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What age group uses the gym the most?

What age group uses the gym the most?

Get the Basics... Millennials have the most gym memberships, but Baby Boomers go to the gym most often. The various generations all have different activity preferences when it comes to exercise. There are pros and cons to focusing on attracting a specific age group....
Boutique Fitness Market Statistics (2021)

Boutique Fitness Market Statistics (2021)

Get the Basics... Boutique fitness studios grew 121 percent from 2013 to 2017. At-home digital fitness services are growing in demand. Most members of boutique fitness studios belong to more than one studio. Anecdotally, it seems like boutique fitness studios are big...
Are spin studios profitable?

Are spin studios profitable?

Get the Basics... Indoor cycling studios generate 55% more revenue than other types of fitness studios. At-home spin classes are gaining in popularity. The most successful spin studios will likely be the ones flexible and creative enough to meet the preferences of...
How do gyms make money?

How do gyms make money?

Get the Basics... Membership fees are only the beginning of your gym’s income potential. Classes and personal training packages are perfect upgrades for members. Selling extra goods and services will help take your revenue to the next level. If you’ve just...
Boutique Fitness Market Statistics (2021)

What is the failure rate of health and fitness businesses?

Get the Basics... According to the IHRSA, 81 percent of health and fitness studios fail within their first year. A gym is still a business and must be treated as such if it is to succeed. The surest way to set your new gym up for failure is to open it before you know...
How many personal trainers are in the US?

How many personal trainers are in the US?

Get the Basics... There are almost 375,000 personal trainers in the US. The personal training industry is expected to experience higher than average growth in the coming years. Creativity and adaptability will help you stand out from other personal trainers. Although...