In the world of fitness management software, two popular options are 97 Display and Trainerize. Both platforms offer a range of features and functionality designed to help fitness professionals streamline their businesses and enhance client engagement. In this article, we will compare and contrast the two platforms, exploring their advantages, pricing structures, and client management capabilities.

Introduction to 97 Display and Trainerize

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Founder and President, APEC Sports Performance

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Before diving into the details, it is important to understand what 97 Display and Trainerize bring to the table. Both platforms serve as comprehensive solutions for fitness businesses, providing tools for client management, workout programming, progress tracking, and more.

When it comes to running a successful fitness business, having the right tools and technology can make all the difference. That’s where 97 Display and Trainerize come in. These platforms are designed to streamline and enhance the operations of fitness professionals, allowing them to focus on what they do best – helping their clients achieve their fitness goals.

Overview of 97 Display

97 Display is a user-friendly platform that caters specifically to fitness businesses, offering a variety of features to help them attract, engage, and retain clients. With 97 Display, fitness professionals can create and customize their own websites, complete with lead capture forms and automated marketing campaigns.

Having a professional and visually appealing website is crucial for any fitness business. With 97 Display, fitness professionals can easily create stunning websites that showcase their expertise and services. The platform provides a wide range of customizable templates, allowing businesses to create a website that reflects their unique brand and style.

But it doesn’t stop there. 97 Display also includes built-in SEO optimization to help businesses rank higher in search engine results, driving more traffic to their websites. This means that fitness professionals can reach a wider audience and attract more potential clients, ultimately growing their business.

In addition to website creation and SEO optimization, 97 Display offers a comprehensive client management system. This system allows fitness professionals to easily communicate with clients, track progress, and manage payments. With just a few clicks, trainers can send personalized messages, schedule appointments, and even process payments – all within the platform.

Overview of Trainerize

Trainerize, on the other hand, is a versatile platform that caters to a wide range of fitness professionals, including personal trainers, gyms, and online coaches. It offers a holistic approach to fitness management, providing tools for workout creation, client engagement, and progress tracking.

One of the key features of Trainerize is its workout creation capabilities. Fitness professionals can create personalized workout plans for their clients, complete with instructional videos and progress indicators. This not only saves time for trainers but also ensures that clients have access to high-quality workouts that are tailored to their specific needs and goals.

But Trainerize is more than just a workout creator. The platform also includes features for communication and support, enabling trainers to stay connected with their clients and provide ongoing guidance and motivation. Trainers can send messages, share files, and even conduct virtual training sessions, all through the Trainerize platform.

Another standout feature of Trainerize is its progress tracking capabilities. Fitness professionals can easily track their clients’ progress, from weight and body measurements to workout performance and nutrition. This data can be used to assess clients’ progress, make necessary adjustments to their programs, and celebrate their achievements along the way.

Overall, both 97 Display and Trainerize offer fitness professionals the tools they need to run a successful and efficient business. Whether it’s creating a stunning website, managing clients, or providing personalized workouts, these platforms have it all. By leveraging the power of technology, fitness professionals can take their businesses to new heights and help their clients achieve their fitness goals.

Features and Functionality Comparison

User Interface and Design

When it comes to user interface and design, both 97 Display and Trainerize offer clean and intuitive layouts. However, 97 Display stands out with its customizable website templates, allowing fitness professionals to create a unique and branded online presence. The templates offered by 97 Display are not only visually appealing but also optimized for mobile devices, ensuring a seamless user experience across different screen sizes.

On the other hand, Trainerize offers a more minimalist and modern design that appeals to clients seeking a sleek and straightforward user experience. The interface is designed to be user-friendly, with intuitive navigation and clear labeling. The clean design of Trainerize’s platform puts the focus on the content, making it easy for clients to access the information they need without any distractions.

Customization Options

One area where 97 Display excels is customization. The platform provides fitness professionals with a wide range of options to personalize their websites, including custom branding, color schemes, and content editing. With 97 Display, trainers can create a website that truly reflects their unique style and brand identity. The platform also offers the flexibility to add custom features and functionalities, such as online booking systems or video libraries, to enhance the user experience.

In contrast, Trainerize offers more limited customization options, with pre-designed templates that can be tailored to match a trainer’s brand identity. While the customization options may not be as extensive as 97 Display, Trainerize provides enough flexibility for trainers to showcase their personal branding and create a cohesive online presence. The platform allows trainers to upload their own logos, choose from a variety of color schemes, and customize the layout and content to align with their brand image.

Integration with Other Platforms

When it comes to integration with other platforms, both 97 Display and Trainerize offer seamless connectivity. 97 Display integrates with popular third-party tools such as Google Analytics, Mailchimp, and Facebook Pixel, allowing fitness professionals to track website analytics, manage email marketing campaigns, and retarget website visitors on social media platforms. This integration with external platforms enhances the overall functionality of 97 Display and provides trainers with valuable insights into their online presence.

However, Trainerize has a slight edge in this area, with integrations available for popular fitness apps such as MyFitnessPal and Fitbit. This allows clients to easily sync their fitness data and track their progress within the Trainerize platform. The integration with these external fitness apps provides trainers with a comprehensive view of their clients’ fitness journey, making it easier to tailor personalized workout plans and monitor their clients’ progress effectively.

Overall, both 97 Display and Trainerize offer impressive features and functionality that cater to the needs of fitness professionals and their clients. The choice between the two platforms ultimately depends on the specific requirements and preferences of the trainer, whether they prioritize customization options, user interface design, or integration with other platforms.

Pricing and Plans

Pricing Structure of 97 Display

97 Display understands that fitness professionals have different needs at various stages of their business. That’s why they offer a range of pricing plans tailored to meet those needs. The pricing structure is based on two key factors: the number of leads generated and the level of customization desired.

With 97 Display, you can choose a plan that aligns with the size and goals of your fitness business. While the initial investment may be slightly higher compared to other platforms, the value provided by 97 Display’s comprehensive features makes it a worthwhile investment for those looking to take their fitness business to the next level.

One of the standout features of 97 Display is its customizable website templates. These templates are designed specifically for fitness professionals and can be tailored to reflect your brand and unique offerings. This level of customization allows you to create a website that truly stands out from the competition and attracts potential clients.

Additionally, 97 Display understands the importance of lead generation for fitness professionals. Their pricing structure takes into account the number of leads generated, ensuring that you are only paying for the value you receive. This targeted approach to pricing ensures that you are investing in a platform that delivers results.

Pricing Structure of Trainerize

If you’re a fitness professional just starting out or have a smaller client base, Trainerize offers a more flexible pricing structure. They provide both monthly and annual plans, allowing you to choose the option that suits your budget and business needs.

Trainerize’s pricing is tiered based on the number of active clients you have. This scalability makes it an attractive option for those who are still growing their client base. You can start with a plan that fits your current needs and easily upgrade as your business expands.

While Trainerize may not offer the same level of customization as 97 Display, it excels in other areas. One of its key strengths is its focus on workout creation and client engagement. The platform provides fitness professionals with a wide range of tools to create personalized workouts, track progress, and communicate with clients.

Trainerize also offers a mobile app that allows clients to access their workouts and communicate with their trainers on the go. This level of convenience and accessibility can be a major selling point for both trainers and clients alike.

Value for Money Comparison

When evaluating the value for money, it is important to consider the specific needs and goals of your fitness business. Both 97 Display and Trainerize offer unique features and benefits that cater to different priorities.

With 97 Display, the higher upfront investment is justified by the comprehensive features and customizable website templates. These tools provide fitness professionals with everything they need to attract, engage, and retain clients. The ability to create a professional and tailored online presence can make a significant impact on the success of your fitness business.

Trainerize, on the other hand, offers a more budget-friendly option for fitness professionals who prioritize workout creation and client engagement. The platform’s focus on these areas ensures that you have the necessary tools to provide a high-quality training experience for your clients, without breaking the bank.

In the end, the choice between 97 Display and Trainerize depends on your specific business needs and priorities. It’s important to carefully consider the features, pricing, and scalability of each platform to make an informed decision that aligns with your goals.

Client Management and Engagement

Client management and engagement are crucial aspects of running a successful fitness business. Two popular platforms that offer streamlined client management processes are 97 Display and Trainerize. Let’s take a closer look at the features and benefits of each platform.

Client Onboarding Process

When it comes to client onboarding, both 97 Display and Trainerize offer efficient and effective solutions. With 97 Display, fitness professionals can easily capture leads through their customized websites. These websites are designed to attract potential clients and showcase the unique offerings of the fitness business. Additionally, 97 Display allows fitness professionals to automate email campaigns, which helps nurture leads into becoming loyal clients.

Trainerize, on the other hand, enables trainers to send personalized invitations to clients. These invitations provide clients with access to their workout plans and other valuable resources. This personalized approach helps clients feel welcomed and engaged right from the start.

Communication and Support Features

Effective communication and support are key elements in maintaining client satisfaction and engagement. In this area, both 97 Display and Trainerize offer impressive features.

97 Display includes built-in communication tools, such as messaging and appointment scheduling. These tools allow trainers and clients to stay in sync and easily communicate with each other. By having these features integrated into the platform, fitness professionals can save time and provide a seamless experience for their clients.

Trainerize, on the other hand, offers a similar set of communication features. In addition to the built-in messaging system, Trainerize also allows integration with popular messaging platforms like WhatsApp and Slack. This flexibility ensures that trainers and clients can communicate using their preferred methods, further enhancing the client-trainer relationship.

Client Progress Tracking and Reporting

Tracking client progress and generating detailed reports are essential for both trainers and clients to monitor their fitness journey. Fortunately, both 97 Display and Trainerize excel in this area.

97 Display offers a comprehensive dashboard that allows fitness professionals to monitor various client metrics. This includes body measurements, workout completion, and other important data points. By having access to this information, trainers can make data-driven decisions and provide tailored guidance to their clients.

Trainerize also provides a robust tracking system. In addition to tracking metrics like workout completion, Trainerize allows clients to upload progress photos. This visual representation of progress can be a powerful motivator and help clients stay committed to their fitness goals.

In conclusion, both 97 Display and Trainerize are powerful fitness management platforms, each with its own unique strengths and advantages. 97 Display stands out with its customization options and comprehensive client management system. On the other hand, Trainerize offers a versatile and user-friendly approach to fitness management.

When choosing between the two platforms, it is important to consider the specific needs and goals of your fitness business. Consider factors such as budget, desired level of customization, and the specific features that align with your business objectives. By carefully evaluating these factors, you can make an informed decision and choose the platform that best suits your fitness business.

If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.

Jimmy Myers

Owner/Trainer, Relentless Sports Performance

97 Display vs Trainerize

Discover the key differences between 97 Display and Trainerize, two popular fitness software platforms.