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What do most personal trainers charge per hour?

What do most personal trainers charge per hour?

Posted by Tyler Spraul, Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®) on June 4, 2023 ā€” Updated on November 14, 2023

Personal trainers charge $50-$100 per hour for personal training sessions. Various factors like gym type, services offered, experience level, location, and more can affect the price. The table below illustrates the breakdown of personal training sessions costs by type of training. Be sure to learn just how much you should charge as a personal trainer (typically more than the average).

Type of In-Person Personal TrainingEstimated Average Prices
Individual Personal Training Session$50-$100 per hour
Small Group Training Session (2-5 people)$20-$50 per hour per person
Large Group Training Session (6+ people)$10-$30 per hour per person
Boot Camp Style Session$10-$25 per session per person
Specialty Training Session (e.g., CrossFit, TRX, etc.)$20-$75 per session
Package of Multiple Personal Training Sessions$200-$1,000 (depends on number of sessions)

Please note that these prices are estimated averages and can greatly vary depending on factors such as the trainer’s experience, the location, the length and complexity of the training session, and the size of the group.

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The truth is, personal training rates can vary widely depending on a number of factors. In this article, we’ll explore what most personal trainers charge per hour and what influences those rates.

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Factors influencing personal trainer hourly rates

Location and cost of living

One of the biggest factors that can influence a personal trainer’s hourly rate is where they operate. As with many services, living in a high-cost area typically results in higher rates. For example, a personal trainer operating in New York City may charge significantly more per hour than one operating in a rural area with a lower cost of living.

However, it’s important to note that the location of the trainer doesn’t always determine their rates. Some personal trainers who operate in high-cost areas may have lower rates due to competition or other factors. Similarly, some trainers in low-cost areas may charge higher rates due to their experience or specialization.

Trainer’s experience and certifications

A personal trainer with more experience and certifications will often charge more per hour than a less experienced trainer. This is because experienced trainers often have a strong track record of helping clients reach their fitness goals and have put in time and effort to earn additional certifications and qualifications.

However, it’s important to note that experience and certifications don’t always guarantee higher rates. Some trainers may choose to keep their rates lower to attract more clients, while others may charge more based on other factors such as specialization or location.

Specializations and niche markets

Personal trainers who specialize in particular areas, such as weight loss or strength training, may charge more per hour than those who offer more general services. This is because specialized trainers are typically in higher demand and have developed expertise in their specific area of focus.

Additionally, some personal trainers may choose to target niche markets such as seniors or pregnant women, which can also result in higher rates due to the specialized knowledge and training required to work with these populations.

In-person vs. online training sessions

Another factor that can influence personal training rates is the format of the training sessions. In-person sessions usually cost more per hour than online sessions since there’s more overhead involved, such as renting gym space. However, the convenience of online training can make it a cost-effective option for some clients.

It’s worth noting that some personal trainers may offer a combination of in-person and online training sessions, which can provide clients with the best of both worlds while also allowing trainers to offer competitive rates.


Overall, there are many factors that can influence a personal trainer’s hourly rate, including location, experience, specializations, and session format. When choosing a personal trainer, it’s important to consider all of these factors and find a trainer who can provide the services you need at a rate that fits your budget.

Average hourly rates for personal trainers

United States

In the United States, personal trainers typically charge anywhere from $40 to $150 per hour. On average, though, you can expect to pay around $55 to $70 per hour for a one-on-one session.

However, the cost of personal training sessions can vary depending on several factors. For example, trainers who work in large cities or affluent areas may charge more than those in smaller towns or less affluent areas. Additionally, trainers who have more experience or specialized certifications may charge higher rates.

It’s also worth noting that some personal trainers offer discounts for clients who purchase multiple sessions at once. This can be a great way to save money in the long run while still getting the guidance and support you need to reach your fitness goals.

United Kingdom

In the United Kingdom, personal trainers usually charge between Ā£25 and Ā£75 per hour. The average hourly rate falls somewhere between Ā£40 and Ā£50.

Like in the United States, the cost of personal training sessions in the UK can vary based on location, experience, and certifications. Additionally, some trainers may offer discounts for clients who purchase packages of multiple sessions.

It’s important to remember that while personal training sessions can be expensive, they can also be a worthwhile investment in your health and well-being. A knowledgeable and experienced trainer can help you achieve your fitness goals more quickly and safely than you might be able to on your own.


Australian personal trainers generally charge between $60 and $120 per hour. The average hourly rate is around $75 to $80.

Many personal trainers in Australia also offer group training sessions, which can be a more affordable option for those who still want the guidance and support of a trainer but can’t afford one-on-one sessions. Group training sessions can also be a great way to meet other people who are working towards similar fitness goals.


Personal training rates in Canada vary widely by location, but typically fall between $40 and $100 per hour. The average hourly rate is around $55 to $60.

Some trainers in Canada also offer online coaching services, which can be a more affordable option for those who can’t afford in-person sessions or who live in remote areas. Online coaching services can include customized workout plans, nutritional guidance, and regular check-ins with your trainer to track your progress.

Other countries

Personal training rates in other countries can vary greatly, depending on the local cost of living and other factors. It’s best to research rates for your specific location to get a better idea of what to expect.

No matter where you live, though, it’s important to choose a personal trainer who is knowledgeable, experienced, and certified by a reputable organization. You should also feel comfortable working with your trainer and confident in their ability to help you reach your fitness goals.

How to determine the right price for your personal training services

Are you a personal trainer struggling to figure out how to price your services? Pricing can be a tricky subject, but it’s important to find the right balance between charging what you’re worth and making your services accessible to potential clients. In this article, we’ll explore some tips for determining the right price for your personal training services.

Assessing your target market

One of the first steps in determining what to charge for personal training is assessing your target market. Are you targeting affluent individuals or celebrities? Or are you working with average consumers? If you’re targeting the former, you may be able to charge more than if you’re working with the latter. Keep in mind that your target market will also influence the types of services you offer, so it’s important to understand their needs and preferences.

For example, if you’re targeting busy professionals, you may want to offer early morning or late evening sessions to accommodate their schedules. Alternatively, if you’re targeting stay-at-home parents, you may want to offer child-friendly sessions or group classes that allow them to bring their children along.

Evaluating your competition

Another important factor to consider when pricing your personal training services is your competition. Take a look at what other personal trainers in your area are charging to get an idea of the going rate. Depending on your level of experience, certifications, and specialization, you may be able to charge more or less than competitors.

However, it’s important not to price yourself too far above the competition unless you have a unique selling point that justifies the higher price. Similarly, don’t undervalue your services just to undercut the competition, as this may lead potential clients to question the quality of your services.

Calculating your expenses and desired profit margin

When determining your personal training rates, it’s important to factor in your expenses. This includes rent for gym space, equipment costs, and travel expenses. Additionally, you’ll want to factor in your desired profit margin to ensure that you’re earning a fair wage for your time and expertise.

It’s also important to consider the time you spend on administrative tasks such as marketing, scheduling, and billing. While these tasks may not directly generate revenue, they are essential for running a successful business and should be factored into your pricing strategy.

Offering package deals and discounts

Many personal trainers offer package deals or discounts to encourage clients to commit to multiple sessions upfront. This can be a great way to boost your income while also providing value to your clients. For example, you could offer a discount for clients who book 10 sessions in advance, or a free session for every five sessions booked.

Another option is to offer group sessions or partner training, which can be more cost-effective for clients while still generating revenue for you. This can also be a great way to build a sense of community among your clients.

Personal training rates can vary widely depending on a number of factors. Assessing your target market, evaluating your competition, calculating your expenses, and offering package deals and discounts can all help you determine the right price for your services. With the right approach, personal training can be a lucrative and rewarding career path.

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Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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