra personalization element to your business, changes the presentation style, and keeps members engaged with their workouts!

Gym Ecommerce Software

In the rising age of ecommerce services, it’s crucial for your business to have several ecommerce outlets. With the right ecommerce options targeted for your clientele, your business has the potential to grow exponentially.

Timely has very limited ecommerce software: customers can purchase gift vouchers online and in-person point-of-sale purchases. These options restrict your business’s growth! Timely doesn’t offer many of the creative ecommerce options that’s gym ecommerce software supports, so let’s look at how each of these ventures promotes your brand and grows your revenue.

My custom-branded apps have made my life easier and helped streamline my online training, which in turn has transformed into a pretty awesome additional revenue stream for me and my family.
Tony Gentilcore Founder, Core Online has enabled our company to expand in ways we couldn’t imagine possible. As a Strength Coach that also manages the business this platform has made it much easier to get our programming out to not only our local clientele but also new clientele throughout the world as well as our professional athletes in different cities.
Eric Mahanke Carr Elite
I sold a workout program and matched my yearly salary of in-person training within two weeks of selling to my community.

Payment Processing

Timely has several payment processing options. Timely users can pay an add-on fee to use Stripe, Square, and PayPal. Windcave, Pin Payments, and Authorize.NET are available without fees. Timely also has TimelyPay, a payment system that is managed from your Timely account, but this is only available in the United Kingdom, New Zealand, and Australia. keeps things simple by integrating with the reliability of Stripe for all your payment processing needs.

Sell Products

Every customer loves an online store, and with the software platform, you can sell just about anything in your personalized ecommerce store. This boosts your revenue and promotes your business. Get creative with product listings, such as custom-branded workout gear and paraphernalia, supplements, nutrition bars, bumper stickers, and more.

Sell Workout Plans

Engage your members by selling pre-built custom workout plans. Since these uniquely meet the needs of your clientele, your business has an advantage over generic workout videos. doesn’t put a cap on how many plans you can sell, so the more plans you offer, the more your potential profit. Offer a variety of plan lengths, difficulties, fitness focuses, and more to meet the needs of every client and keep them fully engaged in your brand.

Offer Online Workout Memberships

More and more customers and demanding customized online workouts. Although fitness centers can charge a premium price for this service, these are often challenging to make a profit on because of the additional time to create, deliver, and manage each client’s workouts. makes it easy to turn a profit on online workout memberships! Trainers create a client’s entire plan in one sitting, schedule automatic delivery intervals, and then track client progress through their program.

Sell Workout Challenges

If you’re looking for a way to add variety to what your gym offers, try one of our many workout challenges. These motivate members to push themselves for optimal performance while having fun and building a positive gym community.

Running a workout challenge with the software couldn’t be easier: simply input the details and the software runs the challenge automatically. This is an effortless way to boost revenue without increasing your workload.

Health and Fitness Assessment Software

Health and fitness assessments are essential when offering personal training services. Not only do they keep the client and trainer safe, but they track a client’s progress towards their goals and provide a boost of motivation.

Timely doesn’t have a way to send, track, or manage performance assessments, which means your trainers must use another software or paper assessments., on the other hand, knows the value of performance assessments, which is why we include them in our comprehensive software. Since Timely doesn’t offer this feature, let’s examine how advantageous’s fitness assessment software is for your fitness business.

Working with and their team has been an amazing experience and a dream come true in terms of accomplishing a vision! Their workout technology has helped us effectively engage our community, and I highly recommend to grow your business!
APMD Performance 


Assessments are used for a variety of reasons, namely to guide personal trainers and motivate clients. Personal trainers use initial assessments to find a client’s baseline and develop an appropriate training program. Periodic re-assessments motivate clients in their fitness journey and help trainers know where to tweak their program for optimal results. provides standard clinical assessments and completely customizable assessments to fit the exact needs of the client. All of our assessments are simple to complete so trainers stay engaged with their clients instead of filling out complicated data boxes. Finally, assessments are automatically delivered to clients and stored in your app for instant accessibility.

Performance & Measurement Reports personalizes the fitness experience in our assessment software, too, through personalized interactions. Our software automatically delivers workout reminders, goal achievements, recurring assessments, progress photos, measurements, and more. This increases customer engagement but doesn’t add extra tasks to your managerial load.


Finally, our all-inclusive software also includes a powerful nutrition tracker. This is where clients can easily log and track their dietary intake. Trainer accountability also keeps clients on track to meet their fitness goals, which ultimately improves client satisfaction.

Timely Pricing

Timely has two packages: Elevate for $200/month and Innovate for $250/month. There are minimal differences between the two packages; Elevate and Innovate have the same features, but Innovate also includes:

  • Advanced form sending
  • Staff targets
  • Google Tag Manager
  • Zapier
  • Rebooking/reconnect reminders

Elevate only allows 200 texts per month per employee, and Innovate allows 300 texts per month per employee. Every additional text costs 5 cents per text. If you’d like to send a targeted marketing text message, those cost 5 cents per text, as well.

Many of Timely’s biggest assets come at an undisclosed add-on fee:

  • Vend
  • Square
  • PayPal
  • Stripe
  • Xero
  • QuickBooks
  • MYOB
  • Squarespace
  • Wix
  • WordPress
  • MailChimp

Depending on how many of these integrations your business needs, you could be paying much more than the standard package fee!

Timely Alternatives

Timely alternatives include:

But the best Timely alternative is!

The Bottom Line: Pros and Cons

Your business management software has a major impact on the success or struggle of your business. With the right software, everything falls into place–this can’t be said of software that doesn’t fit the needs of your fitness business! Let’s take a final look at the software offered by Timely and

Timely Cons

Timely has many positive reviews, but it must be noted that these reviews come from Timely’s intended customer base: salons, spas, and small studios. Timely is not designed to be used by fitness businesses, and as such, there are many vital fitness features that Timely lacks.

There isn’t a way to schedule classes and ecommerce opportunities are very limited. Timely doesn’t have workout or assessment software, which means trainers and clients must use multiple software programs. Texts are capped at 300 per trainer per month, which pressures trainers to be less engaged with their clients. Finally, Timely fails to promote your brand by restricting customization options. Pros

Instead of having holes in your software, is a comprehensive platform for fitness businesses. With features like a custom-branded website and app, a user-friendly scheduling and booking system, countless marketing integrations, automated services, and ecommerce opportunities, only our platform is custom-tailored to meet the needs of your business!

We take fitness software one step further by offering fitness-specific features such as an exercise library, performance assessments, workout creator/logger, and nutrition tracker. With, your business has everything it needs to succeed.

If you’re looking for an alternative to Timely and are ready to grow and manage your business with fully customizable software, book a demo with

Learn more about Fitness Business Management Software.

Schedule your demo today.