Get the Basics... Our brains view criticism as a threat to our survival. We remember criticism strongly but inaccurately. Separate the problem from the person or personality. In our most recent team meeting, we talked about how to best give and receive criticism —...
Get the Basics... Have you ever had a great pitch, but couldn’t keep your listener’s attention? You can know everything about your subject and still not be convincing. The crocodile brain will filter your message within minutes. In our last team meeting, we...
Get the Basics... A solid bio can be a great marketing tool for a personal trainer. The bio must follow a few common points in order to read well. Don’t rush the bio at the expense of proper editing and revision. Every personal trainer has a story to tell. The...
Get the Basics... Know yourself. That means knowing your weakness. Never Quit! When you get knocked down, get back up. Set S.M.A.RT. goals. Set concrete goals and don’t forget about the big picture. Accountability is a must. But it’s not just for your...
Get the Basics... Conducting a solid interview increases the chances of hiring the best personal trainers. Interviews should cover a wide range of different areas related to working at a fitness center or gym. In addition to asking questions, the interview benefits...