Fitness Brands Looking for Influencers and Ambassadors (2021) | Learn: Your Fitness Business Resource

Fitness Brands Looking for Influencers and Ambassadors (2021)

Researching the top fitness brands looking for ambassadors can help you get the best benefits. Fitness ambassadors will be expected to promote products to friends, family, and followers to earn rewards like discounts and commissions. You can become a fitness brand ambassador to promote training gear, apparel, and even supplements.

Thomas Barnett is a writer for and a Professor of Exercise Science at Keiser University. He has over eight years of experience working in rehabilitation, personal training, and strength and conditioning. Additionally, Thomas holds a Master's Degree in Human Performance, a Bachelor's Degree in Exercise Science, is an NSCA Certified Strength and Conditioning Specialist (CSCS), a Certifi...

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UPDATED: Jul 6, 2021

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  • Many fitness brands looking for ambassadors can be found by browsing company websites and social media.
  • The top fitness brand ambassador programs offer commissions, discounts, and even free products.
  • You’ll find fitness ambassador programs for gym equipment, nutrition plans, and fitness apparel.

Whether you’re a personal trainer or a gym owner, you can most likely benefit from teaming up with fitness brands looking for ambassadors. Combining ambassador discounts with customizable gym ecommerce software can help you market and grow your fitness brand.

Fitness brand ambassadors usually enjoy exciting benefits like discounts, commissions, and even free products. We’ll help identify some of the best fitness ambassador programs and how to become a brand ambassador.

Ready to become a fitness brand ambassador? Learn how can help you capitalize on fitness brand ambassador perks by booking a demo today.

Top Fitness Brand Ambassador Programs

There are a few routes you can go with fitness brand ambassador programs. You’ll find options for apparel, equipment, and even supplements. Brand ambassador programs are available from many fitness companies, big and small.

Some larger ambassador programs will hire ambassadors like traditional employees, whereas others will offer commissions based on sales or even your follower count. Brand ambassadors are basically an additional form of marketing for fitness companies, so a large following is desirable for fitness businesses.

How do I become an ambassador for fitness brands? To join one of the top fitness brands looking for influencers, you’ll likely want a large following on all major social media outlets. It may also be beneficial to have some experience marketing or promoting products or events.

If you don’t have a large following, or you’re just starting your fitness business, you can become a fitness brand ambassador for smaller companies that provide similar benefits. Which fitness brands are looking for brand ambassadors?

#1 – Four Athletics

Four Athletics is one of the top fitness apparel ambassador programs out there. This wholesale company offers an array of benefits to ambassadors, including but not limited to:

  • Discounts
  • Commissions
  • Sweepstakes Entries
  • Product Development Insight

Many fitness brand ambassador programs offer either discounts or commissions, so Four Athletics offers benefits that outperform many of its competitors. You can apply on the Four Athletics website to be considered as a brand ambassador.

#2 – GymWolf

GymWolf offers another leading fitness apparel brand ambassador program. Like Four Athletics, GymWolf offers both discounts and commissions. GymWolf ambassadors earn 10% of each sale they generate with friends, family, and so on.

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GymWolf also offers sponsorships to those ambassadors and athletes who are largely successful. Again, fitness brand ambassadors are supposed to help fitness businesses expand. You’ll need to be visible to many clients to experience great success as an ambassador.

#3 – Titan Fitness

Unlike GymWolf and Four Athletics, Titan Fitness focuses more on selling gym equipment than apparel. Titan Fitness still offers the same primary benefits offered by the previous fitness brands, but they actually have two levels of ambassadors.

If you become a successful Titan Fitness brand ambassador, you could potentially be upgraded into a Titan Advocate, in which you’ll earn additional benefits. One of these benefits includes receiving free products to test and review. Most brand ambassadors are seeking promotional materials they can use and enjoy.

Titan Fitness has become a strong competitor in the fitness equipment industry in recent years. They offer affordable equipment for commercial and home gyms, including equipment used for strongman and tactical training.


COREFX is another fitness equipment provider that offers strong ambassador perks. COREFX emphasizes functional training equipment like medicine balls, battle ropes, boxes, and more.


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If you decide to pursue a brand ambassador program with an equipment company like Titan Fitness or COREFX, you’ll be able to feature company-specific equipment in your workouts with’s customizable workout software.

#5 – Uprise Nutrition

As mentioned above, there are a handful of routes to take when finding the best fitness brand ambassador programs. Fitness nutrition brands can appeal to those in gyms or fitness studios. Considering 8% of people in a recent study reported having already tried delivered diet plans, there’s a big market for nutrition plans and consultation.

For nutrition brands learning how to start a fitness brand ambassador program, this is a useful statistic considering you can market to a large assortment of prospective clients. It’s also worth noting that free products could go a long way in the right hands.

Uprise rose to the challenge by creating a tiered brand ambassador program that rewards brand ambassadors who work hard. With Uprise, there are three tiers of ambassadors, each with a different discount and commissions level, depending on performance. Of course, those who produce the most will be gifted the largest volume of free products.

Uprise offers different supplements, nutrition plans, and even apparel. This is where versatile ecommerce software becomes valuable as it allows clients to purchase a variety of products. Incorporating a custom-branded fitness app could help make all of these products even more accessible.

Fitness Brands Looking for Ambassadors: The Bottom Line

As a fitness professional, you can increase your outreach and aesthetic by becoming a fitness brand ambassador. Whether you want to promote apparel, equipment, or nutrition-based products, there is an assortment of fitness brands to choose from.

Representing one of the top fitness brands looking for ambassadors could help you grow your fitness business. Learn how can help you promote and sell your fitness business by booking a demo today.

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