14 Tips to Boost Customer Satisfaction With Your Comments

14 Tips to Boost Customer Satisfaction With Your Comments

Get the Basics... Personal trainers must be mindful of their verbal and nonverbal communication with clients. It’s best to provide cueing and motivational comments that are focused on overall health or function instead of appearance. Personal trainers can...
What is microlearning and can I implement it with my staff?

What is microlearning and can I implement it with my staff?

Get the Basics... Microlearning is education or training delivered in short bursts, anywhere from 15 seconds up to 15 minutes. There are numerous advantages to microlearning, but it will probably not replace all forms of formal and informal education. Microlearning...
Do personal trainers need insurance?

Do personal trainers need insurance?

Get the Basics... It is recommended that all personal trainers, fitness trainers, and group exercise instructors are covered by a liability insurance policy. Liability insurance does not protect personal trainers from a lawsuit, but it does protect against financial...
20 Gym Event Ideas to Boost Business

20 Gym Event Ideas to Boost Business

Get the Basics... There are numerous creative options to host or create events to engage with current members or get potential new members. Some events have a low or minimal cost but could generate new revenue for your fitness business. Partnerships with local events,...
16 Common Mistakes Gym Owners Make

16 Common Mistakes Gym Owners Make

Get the Basics... Don’t get in over your head on overhead costs Research your geographic market, provide something that’s currently missing Focus not only on customer acquisition but also retention Implement employee development to upgrade your operation...
12 Ways to Get More Leads For Your Gym

12 Ways to Get More Leads For Your Gym

Get the Basics... Generating new gym memberships is an important aspect of building your gym/fitness business. There are multiple ways to generate leads online, as well as in person. Each of these examples can help to build your business and expand your reach. Some of...