Vagaro Comparison (Pricing, Features, & Benefits)

Manage and Grow Your Fitness Business Better with Learn more below.

Vagaro vs Choose’s All-in-One Fitness Business Management Software. Review our head-to-head Vagaro software comparison and see for yourself. Get a custom web and smartphone app designed for your brand with additional customization available throughout your custom-built software. Grow your business, turn leads into clients, and increase revenue. 

(colors, language, features, custom dev, etc)
Custom-built for your brand, so you're always growing your business
Knowledge Base
Proven track-record working with fitness professionals in every niche with custom solutions to their problems
Save time managing your business from anywhere on your custom-branded apps
Schedule Appointments & Classes
Automate Payments Securely & Easily
Online & In Person Booking
Automated Email, Text, App Reminders
Business Dashboard & Reports
Staff Roles, Permissions, and Schedules
Endless Marketing Integrations
Manage Unlimited Client Base
Manage Software from Anywhere
Fully-customizable workout library and automations to put workout delivery on autopilot
Easy to Use Workout Routine & Plan Creator
Deliver Workouts for Any Scenario
Customize Your Own Exercise Library
Client & Trainer Workout Logging App
Workout Progress Made Easy
Automated Workout Engagement
Endless options to deliver workouts and increase revenue
Sell Memberships/Training Packages
Sell Single Workout Plans
Deliver Individual Training
Run Workout Challenges
Sell Recurring Workout Memberships
Engage and retain your clients with smart data from custom-built and branded performance health software
Turn Leads Into Clients
Engage Clients via Assessments
Track Measurement Data (injuries, etc.)
Deliver Personalized Workouts
Fully Customizable Assessments

Choosing software for your fitness business can be a challenge in the best case. We promise to cover everything you need to know when comparing Vagaro and, so you can make the right call when deciding on an all-in-one software to save you time, manage your business from anywhere, increase revenue, and engage and retain customers.

We’ll cover the features and benefits of both software platforms as well as the company background, pricing, and additional competitors. Unless otherwise stated, all images and reviews below are of/about’s All-In-One Fitness Business Management software platform. Let’s get started.

If you’re already primed and ready for an all-in-one software for your business, schedule a demo with the now.

Fitness Pros Who Trust

Vagaro Software Review


Vagaro is a cloud-based management solution for salon, spa and fitness businesses. The software’s key function is to match clients and consumers to salons, spas, and participating fitness spaces. The Vagaro software application is a payment processing tool that enables client payment transactions to be handled during booking or appointment scheduling.

Incorporated in 2009 by Fred Helou out of Dublin, California, Vagaro employs just over 60 individuals and recently received $63 Million in funding for their appointment and booking tools which have helped make business transactions more user-friendly, which means better business.  In terms of revenue, Vagaro sits right in the middle of the competitor revenue earner’s list with $2 Million in their last year.

Vagaro Features vs

If you’ve been in the fitness or salon and spa industry then you’ve probably worked with various different types of business software. Some come with ease of functions for making sales, especially if the gym is offering shakes, food, juices, snacks, and swag gear. Others are all about recording data, while some others are centered on integrations with social media and other fitness apps.

Vagaro is especially known for its functionality around appointment setting and booking for business and clients.  Clients are able to search in their local vicinity for businesses that offer the services they are looking for. For each participating business, the customer can complete the booking appointment and sales transaction, making the experience that much easier.

This type of software functionality also works in gyms, so gyms or businesses that offer classes like TRX, Zumba, Spinning, Aerobics, Dance, and Crossfit.

However, Vagaro is not the only software company that offers business owners and clients the ability to easily book classes and appointments. allows for easy booking on custom-made, fully-branded apps.

Imagine if the same software you used to book classes, could also serve as your e-commerce POS, deliver workouts for any training scenario, and automate smart assessments to your onboarding process or to reengage existing clients. does this and more.

Everything about your scheduling and book can be customized from A to Z. Need additional integrations, check. Need to change language in your app, check. Need to create a fully customized website, check. Need to design a fully customized performance health assessment that’s interactive and engaging, check.

No more learning a dozen different software to run your business.

No more teaching a bunch of different systems to your staff.

No more confusion and fractured experiences for your clients.

It’s the same unified experience for your staff and clients from web to apps.’s Fitness Business Management (FBM) software will empower you to track visits, book classes and sessions, engage your clients with recurring appointment reminders via email and text, and provide calendar integration with google and apple for easy management.

With FBM’s calendar, you can also sort by:

  • Trainer
  • Location
  • Service
  • Recurring
  • Time
  • Availability

All in your app, with your branding.

– Data Reporting

Integration with Quickbooks is also available on the Vagaro app, making it easier for businesses and employers to access payroll, timecards, appointments, marketing revenue, and tactics, along with inventory reports and more.

Without reporting it’s impossible to see trends, identify areas to improve and plan ahead based on previous trends.  With close to 20 different types of reporting available to businesses with the Vagaro software from activity tracking and sales reporting to productivity reporting and at interval business reporting, Vagaro makes it easy to keep track, stay on track, and stay prepared.

Of couse, delivers on this front as well with our Business Dashboard. In addition to financial data and client data, you can also view recent workouts that have been logged and keep track of how clients are progressing through their various custom-made workout plans.

No extra integrations needed. Managing a staff of any size can be challenging but’s FBM saves you time with assignable staff roles, so you can put staff management with ease.

Plus all your reports can be run in a single software. No more safaris for which software has which reports. FBM software makes reports easy — sales, business, appointments, class, and payroll reports all in one place. Plus you can also sort reports by:

  • Client
  • Location
  • Services

These reports empower you to have your finger on the pulse of your business to engage and retain clients and if you’re bringing on new trainers you’ll know how much to pay staff based on commissions.

– Workout Creation and Delivery

Vagaro is lacking when it comes to workout creation and delivery. Creating workouts and nutrition plans is one feature that many competitors don’t have, along with being able to create a customized exercise library for clients making it easy to follow detailed workout plans. excels in this category, allowing for personalized workout creation in addition to providing the appropriate software to conduct Performance Health Assessments. Vagaro doesn’t give businesses the options to create engagement with clients through essential training features, like health assessments, workout, and nutrition plans, or build a library of various exercises for your workout plans.

Performance Health Assessment

What if I could save you hours every week that you could then invest in growing your business?’s workout plan creator will do just that. No more spreadsheets or PDFs. Create the workout once in your custom-designed app and schedule the workout to clients, groups, or classes anywhere in the world for easy logging. Automation makes earning revenue easy.

Plus customize your own exercise library with videos, tips, steps, and notes. Your workout library reflects your brand. Now with the workout delivery automated, you’ll never have to guess, calculate, or analyze data from a spreadsheet. That’s more saved time to invest in your business.

Workout progress data is stored automatically with activity, performance records, workout snapshots, summaries, and leaderboards. Smart data for every client, member, and trainer in your custom-branded apps.

Who wouldn’t want to save more time?

– E-Commerce/Point of Sale

Signing on as a business with Vagaro gives options for equipment and processing of transactions in-house.

While you will notice that none of Vagaro’s systems included a tablet or computer, keep in mind that most low-end salon, spa, and fitness point of sale computer hardware/software systems start around $1,100 with maintenance software costs around $30 a month. High-end computer systems in the same category can get pricier than $2,000, with those systems requiring as much as $50 a month for software costs.

With’s software, you’ll have your very own custom-built software POS that can be used anywhere with almost any device.

To get your creative juices flowing, check out how you can sell your workouts, groups, memberships with’s software: “5 Ways to Increase Revenue by Selling Workouts.” More on possibilities below:

  1. Sell Single Workout Plans (Mike Boyle)
  2. Sell Group Workout Memberships (PJF Performance)
  3. Sell a Workout Of The Day Subscription (MadelineMoves)
  4. Sell Annual Subscriptions (Barbell Physio)
  5. Sell Group Workout Challenges (Madeline Moves)
  6. Sell Individual Workout Programs (Dean Somerset)
  7. Endless Options to Creatively Sell Workouts Based on Your Business Needs

Tony Gentilcore, founder of CORE Online says,

“My custom-branded apps have made my life easier and helped streamline my online training, which in turn has transformed into a pretty awesome additional revenue stream for me and my family.”

– Integrations and Add-Ons

Vagaro software only integrates with less than 25% of the most popular apps.

Vagaro Software Integrations, however, has built-in integrations and provides endless possibilities with custom-branded solutions for retention, client and lead follow-ups, marketing, advertising, along with other features intended for faster, easier, and more automated business growth.

Kellie Davis, owner of FitThrive, talks about the endless integrations available with her custom-built software from

“ has allowed a lot of flexibility with integration, so I can better connect with my customers. They developed a way to integrate with my CMR so I can send email sequences after purchasing, and they also created an upsell option on the sales page that offers exclusive products to customers.”

Vagaro Software Pricing

Vagaro salon and fitness software starts at $25/month with additional fees for extra users ( doesn’t charge per user, so it’s built to grow with you, not against you). More than seven users will cost a business $85/month.  Along with the $10/month business support fee and possible customization costs, the startup fees with the Vagaro system could cost close to $1,000 when factoring in a possible complete point of sale system and subsequent computer for the system.

Vagaro Software Competitors

CompetitorMin. Starting PriceMax Price
ZenPlanner$99(software only)$396-948(software, website, marketing)
Teamsnap$9.99/month or $69.99/year$17.99/month or $129.99/year
EZFacility*n/a, contactFree Trial then Subscription
ClubExpressMin. $20/month Membership-based $20=50 members$.40/member up to 100 then discounts for groups
VirtuaGym*n/a, contact
10to8$12/month$50/month then customized pricing
G-GMS*na, contact

The software application is built to be able to not only make scheduling easier but to make connecting with your clients easier as well, leading to better retention for your business.  With performance assessments, workout challenges, automated services, complete customization, and support, not to mention the ability to create your own exercise library and fitness workout plans for clients, is one of Vagaro’s top competitors.

The Bottom Line: Pros and Cons

Business management software that works for fully online fitness programs and for brick-and-mortar businesses is a necessity in this day and age. In fact, choosing the right software to run your business can mean the difference between success and failure. To achieve success, will always be the better choice.

– Vagaro Cons

Unlike, which also includes the ability to perform Performance Health Assessments, Vagaro doesn’t give businesses the options to create engagement with clients through essential training features, like health assessments, workout and nutrition plans, or build a library of various exercises for your workout plans.

That lack of customization and its shortcoming when it comes to the workout creator is why fitness business should choose a software that is focused on their niche and not saloons and other businesses.

– Pros

All-in-one fitness business management software that will allow you to grow and manage your business with ease is hard to come by.

All-in-one fitness business management software that works well is even harder to find, until now.’s world-class development team has ensured that your brand comes first. We don’t use cookie-cutter software. It’s your app, your software, and your brand front and center.

Hopefully, you see the benefit of not waiting to have a system and software in place that allows you to manage and grow your business for years to come.

What features are most important for your business?

If you’re ready to grow and manage your business with a software that can be customized to your wants and needs, book a demo with


Who are you guys, anyway?

The team at solves a major problem — how to grow your business without wasting time and losing money. We work with the real, confident decision makers — the best of the best — like James Harrison (Steelers great), Don Saladino, D1 Training, Fairchild Sports Performance, and Freestyle Connection — and offer our all-in-one fitness business software to simplify managing your business. The team at solves a major problem — how to grow your business without wasting time and losing money. We work with the real, confident decision makers — the best of the best — like Steelers great James Harrison, Don Saladino, D1 Training, Fairchild Sports Performance, and Freestyle Connection — and offer our all-in-one fitness business software to simplify managing your business.


What sets you apart from your competitors?

We turbocharge your business with our all-in-one fitness business software that’s custom branded for your business.• Efficiently schedule, view, and manage all appointments and classes — including by trainer, location, and service — with easy options for scheduling recurring events and availability.• Save time creating workouts with our simple workout plan creator and exercise manager and built-in integrations, tools, and more.• Sell your training three ways – group subscriptions, individualized training, and single workout plans – to increase revenue inside and outside your training walls.• Take clients through your custom assessments to automatically deliver personalized workouts based on the data important to their success.

Why not pay for custom development?

So many things could go wrong when building custom-branded apps. It's also expensive, takes years to develop, and requires trust with your developers. We have a proven track record delivering apps for top trainers around the world and remove the risks present when doing it on your own.

What if I'm not technical?

You don't need to be. Our dev team will build your custom-branded apps and take care of all the technical stuff so you can focus on what you do best.

What if I don't have a following?

Engaging the followers you have is paramount because you can instantly convert engaged followers into paying clients with your all-in-one fitness business software.

Is it hard to set up?

No, it's very easy. All you need to do is follow our success team’s proven process. We will deliver your custom-branded, all-in-one fitness business software, and you can do what you do best!

What if I wait to implement this solution?

If you wait, you will leave a lot of opportunity on the table to save time as you scale and manage your business with all-in-one software to engage and retain your clients. Whether you’re looking to bill customers on a recurring basis, single session, or package basis, do it all with a fully integrated, secure platform that can support in-person and online payments. This is a high-quality problem to solve. You shouldn’t wait to solve it.

What exactly do I get?

You get all-in-one fitness business software that does everything you need. No more having one software solution for doing personal training, another for booking and scheduling, something else for client assessments, and yet another pricey subscription for marketing and client communication. And then there are custom-branded iOS & Android apps. If you're tired of paying too much for too many moving parts, stop the hacks and demo the all-in-one fitness business software today. This all-in-one fitness business software will save you time running your business, handle everything in one place, provide endless opportunities to engage and retain your clients, and allow you to sell workout plans.

Will this really work for me?

Yes. We have a proven track record with fitness professionals like Ashley Borden, Just-Train, PJF Performance, Madeline Moves, and Fit Thrive. Our all-in-one fitness business software will allow you to grow your business as much as you want.

What are the next steps?

The next step is simple. Click “Get a Price” anywhere on this page and schedule a call with one of our team members.

Will this integrate with my other software?

Our software integrates with a variety of other software including Zapier, Stripe, YouTube, Vimeo, MailChimp, MyFitnessPal, ConvertKit, and more.

What if I don't have the budget?

This is an all-in-one fitness business software that allows you to grow your business as much as you'd like. You should strike while the iron is hot by investing in a workout platform that will help you scale your business, earn more revenue, retain and engage your clients, and save you time running your business.