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Top 10 Female Fitness Entrepreneurs in the World

Top 10 Female Fitness Entrepreneurs in the World

Posted by Tyler Spraul, Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®) on October 26, 2023 ā€” Updated on November 17, 2023

Our list of the top 10 female fitness entrepreneurs in the world includes some of the most famous female fitness entrepreneurs like Payal Kadakia (ClassPass), Elizabeth Cutler and Julie Rice (SoulCycle), and Taryn Toomey (The Class), emphasizing their contributions to the fitness industry as female fitness founders, CEOs, or pioneers of innovative fitness solutions.

Female Fitness Entrepreneurs

The fitness industry is abundant with powerful female entrepreneurs who have revolutionized the way we approach health and wellness. Names like Payal Kadakia, Elizabeth Cutler, and Julie Rice resonate with innovation and enterprise. These famous female fitness entrepreneurs in America and around the world are trailblazers who have recognized the evolving needs of the fitness community, creating platforms, products, and services that cater to a diverse audience.

Fitness Income Ideas

So whether you want to learn how to start a fitness business, how to become a fitness influencer, or you just want a big list of fitness business ideas, read on to get the inside track. They, like many other fitness professionals, have found that using platforms like Exercise.com can greatly enhance the way they run their business, providing an all-in-one solution for everything from their own custom branded fitness app to hosting exercise videos and selling workout plans online.

With the best software for fitness influencers to the best software for personal trainers and the best software for gyms, fitness entrepreneurs who want to make money with fitness have a business management platform to run their entire fitness business in one place.

Our overall experience with Exercise.com is a breeze. We love how easy it is to integrate this app with our current workflow while providing great fitness programs for our customers and save us time in the process.
Julie Ledbetter
Owner, Ledbetter Fitness

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List of the Top Female Fitness Entrepreneurs

Payal KadakiaClassPassClassPass
Elizabeth CutlerSoulCycleSoulCycle
Julie RiceSoulCycleSoulCycle
Taryn ToomeyThe Class by Taryn ToomeyThe Class
Vanessa PackermodelFITmodelFIT
Bethany Meyersthe be.come projectbe.come
Sadie Lincolnbarre3barre3
Simone De La RueBody By SimoneBody By Simone
Lavinia ErricoEquinoxEquinox
Robin ArzoĢnPelotonPeloton

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#1 – Payal Kadakia

Payal Kadakia Instagram

Founder of ClassPass, Payal Kadakia has transformed the way we book fitness classes. ClassPass offers flexible memberships for various studios, making it easier for users to explore different workouts.

Most Known For: Founding ClassPass, a leading fitness class booking platform.

Website: ClassPass

Instagram: @payal

#2 – Elizabeth Cutler & #3 – Julie Rice

Elizabeth Cutler Instagram
Julie Rice Instagram

Co-founders of SoulCycle, Elizabeth Cutler and Julie Rice revolutionized indoor cycling. SoulCycle isn’t just a workout; it’s a holistic experience that combines cardio with a sense of community.

Most Known For: Co-founding SoulCycle.

Website: SoulCycle

Instagram: @elizabethpcutler & @julierice_

#4 – Taryn Toomey

Taryn Toomey Instagram

Taryn Toomey is the mastermind behind “The Class”, a transformative workout experience that blends physical conditioning with mindfulness.

Most Known For: Creating The Class by Taryn Toomey.

Website: The Class

Instagram: @taryntoomey

#5 – Vanessa Packer

Vanessa Packer ModelFit Instagram

Vanessa Packer co-founded modelFIT, a boutique fitness studio that offers a holistic approach to health, incorporating nutrition, wellness, and exercise.

Most Known For: Co-founding modelFIT.

Website: modelFIT

Instagram: @modelfit

Want to get your own custom branded fitness app?

Des B Fit
I am grateful to have been able to create an app for my online family to grow with, and be able to support a business that I believe in.
Desiree Pfeifer

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#6 – Bethany Meyers

Bethany Meyers Instagram

Bethany Meyers created the be.come project, a body-neutral, I-can-do-it, go-on-and-love-yourself approach to boutique fitness.

Most Known For: Founding the be.come project.

Website: be.come

Instagram: @bethanycmeyers

#7 – Sadie Lincoln

Sadie Lincoln Instagram

Founder of barre3, Sadie Lincoln developed a unique workout that combines ballet barre, pilates, and yoga, ensuring a holistic approach to fitness.

Most Known For: Founding barre3.

Website: barre3

Instagram: @sadielincoln

#8 – Simone De La Rue

Simone De La Rue Instagram

Simone De La Rue’s Body By Simone offers a unique dance-based training technique, transforming the way many approach fitness.

Most Known For: Creating Body By Simone.

Website: Body By Simone

Instagram: @simonedelarue.official

What’s stopping you from making money selling workout plans online, learning how to run a fitness challenge online, or using the best white label fitness app software to create a fitness app and offer it to your online fitness community? See how Exercise.com can help.

PJF Performance
I sold a workout program and matched my yearly salary of in-person training within two weeks of selling to my community!
Paul Fabritz
Founder and BS, CSCS, NSCA-CPT, ACE, FMS, PJF Performance

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#9 – Lavinia Errico

Lavinia Errico Instagram

Lavinia Errico is one of the founders behind the luxury fitness company Equinox. She played a crucial role in its establishment and its rise to prominence.

Most Known For: Founding Equinox.

Website: Equinox

Instagram: @laviniajoy

#10 – Robin ArzoĢn

Robin ArzoĢn Instagram

VP of Fitness Programming at Peloton, Robin ArzoĢn has become a face for the brand, inspiring thousands with her energy, passion, and story.

Most Known For: Being a leading instructor and figure at Peloton.

Website: Peloton

Instagram: @robinnyc

For entrepreneurs in the fitness industry aiming to expand and systematize their operations, Exercise.com offers an all-encompassing platform that integrates a range of functions from online booking to video hosting. To delve deeper into the myriad features of Exercise.com, book a demo today!

Erica Nangle Fitness
Exercise.com is amazing! Positively surprised by the efficiency at responding and helping out!
Erica Nangle
Owner, Erica Nangle Fitness

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More Famous Female Fitness Entrepreneurs

There are even more amazing female fitness entrepreneurs! Here are some moreā€”many of whom made the list of our top female fitness influencersā€”but are nonetheless some of the top female fitness entrepreneurs too. From innovative workout regimens to creating fitness brands and apps, and setting the example for how to run a fitness challenge, these women have revolutionized the way we perceive fitness. Their journeys inspire countless individuals worldwide, emphasizing the importance of health, discipline, and entrepreneurship. Additionally, check out our list of the top female fitness influencers, top male fitness influencers, top gym entrepreneurs, as well as the male fitness entrepreneurs who have reinvented the world of fitness with innovative new fitness studio concepts, software companies, and more. Here are more of the best femmale fitness influencers:

Kayla Itsines

An Australian personal trainer, Kayla rose to fame with her “Bikini Body Guide” series. Her unique HIIT workouts and genuine approach to fitness have garnered millions of followers, making her one of the most influential fitness personalities globally.

Cassey Ho

Founder of Blogilates, Cassey’s innovative pilates videos fused with pop music have earned her a dedicated following. Her brand has expanded to include apparel, equipment, and even a book, proving her prowess as both a trainer and entrepreneur.

Jillian Michaels

Best known for her stint on “The Biggest Loser”, Jillian Michaels is a fitness guru with a no-nonsense approach. Her fitness programs, books, and apps showcase her dedication to holistic health and wellness.

Tracy Anderson

Tracy has developed a unique method that focuses on accessory muscles to achieve a toned physique. Her celebrity clientele and successful studios testify to her expertise and innovative approach to fitness.

Michelle Lewin

From being a local girl in Venezuela to a global fitness sensation, Michelle’s journey is nothing short of inspirational. Her bodybuilding regime and dedication have motivated many to pursue a healthier lifestyle.

Paige Hathaway

With her fitness challenges and comprehensive workout plans, Paige has built a brand that resonates with those looking for transformation. Her story of perseverance and determination serves as a beacon for many.

Jen Selter

Jen’s rise to fame can be attributed to her viral fitness photos on Instagram. With her unique workouts and genuine passion for health, she has inspired a whole generation to stay fit and active.

Lita Lewis

Lita champions the idea of being “Thick and Fit.” Her fitness journey emphasizes mental well-being just as much as physical, making her a holistic fitness advocate.

Ally Love

A multi-faceted personality, Ally is not just a fitness instructor but also a model and host. Her classes are energetic, motivating, and have made her a favorite among fitness enthusiasts.

Judi Sheppard Missett

The founder of Jazzercise, Judi revolutionized dance fitness. Her program, which combines dance, strength, and resistance training, has been a hit for decades and continues to inspire many.

Anna Victoria

Anna’s approach to fitness is rooted in balance. Her transformation stories and fitness plans emphasize the importance of both mental and physical health, making her a favorite among those looking for a comprehensive approach to well-being.

While these women have made significant strides in the fitness industry, as one of the best female fitness entrepreneurs, or someone just starting out, it’s also essential to have a reliable platform to manage and grow a fitness business. For professionals in the fitness domain, platforms like Exercise.com offer an all-in-one solution to run their operations seamlessly.

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Male Fitness Entrepreneurs

Male Fitness Entrepreneurs

Male fitness entrepreneurs, such as Tony Horton and Rich Froning Jr., often diversify their business models to include training, product sales, and digital content. Utilizing comprehensive platforms like Exercise.com can support this diversification, offering solutions for various aspects of their fitness businesses.

Read More: Top Male Fitness Entrepreneurs

Tony Gentilcore
Exercise.com makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!
Tony Gentilcore
Founder, Core Online

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How do I start a women’s fitness business?

Starting a women’s fitness business involves understanding your target audience’s specific needs, preferences, and concerns. Begin with market research to identify gaps or demands in the women’s fitness niche. Then, develop a business plan outlining your services, pricing, marketing strategies, and financial projections. Choose an appropriate location, ensuring it’s welcoming and safe. Offer specialized classes, workshops, or programs tailored to women’s health and fitness goals. Lastly, invest in marketing, focusing on channels frequented by your target demographic, and prioritize building a community to foster loyalty and word-of-mouth referrals.

What is a fitness entrepreneur?

A fitness entrepreneur is an individual who starts and operates a business within the fitness industry. This can encompass various ventures, from opening fitness centers, developing fitness-related products or apps, offering personal training services, to creating online fitness content or courses.

Is a gym owner an entrepreneur?

Yes, a gym owner is an entrepreneur as they have initiated and operate a business, taking on financial risks in the hope of profit. They manage operational aspects, strategize for growth, and adapt to market changes to ensure the success of their fitness venture.

Read More: Most Successful Gym Entrepreneurs

How do I become a successful fitness entrepreneur?

Becoming a successful fitness entrepreneur involves a mix of passion for fitness, continuous learning, and astute business acumen. Understand your target market, stay updated with industry trends, diversify revenue streams, invest in effective marketing, and prioritize customer satisfaction. Building a strong network, attending industry events, and seeking mentorship can also pave the way for success.

How profitable is a small gym?

The profitability of a small gym varies based on location, membership rates, overhead costs, and the services offered. While a small gym might have lower operational costs, it’s essential to maintain a steady flow of members and offer unique services to stand out in the competitive market. Diversifying revenue streams, such as offering personal training, group classes, or merchandise, can enhance profitability.

Read More: How profitable is owning a gym?

How can I make money from fitness?

You can make money from fitness through various avenues: opening a gym or fitness studio, offering personal training services, creating and selling workout plans or online courses, developing fitness apps or products, hosting fitness retreats or workshops, affiliating with fitness brands, or becoming a fitness influencer and monetizing your platform.

Read More: How to Make Money From Fitness

What makes a successful fitness business?

A successful fitness business prioritizes customer satisfaction, offers unique and effective programs, employs skilled professionals, and maintains a clean and safe environment. Strategic marketing, community-building, diversifying revenue streams, and staying updated with industry trends are also crucial for long-term success.

How hard is it to start a fitness business?

Starting a fitness business can be challenging due to the competitive market, initial capital requirements, and the need for a strong business strategy. However, with passion, dedication, market research, and effective planning, one can overcome these challenges and establish a thriving fitness venture.

How to start a fitness business with no money?

Starting a fitness business with limited funds requires creativity and resourcefulness. Begin by offering online classes, personal training sessions at clients’ homes, or outdoor group classes. Utilize free social media platforms for marketing and building a client base. Partner with existing businesses or spaces to offer classes in exchange for a revenue share. As revenue grows, reinvest in the business to expand your offerings.

Read More: How to Start a Fitness Business With No Money

How can I start a gym business with no money?

Starting a gym with no money might involve partnering with investors or seeking business loans. Alternatively, consider collaborating with existing establishments to use their space during off-hours. Crowdfunding or pre-selling memberships can generate initial capital. Additionally, offering virtual classes or personal training sessions can bring in revenue without the need for a physical space initially.

How hard is it to start a fitness business?

Starting a fitness business involves challenges like securing capital, identifying a unique selling proposition, hiring qualified staff, and navigating a competitive market. However, with a clear vision, thorough market research, and effective planning, these challenges can be addressed, leading to a successful venture.

How can Exercise.com help me with my fitness business?

Exercise.com offers a comprehensive software solution tailored for fitness professionals and business owners. The platform provides tools for member management, workout tracking, scheduling, and billing. With its customizable features, you can enhance the member experience, streamline operations, and grow your business. Additionally, Exercise.com offers insights, analytics, and marketing integrations, ensuring you have all the resources needed to succeed in the fitness industry.

Kellie Davis - Fit Thrive
With Exercise.com, I’m able to reach people around the world with the programs that I design, implement, and push out. You donā€™t have that opportunity working in a local gym. So that’s been huge.
Kellie Davis
Founder/Trainer, Fit Thrive

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Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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