20 Tips for Setting Your Pricing

20 Tips for Setting Your Pricing

Get the Basics... Choosing the right pricing structure for your fitness business is an important decision that requires careful thought and execution. There are a number of different pricing models with different attributes and considerations. It’s important to...
27 Tips to Create a Good Gym Culture to Increase Retention

27 Tips to Create a Good Gym Culture to Increase Retention

Get the Basics... Outstanding customer service should be the top priority for management and staff. Social connections retain current members and promote the business via word-of-mouth recommendations. Capitalize on social media and management software opportunities....
Should You Be Using Touch and Consent Forms and Guidelines?

Should You Be Using Touch and Consent Forms and Guidelines?

Get the Basics... Fitness professionals may use appropriate touch with clients to improve form, technique, or understand body awareness. Guidelines for appropriate professional touch include getting permission first and explaining where and why, which helps to...
14 Tips to Boost Customer Satisfaction With Your Comments

14 Tips to Boost Customer Satisfaction With Your Comments

Get the Basics... Personal trainers must be mindful of their verbal and nonverbal communication with clients. It’s best to provide cueing and motivational comments that are focused on overall health or function instead of appearance. Personal trainers can...
What is microlearning and can I implement it with my staff?

What is microlearning and can I implement it with my staff?

Get the Basics... Microlearning is education or training delivered in short bursts, anywhere from 15 seconds up to 15 minutes. There are numerous advantages to microlearning, but it will probably not replace all forms of formal and informal education. Microlearning...
Do personal trainers need insurance?

Do personal trainers need insurance?

Get the Basics... It is recommended that all personal trainers, fitness trainers, and group exercise instructors are covered by a liability insurance policy. Liability insurance does not protect personal trainers from a lawsuit, but it does protect against financial...