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How to make online fitness programs quickly and easily?

How to make online fitness programs quickly and easily?

Posted by Tyler Spraul, Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®) on May 27, 2023 ā€” Updated on November 24, 2023

With Exercise.com, you can learn how to make online fitness programs quickly and easily. With our workout plan creator and workout plan sales software you can be up and running in no time!

Our overall experience with Exercise.com is a breeze. We love how easy it is to integrate this app with our current workflow while providing great fitness programs for our customers and save us time in the process.
Julie Ledbetter
Owner, Ledbetter Fitness

In the age of the internet, fitness programs have moved from gym walls to online platforms. With online fitness programs, clients can access personal training easily. Are you a fitness trainer or enthusiast who wants to create a fitness program to reach a wider audience? You are in the right place. This article will guide you on how to make an online fitness program quickly and easily with the best apps for online fitness coaches.

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Publish your custom branded fitness apps to iOS and Android so you can offer a premium workout logging experience to your community.

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Run fitness challenges, create online workout groups, do distance training, and of course, sell workout plans online, all right within the Exercise.com platform.

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Core Online Mobile Fitness App
“My custom-branded apps have made my life easier and helped streamline my online training, which in turn has transformed into a pretty awesome additional revenue stream for me and my family.”
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Founder, Core Online

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Understanding the basics of online fitness programs

What is an online fitness program?

Simply put, online fitness programs are workout programs designed by fitness trainers and coaches and delivered to clients through online platforms such as websites, mobile apps, and social media. The programs can take the form of one-on-one virtual training sessions, pre-recorded workout videos, or live streaming sessions.

One of the benefits of online fitness programs is that they allow clients to exercise from the comfort of their own homes. This is particularly useful for people who live in areas with limited access to gyms or who have busy schedules that make it difficult to attend regular workout classes. Additionally, online fitness programs often offer a wide range of workout options, from high-intensity interval training to yoga and Pilates, making it easy for clients to find a program that suits their fitness goals and preferences.

Benefits of online fitness programs

Online fitness programs offer several benefits to clients. They offer flexibility, are cost-effective, and allow for remote access to personal trainers. As a fitness trainer, creating an online fitness program offers you more clients and a broader clientele reach.

Another advantage of online fitness programs is that they allow clients to work out at their own pace. This is particularly useful for beginners who may feel intimidated by traditional gym environments. Online fitness programs often provide detailed instructions and modifications for each exercise, making it easy for clients to progress at their own pace and avoid injury.

Types of online fitness programs

Examples of online fitness programs include live-streamed workouts, pre-recorded workout tutorials, 30-day fitness challenges, and virtual personal training sessions. Depending on your target audience, you can create a mix of these types of programs.

Live-streamed workouts are becoming increasingly popular, as they allow clients to participate in real-time workout sessions with their trainers and other participants. This can provide a sense of community and motivation that is often lacking in traditional gym environments.

30-day fitness challenges are another popular type of online fitness program. These challenges typically involve a series of workouts and dietary guidelines designed to help clients achieve specific fitness goals, such as weight loss or muscle gain. Many online fitness programs also offer virtual personal training sessions, which allow clients to receive one-on-one coaching and feedback from their trainers in real-time.

In conclusion, online fitness programs offer a convenient and effective way for clients to achieve their fitness goals. As a fitness trainer, creating an online fitness program can help you reach a wider audience and provide your clients with the flexibility and support they need to succeed.

Planning your online fitness program

Identifying your target audience

Before creating an online fitness program, it is essential to identify your target audience. Your target audience will influence the workout type, intensity, and design of the program. Age, fitness level, and gender are all factors that can affect your training program design. For example, if your target audience is older adults, you may want to focus on low-impact exercises that are gentle on the joints.

It is also important to consider the fitness goals of your target audience. Are they looking to lose weight, build muscle, or improve their overall health and wellness? Understanding their goals will help you tailor your program to meet their specific needs.

Setting fitness goals and objectives

Once you have identified your target audience, it is time to define clear and achievable fitness goals and objectives for your online fitness program. SMART goals (Specific, Measurable, Achievable, Realistic, and Time-bound) can help you create a workout program that is tailored to your clients’ needs.

For example, if your target audience is looking to lose weight, a SMART goal could be to help them lose 1-2 pounds per week over the next 12 weeks. This goal is specific, measurable, achievable, realistic, and time-bound, making it easier for your clients to track their progress and stay motivated.

Creating a program outline

With your target audience and fitness goals in mind, it is time to develop an outline of the workout program. Determine the workout frequency, format, and structure of your fitness program. Will you be offering live sessions or pre-recorded video sessions? Will you be providing equipment or are clients expected to use their own equipment?

It is also important to consider the variety of exercises you will include in your program. Mixing up the types of exercises can help prevent boredom and keep your clients engaged. For example, you could include strength training exercises, cardio workouts, and yoga sessions in your program.

Finally, consider offering additional resources to support your clients’ fitness journey. This could include nutrition tips, workout plans for off-days, and a community forum where clients can connect and support each other.

Choosing the right tools and platforms

When it comes to creating and delivering a successful fitness program, choosing the right tools and platforms can make all the difference. Here are some options to consider:

Video hosting platforms

If you’re looking to share pre-recorded workout videos with your clients, video hosting platforms such as Vimeo, Wistia, and YouTube can be great options. Not only do these platforms allow you to upload and share your videos, but they also offer features such as video analytics and customizable video players.

For example, Vimeo offers a variety of privacy settings, so you can choose who can view your videos. Wistia, on the other hand, offers a feature called Turnstile, which allows you to collect email addresses from viewers before they can watch your video. And YouTube, being the largest video platform in the world, can help you reach a wider audience.

Live streaming options

If you’re interested in delivering live training sessions or one-on-one training, live streaming platforms such as Zoom and Skype can be great options. These platforms allow you to connect with your clients in real-time, no matter where they are located.

Zoom offers features such as screen sharing and breakout rooms, which can be useful for group training sessions. Skype, on the other hand, offers a feature called Meet Now, which allows you to start a video call without signing up for an account.

Read More: Best Fitness Livestreaming Software

Fitness apps and trackers

Integrating fitness apps and trackers into your fitness program can be a great way to help your clients track their progress and stay motivated. Apps such as MyFitnessPal and Fitbit allow users to track their workouts, monitor their nutrition, and set goals.

MyFitnessPal, for example, offers a database of over 11 million foods, making it easy for users to track their calorie intake. Fitbit, on the other hand, offers features such as heart rate tracking and sleep tracking, which can provide valuable insights into a user’s overall health and fitness.

By choosing the right tools and platforms for your fitness program, you can create a seamless and engaging experience for your clients. Whether you’re sharing pre-recorded workout videos, delivering live training sessions, or integrating fitness apps and trackers, the possibilities are endless.

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Designing engaging and effective workouts

Designing a workout program that is engaging and effective can be a challenging task for any fitness professional. However, with the right approach and guidelines, you can create a program that not only keeps your clients motivated but also helps them achieve their fitness goals.

Balancing workout types and intensities

When designing a workout program, it is essential to consider your clients’ fitness level. Ensure that you have a mix of cardio and strength exercises in your program. Cardio exercises such as running, cycling, and swimming help improve cardiovascular health, while strength exercises such as weightlifting, push-ups, and squats help build muscle and improve overall body strength.

It is also crucial to consider the intensity of the workout. The intensity of the workout should be tailored to your clients’ fitness level. For beginners, start with low-intensity exercises and gradually increase the intensity as they progress.

Incorporating variety and progression

Including a variety of exercises in your program makes it more engaging for clients. You can incorporate different types of cardio and strength exercises to keep the workout interesting and challenging. For example, you can include HIIT (High-Intensity Interval Training) workouts, circuit training, or plyometric exercises.

Ensure that you incorporate progression as clients complete workout stages. Progression involves increasing the intensity or difficulty of the exercises as clients get fitter. For example, you can increase the weight lifted during strength exercises or reduce the rest time between sets.

Ensuring proper form and safety

It is vital to have safety measures in place to reduce the risk of injury. Ensure that clients are well informed on warm-up and cool-down exercises. Warm-up exercises help prepare the body for the workout, while cool-down exercises help the body recover after the workout.

Always encourage proper form during workouts. Proper form helps clients target the right muscles and reduces the risk of injury. You can demonstrate the exercises to clients or provide video tutorials.

Finally, it is essential to monitor clients’ progress regularly. You can use fitness apps or software like Exercise.com to track their progress and adjust the workout program accordingly.

How do I create and sell an online fitness program?

In today’s digital age, creating and selling an online fitness program has become a lucrative opportunity for personal trainers, gym owners, and fitness enthusiasts. The online fitness market is rapidly expanding, with an increasing number of people seeking the convenience and flexibility of working out from home. However, with the high competition in the online fitness sphere, it can be challenging to stand out and succeed. In this article, we’ll guide you through the process of creating and selling an online fitness program, from understanding the market to building a user-friendly online platform.

Understanding the online fitness market

Before embarking on creating your online fitness program, you need to have a clear understanding of the market. The online fitness market is diverse and encompasses various categories, including weight loss, bodybuilding, yoga, and more. It’s crucial to identify your niche and determine the target audience you want to cater to.

With the rise of technology and the internet, the online fitness market has grown exponentially in recent years. People are now more inclined to work out from the comfort of their homes, and online fitness programs provide them with the necessary resources to do so. This has led to a surge in demand for online fitness programs, making it an attractive market for entrepreneurs and fitness enthusiasts alike.

Identifying your target audience

Your target audience is the group of people you want to serve with your online fitness program. They can be beginners, advanced fitness enthusiasts, women, men, young or old. Identifying your target audience helps you design your fitness program and marketing strategy accordingly. Conduct market research and gather information about your potential customers, such as their demographics, fitness goals, and preferences.

For instance, if your target audience is beginners, you may want to design a program that focuses on building foundational fitness skills. On the other hand, if your target audience is advanced fitness enthusiasts, you may want to create a program that challenges them with more complex exercises and routines.

Analyzing the competition

Researching your competitors is vital to understand the industry’s landscape and identify market gaps and opportunities. Analyze the competitor’s online platforms, program structures, pricing, and marketing strategies. Assess their strengths and weaknesses to determine how you can differentiate yourself and offer unique value to your potential customers.

One way to differentiate yourself from your competitors is by offering personalized coaching and support. Many online fitness programs offer pre-recorded videos and routines, but they lack the individualized attention that some customers crave. By offering personalized coaching and support, you can provide your customers with the guidance and motivation they need to reach their fitness goals.

Discovering market trends and opportunities

Staying up-to-date with the latest market trends and opportunities can give your online fitness program a competitive edge. Keep an eye on industry publications, online forums, and social media groups to look for trends and demands that your program can cater to.

For example, there has been a growing trend towards mindfulness and meditation in the fitness industry. Incorporating mindfulness and meditation practices into your online fitness program can help you attract customers who are looking for a holistic approach to fitness.

In conclusion, understanding the online fitness market is crucial for creating a successful online fitness program. By identifying your target audience, analyzing the competition, and discovering market trends and opportunities, you can design a program that meets the needs of your customers and stands out in a crowded market.

Developing your unique fitness program

Once you have understood the market, identified your target audience, and discovered market trends, it’s time to start developing your unique fitness program.

Defining your fitness niche

Defining your fitness niche is crucial to stand out in the market and attract customers. It can be a specific fitness category, such as HIIT or Zumba, or a unique approach to fitness, such as mindfulness-based workouts. Your fitness niche should align with your expertise, passion, and target audience’s preferences.

Creating a program structure and timeline

Your fitness program’s structure should be well-planned and designed to cater to your target audience’s needs and preferences. It should include exercise routines, workout videos, meal plans, and progress tracking tools. Create a timeline for your program that allows your customers to meet their fitness goals, whether it’s a 4-week or a 12-week program.

Incorporating various fitness components

Incorporating various fitness components, such as strength training, cardio, flexibility, and mobility, can offer a well-rounded and effective workout program. Ensure that your program includes safe and effective exercises that are suitable for your target audience’s fitness level, age, and health conditions.

Ensuring safety and effectiveness

Safety and effectiveness should be your top priority when designing your online fitness program. Ensure that your program includes warm-up and cool-down exercises, appropriate modifications for beginners and advanced levels, and educational information about proper form and technique.

Creating engaging and high-quality content

Creating engaging and high-quality content is crucial for promoting and selling your online fitness program. In today’s digital age, where people are spending more time online than ever before, it is essential to capture their attention and keep them engaged. Here are some tips on how to create engaging and high-quality content for your online fitness program:

Filming and editing workout videos

Filming and editing workout videos can make your program more engaging and enhance your customers’ workout experience. Ensure that your videos are high-quality, clear, and easy to follow. Use a good quality camera and microphone to capture the best possible video and audio. Include modifications and progressions, and incorporate music and motivational cues to keep your customers engaged. You can also add a personal touch by sharing your own fitness journey or providing tips and tricks to help your customers achieve their fitness goals.

Writing informative and motivational articles

Writing informative and motivational articles can attract customers to your online fitness program and build their trust in your expertise. Offer helpful information about fitness, nutrition, and lifestyle, and write motivational messages that inspire and motivate your customers to reach their fitness goals. You can also share success stories of your customers or interview experts in the fitness industry to provide valuable insights to your audience. Make sure your articles are well-researched, easy to read, and provide actionable tips that your customers can implement in their daily lives.

Designing visually appealing graphics

Designing visually appealing graphics, such as logos, banners, and social media images, can enhance your branding and attract customers. Use design software or hire a graphic designer to create professional and eye-catching graphics that align with your fitness niche and brand image. You can also use graphics to showcase your workout plans, progress trackers, and other features of your online fitness program. Make sure your graphics are consistent with your brand image and visually appealing to your target audience.

Utilizing social media for promotion and engagement

Social media is an excellent platform to promote and engage with your customers. Create social media accounts for your online fitness program and post regular content, such as workout videos, educational articles, and motivational quotes. Use hashtags to increase your reach and engage with your customers by responding to comments and messages. You can also create a supportive and positive community by organizing challenges, giveaways, and other interactive activities. Remember to stay consistent with your brand image and provide value to your audience.

Building a user-friendly online platform

Building a user-friendly online platform is essential for selling and delivering your online fitness program. In today’s digital age, having a website that is easy to navigate, visually appealing, and secure is crucial to attracting and retaining customers.

Choosing the right website builder or platform

The first step in building a user-friendly online platform is to choose the right website builder or platform that fits your budget, technical skills, and needs. With so many options available, it can be overwhelming to decide which one to use. Some popular website builders include WordPress, Wix, Squarespace, and more.

Research and evaluate each option’s features, support, and pricing to determine the best fit for your online fitness program. Consider the level of customization available, ease of use, and whether the platform offers features specific to your fitness niche, such as workout tracking or nutrition planning.

Designing an intuitive and attractive website layout

Once you have chosen a website builder or platform, the next step is to design an intuitive and attractive website layout that is easy to navigate and reflects your fitness niche and brand image. Your website’s design should be visually appealing, with color schemes, fonts, and graphics that align with your program’s identity and message.

Include clear and concise information about your fitness program, pricing, testimonials, and purchase options. Use high-quality images and videos to showcase your program’s benefits and features. Organize your content in a way that is easy to read and understand, and make sure your website is mobile-friendly.

Ensuring seamless payment and subscription processes

One of the most important aspects of building a user-friendly online platform is ensuring that your website has a secure and seamless payment and subscription process that allows your customers to purchase and access your online fitness program easily. Use trusted payment gateways, such as PayPal or Stripe, and offer various payment and subscription options, such as monthly or yearly plans.

Make sure your website’s checkout process is simple and straightforward, with clear instructions and no hidden fees. Provide a confirmation page or email to let customers know their purchase was successful, and make it easy for them to manage their subscription or cancel if necessary.

Implementing user support and community features

Another important aspect of building a user-friendly online platform is implementing user support and community features that offer a personalized and supportive experience for your customers. Include FAQs, email support, and a contact form for inquiries and feedback.

Create a private Facebook group or forum where customers can interact, share progress, and receive support and motivation from you and other program members. This can help build a sense of community and keep customers engaged with your program for the long term.

By following these tips, you can create a user-friendly online platform that stands out in the crowded online fitness market. Remember to stay focused on your customers’ needs and preferences, and be willing to adapt and improve your platform over time.

Start Creating Workout Plans Easily

Designing an effective and engaging workout program involves balancing workout types and intensities, incorporating variety and progression, and ensuring proper form and safety. With these guidelines in mind, you can create a workout program that not only keeps your clients motivated but also helps them achieve their fitness goals.

Jimmy Myers Relentless Sports Performance
If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.
Jimmy Myers
Owner/Trainer, Relentless Sports Performance

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Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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