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How to Keep Gym Employees Engaged (5 Tips)

How to Keep Gym Employees Engaged (5 Tips)

Get the Basics... After you’ve chosen the right employees for your gym, you still need to train and lead them effectively. Respect your employees’ time, and listen to them when they have concerns. Providing opportunities for your staff’s growth will...
What is the failure rate of health and fitness businesses?

What is the failure rate of health and fitness businesses?

Get the Basics... According to the IHRSA, 81 percent of health and fitness studios fail within their first year. A gym is still a business and must be treated as such if it is to succeed. The surest way to set your new gym up for failure is to open it before you know...
How many personal trainers are in the US?

How many personal trainers are in the US?

Get the Basics... There are almost 375,000 personal trainers in the US. The personal training industry is expected to experience higher than average growth in the coming years. Creativity and adaptability will help you stand out from other personal trainers. Although...
Fitness Boot Camp Marketing Ideas That Work

Fitness Boot Camp Marketing Ideas That Work

Get the Basics... Social media and digital classes are great ways to expand your client base. Hold sessions in areas where people can see your fitness boot camp in action. Sponsor your students in races and other events to gain exposure for your fitness boot camp. You...
How to Host a Fitness Instructor Training

How to Host a Fitness Instructor Training

Get the Basics... Hosting a fitness instructor training will have space and equipment requisites that vary from organization to organization. A Certified Personal Trainer (CPT) and Group Fitness Instructor (GFI) are the most common instructor certification courses to...
How to Keep Gym Employees Engaged (5 Tips)

How to Be a Good Personal Trainer

Get the Basics... To become a successful personal trainer, you’ll need to be able to relate to potential clients; not just instruct them. Tips for personal trainers include understanding your daily role, meeting the needs of your clients, and offering realistic...