Gym Launch Reviews: Are they legit? (2025)
Looking for Gym Launch reviews? Read our Gym Launch review to decide if your gym should consider working with Gym Launch. Here’s everything you need to know about Gym Launch.
Gym Launch is a gym marketing and sales company that specializes in helping gym owners increase their revenue and membership base. The company was founded in 2016 by Alex and Leila Hormozi, who have over 15 years of experience in the fitness industry. The Gym Launch CEO is Cale Owen. Gym Launch has quickly established itself as a leader in the fitness industry and has helped over 5,000 gym owners increase their revenue and membership base.
Full Disclosure: Exercise.com is a gym software platform and we work with many gyms who have used Gym Launch or other gym marketing agencies so consider this a fair warning that, yes, we love gym owners and they love us (you can read more reviews about the best gym and fitness marketing companies and our own Exercise.com reviews here too), but we also love Gym Launch and any marketing agency who helps gyms grow their business and serve more people. If you talk to them, just tell them the best gym management software sent you over!
We have a partnership with Gym Launch so when you talk with them tell them we sent you! If you want to find negative Gym Launch reviews then you might need to look elsewhere. Positive vibes and rocket ship gym growth only allowed here!
Read on to learn more about Gym Launch, and then if you want to see how we can help you out with a software platform to grow your business (we integrate nicely with almost all gym marketing partners), get a demo here.
Services Offered by Gym Launch
Gym Launch offers a range of services that are designed to help gym owners increase their revenue and membership base. These gym services include:
- Marketing and Sales Strategies: Gym Launch provides customized marketing and sales strategies that are tailored to the specific needs of each gym owner. The company’s marketing and sales strategies are designed to attract new members, retain existing members, and increase revenue.
- Lead Generation: Gym Launch uses a variety of methods to generate leads for gym owners, including Facebook ads, Google ads, and direct mail campaigns. The company’s lead generation services are designed to help gym owners attract new members and increase their revenue.
- Sales Training: Gym Launch provides sales training to gym owners and their staff to help them close more sales and increase revenue. The company’s sales training programs are designed to help gym owners and their staff overcome objections and close more sales.
- Revenue Optimization: Gym Launch provides revenue optimization services that are designed to help gym owners increase their revenue. The company’s revenue optimization services include analyzing gym owners’ current revenue streams and identifying new opportunities for revenue growth.
Gym Launch Industry Reputation and Reviews
Gym Launch has a strong reputation in the fitness industry and has received positive reviews from gym owners who have used their services. The Gym Launch marketing and sales system is highly regarded in the industry, and its services are known to be effective in increasing revenue and membership.
One of the factors that sets Gym Launch apart from other marketing and sales companies in the fitness industry is its focus on data-driven strategies. The company uses data to analyze the performance of its marketing and sales campaigns and make adjustments as needed to ensure maximum effectiveness.
Another factor that sets Gym Launch apart from other marketing and sales companies is its commitment to transparency. The company provides regular reports to gym owners on the performance of their marketing and sales campaigns, so gym owners can see the results of their investment.
Gym Launch Pricing
How much does Is Gym Launch expensive? A potential Gym Launch negative is that Gym Launch can be expensive. However, good things cost money, and with a track record of successful gym marketing and sales implementation, Gym Launch doesn’t shy away from its high prices. How much does Gym Launch cost? Well, Gym Launch pricing has changed over the years, and varies based on program, so get a custom Gym Launch price quote for yourself to see what your price is. Be prepared to pay thousands of dollars, and if you put in the work, then you will likely be more than glad to pay that amount. Visit the Gym Launch website here, and tell them Exercise.com sent you over.
Gym Launch History
Gym Launch was founded in 2016 by Alex and Leila Hormozi, who have over 15 years of experience in the fitness industry. Alex Hormozi started his career as a personal trainer and later became a gym owner himself. He discovered that many gym owners struggle with marketing and sales, and he founded Gym Launch to help other gym owners overcome this challenge.
Hormozi’s background in the fitness industry gives him a unique perspective on the challenges faced by gym owners. He has a deep understanding of the needs of gym owners and has developed strategies that are tailored to the specific needs of the industry.
Gym Launch has a team of experienced marketing and sales professionals who are dedicated to helping gym owners increase their revenue and membership base. The company’s team includes experts in Facebook advertising, Google advertising, direct mail campaigns, and sales training.
Gym Launch “Secrets”
Gym Launch is a marketing and sales company that specializes in helping gym owners increase their revenue and membership base. The company has a strong reputation in the fitness industry and has received positive reviews from gym owners who have used their services, often marketing under the “Gym Launch Secrets” brand. Gym Launch offers a range of services, including customized marketing and sales strategies, lead generation, sales training, and revenue optimization. The company’s approach to marketing and sales is highly data-driven, and its commitment to transparency sets it apart from other marketing and sales companies in the fitness industry.
Gym Launch Secrets Book
Read the Gym Launch Secrets book for more insight into the Gym Launch System.
Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym
Other Alex Hormozi Books
Alex Hormozi has also written two other excellent books:
$100M Offers
$100M Leads
$100M Leads: How to Get Strangers To Want To Buy Your Stuff (Acquisition.com $100M Series Book 2)
Why Gyms Should Consider Using Gym Launch to Grow
Gyms looking to increase membership, revenue, and profitability often turn to GymLaunch, a well-known gym marketing company founded by Alex Hormozi. Many gym owners explore GymLaunch reviews to determine whether the strategies offered by the company are effective for their business model. While some gyms have seen success using Gym Launch Alex Hormozi, others have expressed concerns, as seen in gym launch reviews complaints from those who struggled to implement the system effectively.
Founded in 2016, Gym Launch founder Alex Hormozi designed a business model that helps gym owners launch gym promotions, implement high-ticket pricing, and improve retention. His methods have gained widespread recognition, leading many to ask, is Alex Hormozi legit? (Yes, Alex Hormozi is legit).
Pros of Using Gym Launch
Proven Strategies for Growth
One of the key benefits of using strategies from Gym Launch / Alex Hormozi is the structured approach to scaling a gym business. Many gym owners who have used GymLaunch secrets report significant increases in revenue, lead generation, and customer retention. By following the strategies outlined in the Gym Launch book, gym owners gain access to a blueprint for sales, pricing, and automated marketing systems.
Comprehensive Coaching and Support
Alex Hormozi gym business strategies include coaching calls, training videos, and hands-on guidance for gym owners. The step-by-step approach helps fitness entrepreneurs refine their marketing, improve sales conversions, and maximize client retention.
Cons of Using Gym Launch
Mixed GymLaunch Reviews and Complaints
Although many gym owners have found success, others have reported mixed experiences in GymLaunch reviews. Some Gym Launch reviews / complaints mention high upfront costs and challenges in sustaining long-term success. Additionally, Gym Launch Trustpilot ratings vary, with some gym owners praising the program while others express concerns about its aggressive sales tactics.
Not a One-Size-Fits-All Solution
While GymLaunch secrets provide a structured business model, gym owners must ensure that the strategies align with their gymās target audience, size, and location. Some gym owners who followed the Gym Launch book found success, while others struggled to maintain the rapid growth promoted by Alex Hormozi gym launch marketing strategies.
What Happened to Gym Launch?
There has been speculation about if Gym Launch is performing poorly, after Gym Launch sold, with some believing that Gym Launch LLC may have shifted focus. While the company continues to operate, Gym Launch photos from past success stories highlight the rapid transformation of many gyms under this model. Gym owners often ask, when did Alex Hormozi start Gym Launch? The company was founded in 2016 after Alex Hormozi gym name (United Fitness) experienced rapid success, leading him to develop the GymLaunch secrets methodology.
Why Exercise.com is the Best Software for Gym Growth
Regardless of whether a gym uses Gym Launch LLC or another marketing company, having robust gym management software is critical for success. Exercise.com provides gym owners with the tools to launch gym promotions, track lead conversions, and manage members seamlessly.
Scalability and Automation
For gym owners following GymLaunch secrets, automation is essential. Exercise.com offers billing, scheduling, and workout automation tools, ensuring that gyms maximize revenue while reducing manual work.
Member Retention and Client Engagement
One of the biggest challenges reported in Gym Launch complaints is sustaining membership growth. Exercise.com provides gym retention tools, personalized workout tracking, and automated engagement features to help gyms maintain long-term success.
Custom-Branded Apps and Digital Services
Gym owners leveraging Gym Launch LLC often introduce high-ticket services such as online coaching and premium training programs. Exercise.com allows gyms to launch custom-branded gym apps, manage workout programs, and automate client billingāall of which align with Alex Hormozi gym business principles.
The Influence of Alex Hormozi in the Fitness Industry
Fitness entrepreneurs often research Alex Hormozi workout strategies and Alex Hormozi workout routine to better understand the fitness philosophy behind his marketing system. Additionally, the Leila Hormozi fitness routine and dedication has contributed to the Gym Launch brand, helping gym owners refine their business models.
For those wondering Alex Hormozi’s date of birth, he was born on August 18, 1988. His experience in scaling gym businesses has made him a leading figure in fitness entrepreneurship, influencing thousands of gym owners worldwide.
Using Gym Launch
While GymLaunch has proven to be a successful gym marketing company for many gym owners, long-term success depends on strong infrastructure and management tools. Whether using Gym Launch LLC or another fitness marketing agency, gym owners must ensure they have a reliable system to handle member engagement, billing, and retention. Exercise.com provides the ultimate gym management software, working seamlessly with various marketing strategies to ensure gyms can sustain and scale their success beyond the initial launch phase.
What is the Gym Launch System?
If you are a gym owner who is struggling to attract new members or increase revenue, Gym Launch may be the solution you are looking for. With their expertise in the fitness industry and their commitment to helping gym owners succeed, the Gym Launch System can help you develop a marketing and sales strategy that is tailored to the unique needs of your gym.
When evaluating Gym Launch for your gym marketing needs, it is important to consider your goals and budget. Gym Launch’s services are designed to help gym owners increase their revenue and membership base, but the cost of their services can vary depending on the scope of your project. However, many gym owners have found that the investment in Gym Launch’s services is well worth the return on investment.
Is Gym Launch an MLM?
No, Gym Launch is not an MLM. Gym Launch is a gym marketing agency.
In addition to their marketing and sales services, Gym Launch also provides valuable resources and educational content for gym owners. Their blog and podcast are great resources for gym owners who are looking to stay up-to-date on the latest trends and strategies in the fitness industry.
Does Gym Launch work?
Overall, Gym Launch is a reputable and effective marketing and sales company that can help gym owners increase their revenue and membership base. With their data-driven approach and commitment to transparency, Gym Launch is a great choice for gym owners who are looking to take their business to the next level. Whether you are a new gym owner or a seasoned professional, if you are willing to do the work and implement the Gym Launch System, then Gym Launch has the expertise and resources to help you achieve your goals.
Who are Gym Launch’s competitors?
Gym Launch has a number of competitors that offer sales and marketing services to gyms. Check out out our big list of gym marketing agency reviews to do a full Gym Launch competition analysis.
What does Gym Launch do?
Gym Launch provides business consulting services specifically for gym owners. They offer strategies to improve sales, customer retention, and overall business performance.
Who owns Gym Launch?
In 2022, private equity group American Pacific Group (APG) completed a majority buyout of Gym Launch and sister company, Prestige Labs, from founders Alex and Leila Hormozi in an estimated 8-figure transaction. (Source: APG Press Release) Gym Launch revenue, EBITDA, and valuation metrics were significant enough for a private equity transaction. Today, the Gym Launch owner is APG from a majority equity standpoint, with minority ownership held by Alex Hormozi and Leila Hormozi.
Did Alex Hormozi sell Gym Launch?
Yes, in 2022 Alex Hormozi sold Gym Launch to American Pacific Group.
How much does the Gym Launch program cost?
The cost of Gym Launch programs can vary based on the specific services and packages. Information regarding pricing is usually provided through consultations or their sales process.
Is Gym Launch an LLC?
Gym Launch is generally considered a private company; however, details about its specific legal structure, such as whether it is an LLC, may not be publicly disclosed.
What does Alex Hormozi actually do?
Alex Hormozi is an entrepreneur known for founding Gym Launch. He specialized in business consulting services for gym owners and has made a name for himself in the fitness industry. He now runs Acquisition.com.
How did Alex Hormozi make his money?
Alex Hormozi made his money primarily through Gym Launch, offering consulting services, training programs, and other marketing solutions to gym owners to help them grow their businesses.
Is Alex Hormozi a billionaire?
There is no public information confirming that Alex Hormozi is a billionaire. The Alex Hormozi net worth growth chart is likely a steep upward curve though, as his family office, Acquisition.com, has made investments in Skool, and many other companies.
Did Hormozi attend Harvard?
No, Alex Hormozi did not attend Harvard University.
When did Alex Hormozi become a millionaire?
The exact time when Alex Hormozi became a millionaire is not publicly disclosed, but it is generally understood that he found significant financial success through Gym Launch.
Who is the CEO of Gym Launch?
Cale Owen is the CEO of Gym Launch.
How much does Alex Hormozi charge?
The fees for consulting or other services provided by Alex Hormozi or Gym Launch can vary and are usually disclosed through their sales or consultation process.
Who is Leila Hormozi?
Leila Hormozi is co-founder of Gym Launch and has been involved in its business activities. She is also known to be Alex Hormozi’s partner.
How old is Alex Hormozi?
Alex Hormozi was born August 18, 1988.
How old is Leila Hormozi?
Leila Hormozi was born July 13, 1992.
Where is Gym Launch located?
The location of Gym Launch may not be publicly disclosed, but they operate primarily online, providing services to gym owners internationally.
What type of business is Gym Launch?
Gym Launch is a business consulting service specifically tailored for gym owners, offering strategies for business growth, customer retention, and increasing revenue.
What is the Gym Launch business model?
Gym Launch operates on a business consulting model, where they offer specialized programs and services to gym owners. Their focus is on increasing revenue, customer acquisition, and retention for gyms. They may also provide software solutions, training programs, and various packages aimed at helping gym owners achieve their business goals.
Is Gym Launch a scam?
There is no evidence to suggest that Gym Launch is a scam. The only “Gym Launch scam” is that they expect gym owners to work hard to follow the Gym Launch system because the Gym Launch method is not a “done for you” model with no work required. The company has a reputation for providing business consulting services to gym owners. However, as with any business investment, it’s important to do your own due diligence and consult with other business owners who have used the service for their reviews.
Is Gym Launch legit?
Yes, Gym Launch is a legitimate business that provides consulting and marketing strategies for gym owners to help grow and scale their fitness businesses. Founded by Alex Hormozi, Gym Launch offers programs designed to increase gym memberships, improve revenue, and optimize gym operations. However, it’s essential to evaluate whether the program aligns with your gym’s needs and goals, as some gym owners have experienced success while others have reported challenges.
What are the most common Gym Launch reviews, complaints, and testimonials?
The most common Gym Launch reviews and testimonials highlight its success in helping gym owners attract more members and increase revenue through targeted marketing campaigns and operational strategies. Positive feedback often includes high-quality training materials, support from Gym Launch coaches, and proven methods for scaling a fitness business.
However, some common complaints include the high cost of the program, the intensity of implementation, and concerns about sustainability after the initial marketing campaigns. Testimonials from gym owners emphasize the importance of having the time, resources, and willingness to execute Gym Launch’s strategies effectively.
If you’re looking for a software solution that offers customizable gym management and marketing tools, Exercise.com provides an all-in-one platform that integrates scheduling, payment processing, member engagement, and more to help gyms thrive without relying solely on aggressive sales strategies.
What is the Gym Launch BBB rating?
The Better Business Bureau (BBB) rating for Gym Launch is available here. If you are considering using their services, you may want to check the BBB website for the most current information.
What are the Gym Launch employee reviews?
Employee reviews for Gym Launch can vary and are best sourced from employment review websites or forums where current or former employees may share their experiences. See the Gym Launch Glassdoor rating here.
Is there an Alex Hormozi sales course?
Alex Hormozi, through Gym Launch, offers specialized consulting services which might include sales training or courses as part of the broader package to improve gym businesses. However, whether there is a standalone sales course offered by him specifically is not publicly disclosed. Visit Alex Hormozi’s YouTube channel or other social media platforms for content, including sales tips and tactics.
What is the Gym Launch Secrets summary?
“Gym Launch Secrets” is a program that outlines strategies for gym owners to increase revenue, attract more clients, and improve overall business performance. It covers various aspects of gym management and marketing.
How did Alex Hormozi start Gym Launch?
Alex Hormozi started Gym Launch after recognizing a gap in the market for specialized business consulting services tailored to gym owners. He utilized his expertise in marketing and business strategy to create a program that aims to revamp the financial outlook for gym owners.
Who owns Prestige Labs?
American Pacific Group owns the majority of Prestige Labs. Alex Hormozi owns a minority interest.
What is Gym Launch?
Gym Launch is a business consulting service focused on helping gym owners improve their business through effective marketing, sales strategies, and customer retention programs.
How does Gym Launch work?
Gym Launch works by offering specialized consulting services to gym owners. This usually includes tailored strategies, online programs, and possibly software solutions aimed at improving business performance.
How much does Gym Launch cost?
The cost of Gym Launch services can vary widely depending on the specific package or services being offered. Detailed pricing information is generally provided through their sales process. Okay, but really, how much is Gym Launch? The cost of Gym Launch will be in the thousands, likely tens of thousands, but not hundreds of thousands, and many gyms are very happy with the Gym Launch ROI. Talk to them, and do your own homework.
How much did Gym Launch sell for?
In 2022, private equity group American Pacific Group (APG) completed a majority buyout of Gym Launch and sister company, Prestige Labs, from founders Alex and Leila Hormozi in an estimated 8-figure transaction. (Source: APG Press Release) Gym Launch revenue, EBITDA, and valuation metrics were significant enough for a private equity transaction.
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